Aaron Sin
Senior Marketing Communications Executive at Tiong Woon Corporation Holding Ltd- Claim this Profile
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Chinese Elementary proficiency
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Hokkien Limited working proficiency
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English Native or bilingual proficiency
Topline Score
Bio
Stephen Gibbs
Aaron was a pleasure to work with... polite, positive and forward thinking. He's a real asset to any marketing organization.
Melissa Fritts
I had the pleasure of working with Aaron at AkzoNobel. The first thing I noticed about Aaron was his upbeat attitude. Even if he was working in a stressful environment or had a tight deadline to meet, he remained positive. This always helped motivate me and our team. On top of this, he was always striving to do better and continue learning. Although I didn't get the opportunity to meet Aaron in person, I very much enjoyed working with him. With his attitude, knowledge, and thirst to learn he would be a wonderful asset to any team.
Stephen Gibbs
Aaron was a pleasure to work with... polite, positive and forward thinking. He's a real asset to any marketing organization.
Melissa Fritts
I had the pleasure of working with Aaron at AkzoNobel. The first thing I noticed about Aaron was his upbeat attitude. Even if he was working in a stressful environment or had a tight deadline to meet, he remained positive. This always helped motivate me and our team. On top of this, he was always striving to do better and continue learning. Although I didn't get the opportunity to meet Aaron in person, I very much enjoyed working with him. With his attitude, knowledge, and thirst to learn he would be a wonderful asset to any team.
Stephen Gibbs
Aaron was a pleasure to work with... polite, positive and forward thinking. He's a real asset to any marketing organization.
Melissa Fritts
I had the pleasure of working with Aaron at AkzoNobel. The first thing I noticed about Aaron was his upbeat attitude. Even if he was working in a stressful environment or had a tight deadline to meet, he remained positive. This always helped motivate me and our team. On top of this, he was always striving to do better and continue learning. Although I didn't get the opportunity to meet Aaron in person, I very much enjoyed working with him. With his attitude, knowledge, and thirst to learn he would be a wonderful asset to any team.
Stephen Gibbs
Aaron was a pleasure to work with... polite, positive and forward thinking. He's a real asset to any marketing organization.
Melissa Fritts
I had the pleasure of working with Aaron at AkzoNobel. The first thing I noticed about Aaron was his upbeat attitude. Even if he was working in a stressful environment or had a tight deadline to meet, he remained positive. This always helped motivate me and our team. On top of this, he was always striving to do better and continue learning. Although I didn't get the opportunity to meet Aaron in person, I very much enjoyed working with him. With his attitude, knowledge, and thirst to learn he would be a wonderful asset to any team.
Credentials
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Advanced Search Engine Marketing Strategies
Search Engine AcademyAug, 2016- Sep, 2024 -
The Digital Garage
GoogleJun, 2016- Sep, 2024 -
Email Marketing Certified
HubSpot AcademyDec, 2019- Sep, 2024 -
Inbound Marketing Certified
HubSpot AcademyDec, 2019- Sep, 2024 -
Google Adwords Certified
GoogleAug, 2015- Sep, 2024
Experience
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Tiong Woon Corporation Holding Ltd
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Singapore
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Truck Transportation
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1 - 100 Employee
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Senior Marketing Communications Executive
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Feb 2020 - Present
Major Responsibilities: Team Leadership: I am supporting the team in streamlining marketing communication activities including branding, video/content creating and editing PR communications, and social media management. Sales & Marketing: I have been designing marketing collateral including brochures, EDMs, and internal events posters to promote sales of services. Documentations: I create and conceptualize biannual town hall PowerPoint slides and annual financial reports.… Show more Major Responsibilities: Team Leadership: I am supporting the team in streamlining marketing communication activities including branding, video/content creating and editing PR communications, and social media management. Sales & Marketing: I have been designing marketing collateral including brochures, EDMs, and internal events posters to promote sales of services. Documentations: I create and conceptualize biannual town hall PowerPoint slides and annual financial reports. Designing & Development: I have been utilizing Canva software to design and revamp brochures, name cards, event and safety campaign posters, and branding guidelines as well as redesigning the company social responsibility program T-Shirt. Photoshoot Gallery Management: I arranged photoshoots with various stakeholders for management reports. Key Deliverables: ● Increased followers by 60% by conceptualizing and launching the Corporate Video for the company. ● Launched Internal Branding Centre for entire company entity to streamline access to marketing assets. ● Improved project capture rate by 10% by designing brochures. ● Enhanced organization reputation and social media followers by 80%. ● Crafted and introduced project case blogs. Show less Major Responsibilities: Team Leadership: I am supporting the team in streamlining marketing communication activities including branding, video/content creating and editing PR communications, and social media management. Sales & Marketing: I have been designing marketing collateral including brochures, EDMs, and internal events posters to promote sales of services. Documentations: I create and conceptualize biannual town hall PowerPoint slides and annual financial reports.