Abbey Dockrill
Digital and Ecommerce Manager at BEARE PARK- Claim this Profile
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Bio
Experience
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BEARE PARK
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Retail Apparel and Fashion
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1 - 100 Employee
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Digital and Ecommerce Manager
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Apr 2023 - Present
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Lee Mathews
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Australia
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Retail
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1 - 100 Employee
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Senior Digital Coordinator
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Nov 2022 - May 2023
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Digital Coordinator
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Jun 2022 - Nov 2022
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MANNING CARTELL
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Australia
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Apparel & Fashion
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1 - 100 Employee
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Marketing Coordinator
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Mar 2022 - Jun 2022
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The Lair
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Australia
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Retail Apparel and Fashion
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1 - 100 Employee
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Ecommerce Coordinator
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Nov 2020 - May 2022
- End to end eCommerce management includes; customer service, dispatch, SEO optimization, product copywriting.- Organising e-comm photoshoots end to end including talent scouting, styling, photography, photoshop editing. - General cross-referencing and updating of products, pricing, catalogues, and managing promotional sales.
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Creative Marketing Assistant
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Nov 2020 - Apr 2022
- Directing and coordinating creative campaigns that service the promotional calendar across e-comm, socials and EDM marketing.- Executing updates across multiple checkpoints for The Lairs’ 2021 digital rebrand, communicating a cohesive aesthetic that maintains the brand’s current identity and aesthetic.- Sharing internally created content with global brands that The Lair represent, to promote cross-pollination. My personal campaigns have been shared by brands such as Bec & Bridge, The Iconic, Neuw and Viktoria & Woods. - Initiating paid Pinterest campaigns that reflect both Instagram and e-commerce marketing. Show less
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Assistant Store Manager
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Oct 2019 - Apr 2022
- In-store operations include working to strong personal and team sales targets, managing casual staff and their daily tasks, providing encouragement and training to casual staff and setting incentives.- Setting and overseeing customer service standards, unique to The Lairs’ sales training. - Being a strong and timely point of contact for all brand liaising and customer care. - Analytical reporting to aid re-orders, seasonal buying and promotional sales.- Collaborating with the Marketing team to create strong visual merchandising in-store, that reflects both The Lairs’ online and brand identity. Show less
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International Social Service Australia
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Australia
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Civic and Social Organizations
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1 - 100 Employee
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Social Research & Policy Intern
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May 2020 - Jul 2020
- Designed and distributed ISSA’s 2019-2020 client feedback survey. - Analysed client data and developed a report that communicated meaningful patterns in analytics. - The report was published in ISSA’s annual 2019-2020 performance report and presented to the NSW Department of Communities and Justice - Designed and distributed ISSA’s 2019-2020 client feedback survey. - Analysed client data and developed a report that communicated meaningful patterns in analytics. - The report was published in ISSA’s annual 2019-2020 performance report and presented to the NSW Department of Communities and Justice
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Mercedes - Benz Fashion Week
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Spain
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Fashion Accessories Manufacturing
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1 - 100 Employee
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Volunteer 2019
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May 2019 - May 2019
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Glue Store
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Australia
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Retail
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100 - 200 Employee
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Visual Merchandiser & Supervisor
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Mar 2017 - May 2019
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Education
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Whitehouse Institute of Design
Bachelor of Design, Creative Direction & Styling -
UNSW
Batchelor of Art Theory / Social Research & Policy, with Distinction -
St Francis Xavier's College
High School Certificate