Abbey Park
Executive Producer at ARGONAUT- Claim this Profile
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Topline Score
Bio
LinkedIn User
An incredibly versatile integrated production lead, Abbey is a sharp, highly collaborative leader who inspires confidence in everyone she works with. Abbey excels in driving organizational improvements to better how teams work, and also thrives setting up new initiatives, bringing structure and focus to the unknown. She’s able to strike that magical balance between big-picture thinking, pushing the work forward, while simultaneously grounding projects in reality and accounting for all the details and complexities. Any account would be lucky to have Abbey at the helm, and I count myself as very fortunate to have gotten to work with her (and become friends with her).
Kristen Hade
Abbey is a tremendous partner in the business. As our client, she was clear, driven, and focused on the success of our mutual account. She also did an amazing job digging in and understanding the tech of what made our setup work. All of these facets combined made her easy to work with; there were clear expectations and processes in place to run the business. Any time we needed additional information or some help from other teams she was always willing to bridge the gap and get us what we needed to be successful. I so appreciate her tenacity and willingness to figure things out that may fall outside her wheelhouse. Wherever she goes she will be an unmatched asset! I look forward to our paths crossing again!
LinkedIn User
An incredibly versatile integrated production lead, Abbey is a sharp, highly collaborative leader who inspires confidence in everyone she works with. Abbey excels in driving organizational improvements to better how teams work, and also thrives setting up new initiatives, bringing structure and focus to the unknown. She’s able to strike that magical balance between big-picture thinking, pushing the work forward, while simultaneously grounding projects in reality and accounting for all the details and complexities. Any account would be lucky to have Abbey at the helm, and I count myself as very fortunate to have gotten to work with her (and become friends with her).
Kristen Hade
Abbey is a tremendous partner in the business. As our client, she was clear, driven, and focused on the success of our mutual account. She also did an amazing job digging in and understanding the tech of what made our setup work. All of these facets combined made her easy to work with; there were clear expectations and processes in place to run the business. Any time we needed additional information or some help from other teams she was always willing to bridge the gap and get us what we needed to be successful. I so appreciate her tenacity and willingness to figure things out that may fall outside her wheelhouse. Wherever she goes she will be an unmatched asset! I look forward to our paths crossing again!
LinkedIn User
An incredibly versatile integrated production lead, Abbey is a sharp, highly collaborative leader who inspires confidence in everyone she works with. Abbey excels in driving organizational improvements to better how teams work, and also thrives setting up new initiatives, bringing structure and focus to the unknown. She’s able to strike that magical balance between big-picture thinking, pushing the work forward, while simultaneously grounding projects in reality and accounting for all the details and complexities. Any account would be lucky to have Abbey at the helm, and I count myself as very fortunate to have gotten to work with her (and become friends with her).
Kristen Hade
Abbey is a tremendous partner in the business. As our client, she was clear, driven, and focused on the success of our mutual account. She also did an amazing job digging in and understanding the tech of what made our setup work. All of these facets combined made her easy to work with; there were clear expectations and processes in place to run the business. Any time we needed additional information or some help from other teams she was always willing to bridge the gap and get us what we needed to be successful. I so appreciate her tenacity and willingness to figure things out that may fall outside her wheelhouse. Wherever she goes she will be an unmatched asset! I look forward to our paths crossing again!
LinkedIn User
An incredibly versatile integrated production lead, Abbey is a sharp, highly collaborative leader who inspires confidence in everyone she works with. Abbey excels in driving organizational improvements to better how teams work, and also thrives setting up new initiatives, bringing structure and focus to the unknown. She’s able to strike that magical balance between big-picture thinking, pushing the work forward, while simultaneously grounding projects in reality and accounting for all the details and complexities. Any account would be lucky to have Abbey at the helm, and I count myself as very fortunate to have gotten to work with her (and become friends with her).
Kristen Hade
Abbey is a tremendous partner in the business. As our client, she was clear, driven, and focused on the success of our mutual account. She also did an amazing job digging in and understanding the tech of what made our setup work. All of these facets combined made her easy to work with; there were clear expectations and processes in place to run the business. Any time we needed additional information or some help from other teams she was always willing to bridge the gap and get us what we needed to be successful. I so appreciate her tenacity and willingness to figure things out that may fall outside her wheelhouse. Wherever she goes she will be an unmatched asset! I look forward to our paths crossing again!
Experience
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ARGONAUT
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United States
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Advertising Services
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1 - 100 Employee
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Executive Producer
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Mar 2022 - Present
Client: Cricket Wireless Client: Cricket Wireless
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Team One
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United States
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Advertising Services
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400 - 500 Employee
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Executive Producer
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Jan 2017 - Mar 2022
Clients: Lexus, Visa, Expedia Overseeing and managing projects for (but not limited to) dynamic creative, paid social, experiential, content. Clients: Lexus, Visa, Expedia Overseeing and managing projects for (but not limited to) dynamic creative, paid social, experiential, content.
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Deutsch LA
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United States
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Advertising Services
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200 - 300 Employee
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Sr. Integrated Producer, Digital
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Feb 2015 - Nov 2016
Clients: TacoBell, Volkswagen, Anthem Insurance, Answer Financial - Managed large scale digital (web focused) projects. - Developed/maintained project plans, budgets, workflows, usability studies. - Scoped/authored SOWs. - Managed UX, strategy, designers, development, analytics, motion designers, and QA teams for all projects. Clients: TacoBell, Volkswagen, Anthem Insurance, Answer Financial - Managed large scale digital (web focused) projects. - Developed/maintained project plans, budgets, workflows, usability studies. - Scoped/authored SOWs. - Managed UX, strategy, designers, development, analytics, motion designers, and QA teams for all projects.
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R/GA
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United States
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Advertising Services
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700 & Above Employee
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Sr. Producer
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Jun 2013 - Sep 2014
Clients: Beats by Dre, UCLA, Netflix - Led multidisciplinary teams from several global offices, focused on digital campaigns from inception to launch. - Managed integrated (digital, TV, print, OOH) campaign pitches. - Scoped/authored SOWs, CMS guides. - Defined project requirements and success metrics. Clients: Beats by Dre, UCLA, Netflix - Led multidisciplinary teams from several global offices, focused on digital campaigns from inception to launch. - Managed integrated (digital, TV, print, OOH) campaign pitches. - Scoped/authored SOWs, CMS guides. - Defined project requirements and success metrics.
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Hello Design
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United States
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Design
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1 - 100 Employee
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Sr. Producer
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Apr 2008 - May 2013
Clients: Nike, Samsung, Disney, Herman Miller, Sesame Workshop, simplehuman, Tillamook Cheese, Speedo USA, LACMA, Hammer Museum - Managed successful completion of large scale digital (web focused), strategy, concept and brand identity projects. - Oversaw process, scope, budget, presentations, content, assets, goals and video production. - Wrote dev specs, CMS guides. - Directed a team of 6 producers and their respective projects. - Managed internal/external resourcing. - Established new processes for all phases of digital process. Show less
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