… Show more Major Responsibilities: Team Leadership: I am supporting the team in streamlining marketing communication activities including branding, video/content creating and editing PR communications, and social media management. Sales & Marketing: I have been designing marketing collateral including brochures, EDMs, and internal events posters to promote sales of services. Documentations: I create and conceptualize biannual town hall PowerPoint slides and annual financial reports. Designing & Development: I have been utilizing Canva software to design and revamp brochures, name cards, event and safety campaign posters, and branding guidelines as well as redesigning the company social responsibility program T-Shirt. Photoshoot Gallery Management: I arranged photoshoots with various stakeholders for management reports. Key Deliverables: ● Increased followers by 60% by conceptualizing and launching the Corporate Video for the company. ● Launched Internal Branding Centre for entire company entity to streamline access to marketing assets. ● Improved project capture rate by 10% by designing brochures. ● Enhanced organization reputation and social media followers by 80%. ● Crafted and introduced project case blogs. Show less
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AkzoNobel
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Netherlands
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Chemical Manufacturing
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700 & Above Employee
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Marketing Communications Specialist - Asia
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Jun 2018 - Jan 2020
Supports the management of brand positioning & brand architecture across the BU within guidelines. Acting as a brand ambassador, promoting a consistent look, feel, tone of voice, graphic design, logos etc. for International, Awlgrip, Nautical, Devoe etc. brands to stakeholders both externally/internally in Asia. Responsibilities: ● Executes brand activation plans - including product and brand related advertising, promotions & sponsorship. ● Creating direct marketing products… Show more Supports the management of brand positioning & brand architecture across the BU within guidelines. Acting as a brand ambassador, promoting a consistent look, feel, tone of voice, graphic design, logos etc. for International, Awlgrip, Nautical, Devoe etc. brands to stakeholders both externally/internally in Asia. Responsibilities: ● Executes brand activation plans - including product and brand related advertising, promotions & sponsorship. ● Creating direct marketing products like mailings, newsletters & brochures. ● Coordinates sales promotions events (e.g. trade shows, customer gifts, point of sales materials & training programs.) ● Working with an internal network, coordinate & develop the delivery of content/marketing material to key internal stakeholders across the BU to educate, raise engagement & inform. ● Maintains & manages to upkeep of the e-catalogue/collateral hubs & databases within the BU, ensuring that sales & customers can source sales tools & content appropriately. ● Works closely with the Global Marketing Communications Manager & Corporate Communications on story creation & contributes to the annual media plan for specific media & industry publications. ● Actively explore new ways of delivering content, convincingly & triggering higher level of interaction with stakeholders both external & internal. ● Actively looks to improve ways of working & identify ways in which to demonstrate return of spend & investment in Marketing Communications. ● Supports & monitors in the measurement of marketing communication activity effectiveness via KPIs.
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Global Marketing Support Specialist
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Nov 2015 - May 2018
Major Responsibilities: Planning & Development: I was enabling the successful execution of plans while supporting marketing communication/brand activities. Product Development: I have developed and promoted new products by managing collaterals in agreed territories/channels. Product & Sales Promotion: I was organizing and leading sales promotional events as well as understood concepts of trade show booths design, point of sales materials, and customer gifts by… Show more Major Responsibilities: Planning & Development: I was enabling the successful execution of plans while supporting marketing communication/brand activities. Product Development: I have developed and promoted new products by managing collaterals in agreed territories/channels. Product & Sales Promotion: I was organizing and leading sales promotional events as well as understood concepts of trade show booths design, point of sales materials, and customer gifts by negotiating with various stakeholders. Video Developing & Editing: I have delivered exceptional support to develop project case videos and online brochures. Website Development: I had been updating the entire subsidiary's website to streamline functionalities and capabilities. Key Deliverables: ● Established and implemented first-ever carbon credits initiative and event as well as positioned as first landmark scheme in the shipping industry; attained 126,785 carbon credits from 15 shipping vessels worth more than €$500,000. ● Attained open rates of 10% by introducing EDMs in the company to facilitate internal/external stakeholders and update with product launches. ● Optimized 20% interest in new products by producing the first Doodle video highlighting an easy-to-digest introduction of new product launches. ● Optimized visitor and impressions rate by 30% by reviewing and upgrading the entire subsidiary's website. ● Achieved marketing communication goals by liaising with stakeholders from Asia, Europe, the UK, and regional counterparts. ● Introduced EDMs in the company to facilitate internal/external stakeholders and update with product launches, service management, and benefits. ● Posted 38 press releases, 41 blogs, and 10 case studies on the company website.
