Anthony Trinh

Marketing Coordinator at Procurement Australia
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Location
Melbourne, Victoria, Australia, AU

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Kathryn Brooks

Tony is very professional and he doesn’t speak unless he has something to say that is constructive or helpful. He is a team player and really focuses on the end goal. He has excellent skills in marketing and social media . He is hard working and very easy to get along with.

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Credentials

  • Knak Enterprise Course Certification
    Knak
    Jan, 2021
    - Sep, 2024

Experience

    • Australia
    • Professional Services
    • 1 - 100 Employee
    • Marketing Coordinator
      • Feb 2020 - Present

      • Experienced in building, designing, and optimizing webpages and EDM’s through Wordpress, Hubspot and Knak• Coordinated over 50 events including webinars and conferences• Multi-channel campaign ownership including: planning content strategy, asset creation (EDM, landing pages and social media assets), data segmentation of 24,000+ members, campaign workflow automation (through Marketo and HubSpot), post-campaign debrief with key stakeholders• Collaboration with Category Managers/ Procurement Specialists, Sales team and nationally recognised partners (such as Bunnings, Qantas, NIDA, OfficeMax & Winc, The Good Guys, FCM, Bidfood, Medibank, Dulux and many more) to create joint Marketing campaigns• Marketing lead for various innovative projects (e.g OneCard; Fleetcor, Procurement Australia Newsletter, Contract tender marketing process, technical systems enhancements, Bunnings Trade partnership)• Marketing Automation Specialist - using Marketo and Hubspot, I have built and monitored several automated programs for specialised business functions including email programs, enquiry and membership applications including front-end design and backend process• Coordinating other Marketing functions including, brochures/flyers and conferences• Other systems I am familiar with: Miroboard, Trello, TeamGannt, Asana, Hootsuite, Canva, Adobe Creative Suite Show less

    • Acting Marketing Manager
      • Nov 2022 - Present

      ACHIEVEMENTS:• Increased sales by over $465,000 in collaboration with Fleet Card’s retail fuel card solution - 6 month EDM and Social campaign targeting two main sectors• Facilitating over 50 successful corporate events/webinars, exceeding 350% of expected revenue, more than 1000 attendees and 33 sponsorships• Strategised, developed and executed the “Procurement Australia Newsletter”, a monthly EDM keeping members up-to-date with all business marketing campaigns and Procurement related articles with an average open rate of 37%, 55 clicks, 23% CTR and a total of 8 unsubscribes out of a total of 3,225• Developed and executed Procurement Australia’s “Travel is Back” Campaign, generatingover $1.3 Million worth of opportunities through EDM, Socials, Ads and closely working with the sales team• Increased LinkedIn followers by 710 in the past year through organic posts by showcasing numerous campaigns and our annual conference Show less

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Food and Beverage Attendant
      • Sep 2014 - Present

      - Extensively trained in wait service, alcoholic and non- alcoholic bartending, safe handling of food, bar and kitchen management, customer interactions and team communications. - Managing teams of up to 20 personnel to deliver exceptional service. - Extensively trained in wait service, alcoholic and non- alcoholic bartending, safe handling of food, bar and kitchen management, customer interactions and team communications. - Managing teams of up to 20 personnel to deliver exceptional service.

    • Retail Apparel and Fashion
    • 200 - 300 Employee
    • Supervisor
      • Nov 2016 - Feb 2023

      - Worked across conflict resolution within a customer service function - Stock management and BAU administrative duties - Managed a team including training and role assignment - Experience in banking and theft management - Worked across multiple brands under True Alliance, including The Northface, Ben Sherman, Lacoste, Speedo, Lee Jeans, UGG - Worked across conflict resolution within a customer service function - Stock management and BAU administrative duties - Managed a team including training and role assignment - Experience in banking and theft management - Worked across multiple brands under True Alliance, including The Northface, Ben Sherman, Lacoste, Speedo, Lee Jeans, UGG

    • Social Media Marketing Manager
      • May 2019 - Oct 2019

      - Creation of Client Proposals and presentations. - Assisted in creating systems and procedures for RestiveCreatives. - Contribute to integrated marketing strategy development. - Implementation of key marketing events and initiatives. - Managing relationships with external suppliers. - Social media planning, execution and community management. - Website and digital content management. - Assistant director, audio and light technician. - Creation of Client Proposals and presentations. - Assisted in creating systems and procedures for RestiveCreatives. - Contribute to integrated marketing strategy development. - Implementation of key marketing events and initiatives. - Managing relationships with external suppliers. - Social media planning, execution and community management. - Website and digital content management. - Assistant director, audio and light technician.

    • Australia
    • Spectator Sports
    • 100 - 200 Employee
    • Bar Attendant
      • Mar 2018 - Dec 2018

      Worked collaboratively in a diverse team across multiple big events delivering exceptional service Worked collaboratively in a diverse team across multiple big events delivering exceptional service

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Coordinator
      • Mar 2018 - Sep 2018

      • Collaborated on customer relations and external relationship management • Spearheaded social media platforms, devising a comprehensive strategy and managing content scheduling • Contributed to website management for VSNRY, ensuring consistent and engaging website content • Executed in-house photography and videography projects, encompassing content creation and proficient editing • Orchestrated events to actively engage stakeholders • Conducted market research and competitive analysis • Provided comprehensive support to the director of business operations through various administrative tasks Show less

    • Australia
    • Spectator Sports
    • 100 - 200 Employee
    • Food and Beverage Attendant
      • Aug 2015 - Aug 2018

Education

  • RMIT University
    Bachelor's degree, Business Marketing
    2014 - 2017
  • RMIT University
    Diploma, Information Technology
    2012 - 2013

Community

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