Alena Bazilenko
Co-Founder & Head of Strategy at Lemon Pulse- Claim this Profile
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English Native or bilingual proficiency
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German Limited working proficiency
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Russian Native or bilingual proficiency
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Hebrew Elementary proficiency
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Bio
Matan Lahav
Alena is an incredible marketing and SEO professional who consistently displays deep SEO knowledge. In the few years we worked together, she provided creative solutions backed up by a diverse knowledge base of B2B marketing strategies and tactics. Alena has always been a true partner of the marketing teams she supports. Moreover, she has excellent communication skills, making working with her both enjoyable and productive.
Koby Korman
Alona is a thoughtful and savvy SEO, that executes and communicates at a high level, and her content expertise shines through. But above all, and what played a significant part in my decision to double down on our retainer with 3DD, was her ability to adjust to our startup dynamics time and time again. While doing so I found her to be the trustworthy partner I was looking for. Be like Alona!
Matan Lahav
Alena is an incredible marketing and SEO professional who consistently displays deep SEO knowledge. In the few years we worked together, she provided creative solutions backed up by a diverse knowledge base of B2B marketing strategies and tactics. Alena has always been a true partner of the marketing teams she supports. Moreover, she has excellent communication skills, making working with her both enjoyable and productive.
Koby Korman
Alona is a thoughtful and savvy SEO, that executes and communicates at a high level, and her content expertise shines through. But above all, and what played a significant part in my decision to double down on our retainer with 3DD, was her ability to adjust to our startup dynamics time and time again. While doing so I found her to be the trustworthy partner I was looking for. Be like Alona!
Matan Lahav
Alena is an incredible marketing and SEO professional who consistently displays deep SEO knowledge. In the few years we worked together, she provided creative solutions backed up by a diverse knowledge base of B2B marketing strategies and tactics. Alena has always been a true partner of the marketing teams she supports. Moreover, she has excellent communication skills, making working with her both enjoyable and productive.
Koby Korman
Alona is a thoughtful and savvy SEO, that executes and communicates at a high level, and her content expertise shines through. But above all, and what played a significant part in my decision to double down on our retainer with 3DD, was her ability to adjust to our startup dynamics time and time again. While doing so I found her to be the trustworthy partner I was looking for. Be like Alona!
Matan Lahav
Alena is an incredible marketing and SEO professional who consistently displays deep SEO knowledge. In the few years we worked together, she provided creative solutions backed up by a diverse knowledge base of B2B marketing strategies and tactics. Alena has always been a true partner of the marketing teams she supports. Moreover, she has excellent communication skills, making working with her both enjoyable and productive.
Koby Korman
Alona is a thoughtful and savvy SEO, that executes and communicates at a high level, and her content expertise shines through. But above all, and what played a significant part in my decision to double down on our retainer with 3DD, was her ability to adjust to our startup dynamics time and time again. While doing so I found her to be the trustworthy partner I was looking for. Be like Alona!
Experience
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Lemon Pulse
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Co-Founder & Head of Strategy
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Aug 2020 - Present
Working with businesses to help improve their online presence with a personalised touch. From small businesses to enterprise companies, we create bespoke strategies to ensure the success of your business. Your goal is our goal, and we are here to help you build a unique SEO and digital marketing strategy uncovering the strongest sides of your business to bring true value to your audience. Working with businesses to help improve their online presence with a personalised touch. From small businesses to enterprise companies, we create bespoke strategies to ensure the success of your business. Your goal is our goal, and we are here to help you build a unique SEO and digital marketing strategy uncovering the strongest sides of your business to bring true value to your audience.
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3 Door Digital
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Israel
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Internet Publishing
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Senior SEO Account & Strategic Development Manager
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Jul 2019 - Aug 2020
Campaign Management:Directly managing multiple international campaigns across various markets from fashion & travel to IT & finance. Collaborating with and/or managing various client's in-house and/or outsourced resources ensuring everything from development to content and branding is aligned, and everyone is on the same page. Main responsibilities are:- Cross team collaboration- Creating short to long-term digital marketing strategies- Technical website analysis and improvement- On and off-site SEO- Content strategy and editorial plans- Conversion rate optimization- Brand awareness- Setting and meeting KPIs- Data analysis and strategy adjustments accordinglyInternal Responsibilities:Working closely with and managing the internal SEO team to ensure smooth workflow, optimal quality, and the most efficient digital marketing strategy helping our clients reach their KPIs and business goals. Involved in creating case studies and success stories, as well as participating in the process of outlining initial plans and creating proposals for prospective clients. Main responsibilities are:- Outline and oversee campaign strategies across the team- Progress review- Data analysis to pinpoint issues and find solutions to improve- Time-management and workflow planning- Team training
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Senior SEO Account Manager
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Jan 2016 - Jul 2019
Directly managing multiple international campaigns across various markets from IT & finance to fashion & beauty as well as working closely with the team to ensure smooth workflow and the quality of service. Providing advanced recommendations and guidelines in accordance to the best SEO & digital marketing practices to increase organic rankings, boost traffic through improving content quality, UA/UX, and technical performance.
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Marketing Intern
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Oct 2014 - Feb 2015
Signals utilizes and analyzes external big data to reduce the risk and increase the probability for success in building and launching new products. - Working on marketing reports, PPT reports - Strategic marketing research - Web-analysis (Google Analytics) I have worked as a full member of marketing team, was conducting my own research and preparing reports. My main responsibility and a goal during the internship was to make full analysis of company’s website and to outline issues that could be solved in the future. I was working on a complex comparative analysis of marking strategies of our competitors (including design and structure of websites, representation in media and social networks, event participation etc.) to map out changes in our own.
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Leading Specialist of the Department of Technical Information
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Sep 2012 - Jul 2014
- Technical translation (English/German - Russian) - Editing - Formatting - Research My main responsibility was to deliver information about brand new technologies and scientific approaches in the field. I was working as a translator from and back to English and German. The job demanded not only attention to details and overall knowledge of foreign languages, but also creativity, high analytical skills, multitasking and ability to learn fast. - Technical translation (English/German - Russian) - Editing - Formatting - Research My main responsibility was to deliver information about brand new technologies and scientific approaches in the field. I was working as a translator from and back to English and German. The job demanded not only attention to details and overall knowledge of foreign languages, but also creativity, high analytical skills, multitasking and ability to learn fast.
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Education
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2009 - 2014
Moscow State Linguistic University
Master's degree, Cultural Studies/Critical Theory and Analysis
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