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Alma Contract (Singapore) Pte Ltd
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Singapore
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Furniture and Home Furnishings Manufacturing
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1 - 100 Employee
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Sales & Marketing Executive
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Jun 2015 - Oct 2015
Managed Social Media accounts namely Facebook, Twitter, Instagram, Pinterest, Latergramme (now Later!) and Linkedin channels including the content management of the backend Wordpress Website and Content management in the company. Involved in the acquiring of new clients from the western restaurant Sector locally. Key Deliverables: ● Sourcing and conceptualization of 10 blog content for the website which generated an increase of 20% viewership and traffic to the… Show more Managed Social Media accounts namely Facebook, Twitter, Instagram, Pinterest, Latergramme (now Later!) and Linkedin channels including the content management of the backend Wordpress Website and Content management in the company. Involved in the acquiring of new clients from the western restaurant Sector locally. Key Deliverables: ● Sourcing and conceptualization of 10 blog content for the website which generated an increase of 20% viewership and traffic to the website. ● Acquired 3 clients within the span of 2 months. Responsibilities: ● Managing Social Media Accounts (Facebook, Twitter, Instagram, Pinterest, Latergramme and LinkedIn) to increase outreach by 10%. ● Manages Wordpress Website and Content Management that increases an additional page indexing for SEO. ● Creation of blog contents ● Coordinate marketing collaterals for Sales Team. Show less Managed Social Media accounts namely Facebook, Twitter, Instagram, Pinterest, Latergramme (now Later!) and Linkedin channels including the content management of the backend Wordpress Website and Content management in the company. Involved in the acquiring of new clients from the western restaurant Sector locally. Key Deliverables: ● Sourcing and conceptualization of 10 blog content for the website which generated an increase of 20% viewership and traffic to the… Show more Managed Social Media accounts namely Facebook, Twitter, Instagram, Pinterest, Latergramme (now Later!) and Linkedin channels including the content management of the backend Wordpress Website and Content management in the company. Involved in the acquiring of new clients from the western restaurant Sector locally. Key Deliverables: ● Sourcing and conceptualization of 10 blog content for the website which generated an increase of 20% viewership and traffic to the website. ● Acquired 3 clients within the span of 2 months. Responsibilities: ● Managing Social Media Accounts (Facebook, Twitter, Instagram, Pinterest, Latergramme and LinkedIn) to increase outreach by 10%. ● Manages Wordpress Website and Content Management that increases an additional page indexing for SEO. ● Creation of blog contents ● Coordinate marketing collaterals for Sales Team. Show less
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Business Executive
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Dec 2012 - May 2015
Major Responsibilities: Sales Channel Direction: I have managed and organized Enterprise Resource Planning (ERP) software and directed the entire sales channel. Staffing: I was engaging with exhibitions and trade shows to bring and encourage new leads. Market Development: I have led and steered email marketing campaigns and established marketing collaterals while collaborating with partner Microsoft. Clients & Colleagues Support: I was managing gifts for customers… Show more Major Responsibilities: Sales Channel Direction: I have managed and organized Enterprise Resource Planning (ERP) software and directed the entire sales channel. Staffing: I was engaging with exhibitions and trade shows to bring and encourage new leads. Market Development: I have led and steered email marketing campaigns and established marketing collaterals while collaborating with partner Microsoft. Clients & Colleagues Support: I was managing gifts for customers and internal colleagues by communicating with external stakeholders. Client Collaboration & Satisfaction: I understood clients' needs and requirements as well as facilitated clients with costings and quotations and managed leads via Microsoft Dynamics CRM. Key Deliverables: ● Contacted and built professional relationships with a large textile company in Bandung, Indonesia. ● Obtained new clients and established internal marketing collateral within the company. ● Improved overall profile and reputation of the company by building long-term relationships with stakeholders. ● Launched EDM marketing campaigns to customers. ● Improved and updated website with the collation of contents and conceptualizing skeleton. Show less Major Responsibilities: Sales Channel Direction: I have managed and organized Enterprise Resource Planning (ERP) software and directed the entire sales channel. Staffing: I was engaging with exhibitions and trade shows to bring and encourage new leads. Market Development: I have led and steered email marketing campaigns and established marketing collaterals while collaborating with partner Microsoft. Clients & Colleagues Support: I was managing gifts for customers… Show more Major Responsibilities: Sales Channel Direction: I have managed and organized Enterprise Resource Planning (ERP) software and directed the entire sales channel. Staffing: I was engaging with exhibitions and trade shows to bring and encourage new leads. Market Development: I have led and steered email marketing campaigns and established marketing collaterals while collaborating with partner Microsoft. Clients & Colleagues Support: I was managing gifts for customers and internal colleagues by communicating with external stakeholders. Client Collaboration & Satisfaction: I understood clients' needs and requirements as well as facilitated clients with costings and quotations and managed leads via Microsoft Dynamics CRM. Key Deliverables: ● Contacted and built professional relationships with a large textile company in Bandung, Indonesia. ● Obtained new clients and established internal marketing collateral within the company. ● Improved overall profile and reputation of the company by building long-term relationships with stakeholders. ● Launched EDM marketing campaigns to customers. ● Improved and updated website with the collation of contents and conceptualizing skeleton. Show less
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Customer Service Executive
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Oct 2010 - Nov 2012
Major Responsibilities: Sales & Marketing: Providing advice to customers on selection of products and fulfillment of orders through on-time delivery locally and around the world. I also drafting quotations for incoming and future requisitions. Documentation: Providing order tracking to ensure smooth and on-time deliveries. Stakeholder Management: Building goodwill and strong relationships with customers by maintaining regular visits and services and maintaining customer… Show more Major Responsibilities: Sales & Marketing: Providing advice to customers on selection of products and fulfillment of orders through on-time delivery locally and around the world. I also drafting quotations for incoming and future requisitions. Documentation: Providing order tracking to ensure smooth and on-time deliveries. Stakeholder Management: Building goodwill and strong relationships with customers by maintaining regular visits and services and maintaining customer ship inventory and updating with the latest products. Monitoring and liaising with delivery personnel/courier services on affordable and on-time deliveries. Key Deliverables: ● Ensuring on-time deliverables to maintain a customer retention rate of 80% ● Providing customized services to clients to accord an improvement in sales revenue by 10% Show less Major Responsibilities: Sales & Marketing: Providing advice to customers on selection of products and fulfillment of orders through on-time delivery locally and around the world. I also drafting quotations for incoming and future requisitions. Documentation: Providing order tracking to ensure smooth and on-time deliveries. Stakeholder Management: Building goodwill and strong relationships with customers by maintaining regular visits and services and maintaining customer… Show more Major Responsibilities: Sales & Marketing: Providing advice to customers on selection of products and fulfillment of orders through on-time delivery locally and around the world. I also drafting quotations for incoming and future requisitions. Documentation: Providing order tracking to ensure smooth and on-time deliveries. Stakeholder Management: Building goodwill and strong relationships with customers by maintaining regular visits and services and maintaining customer ship inventory and updating with the latest products. Monitoring and liaising with delivery personnel/courier services on affordable and on-time deliveries. Key Deliverables: ● Ensuring on-time deliverables to maintain a customer retention rate of 80% ● Providing customized services to clients to accord an improvement in sales revenue by 10% Show less
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Appco Group Asia
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Malaysia
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Advertising Services
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200 - 300 Employee
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Sales and Marketing Executive
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Mar 2010 - Oct 2010
Responsibilities: ● Doing Business to Consumer Sales ● Involve in door to door sales for SingTel’s Miotv and Broadband Services ● Completed Sales and Marketing Training Stage One to advance into next level ● Developing sales strategies with Sales Manager to increase sales revenue for every week ● Setting weekly sales targets ● Conducting weekly sales training for new staffs ● Generating sales leads from various HDB blocks ● Following up sales leads with cold calling… Show more Responsibilities: ● Doing Business to Consumer Sales ● Involve in door to door sales for SingTel’s Miotv and Broadband Services ● Completed Sales and Marketing Training Stage One to advance into next level ● Developing sales strategies with Sales Manager to increase sales revenue for every week ● Setting weekly sales targets ● Conducting weekly sales training for new staffs ● Generating sales leads from various HDB blocks ● Following up sales leads with cold calling and visiting of customer’s house Show less Responsibilities: ● Doing Business to Consumer Sales ● Involve in door to door sales for SingTel’s Miotv and Broadband Services ● Completed Sales and Marketing Training Stage One to advance into next level ● Developing sales strategies with Sales Manager to increase sales revenue for every week ● Setting weekly sales targets ● Conducting weekly sales training for new staffs ● Generating sales leads from various HDB blocks ● Following up sales leads with cold calling… Show more Responsibilities: ● Doing Business to Consumer Sales ● Involve in door to door sales for SingTel’s Miotv and Broadband Services ● Completed Sales and Marketing Training Stage One to advance into next level ● Developing sales strategies with Sales Manager to increase sales revenue for every week ● Setting weekly sales targets ● Conducting weekly sales training for new staffs ● Generating sales leads from various HDB blocks ● Following up sales leads with cold calling and visiting of customer’s house Show less
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Education
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University College Dublin
Bachelor of Science in Marketing, Marketing -
Management Development Institute of Singapore
Diploma in Marketing, Marketing -
Institute of Technical Education (Balestier)
Nitec in Precision Engineering, Machining -
Ang Mo Kio Secondary School
GCE 'N' Level -
Townsville Primary School
Primary School Leaving Examination (PSLE)
Community
