Media and Communications Coordinator

• Aug 2023 - Present

Social Media Specialist

• Jan 2023 - Aug 2023

Create and manage content for EAC's social media platforms.

Digital Media Specialist

• Feb 2020 - Aug 2023

• Coordinate and manage the creation of digital content. • Execute and manage paid social media advertising campaigns to targeted markets. • Develop performance reporting on an ongoing basis for email, paid ads, and social media campaigns and communicate results to marketing team. • Create and manage content for college social media platforms. • Assist with conferences, seminars, and special events on campus. • Design digital media content for social media platforms. • Develop social media best practices for the college to help ensure branding and mission is being met. • Provide photographic needs of the college including events, academic programs, social media accounts and departmental request. Show less

Social Media Coordinator

• May 2018 - Jan 2020

• Develop and execute a social media and social engagement strategy across online platforms including but not limited to Facebook, Instagram, LinkedIn, Twitter, Snapchat, YouTube and other emerging social media platforms.• Manage and create content for Social @ SAU, the University’s social media webpage.• Benchmark effective best practices and follow social media industry news and trends in order to monitor, identify and anticipate emerging practices, platforms, applications and technologies to evaluate their usefulness in order to adapt to the University’s culture.• Develop social media best practices for the University to help ensure brand and message consistency. Show less

Resident Hall Director

• Jun 2016 - Sep 2019

• Assume responsibility for a multi-million dollar facility and the residents therein. • Maintain records for each resident, i.e. personal data, check-in/check-out record, and discipline. • Administer procedures for checking residents in and out of the hall at the beginning and end of each semester as well as for those students who withdraw or change halls during the semester. • Interpret and enforce University and Residence Hall policies and procedures for the residents. • Participate in the overall planning of the total residence hall program and work closely with other housing area personnel in implementing the goals and objectives. • Prepare and supervise all residence hall staff, which includes assistant resident director, resident assistants, hall council, desk assistants, and housekeeping personnel. • Advise, counsel, and establish rapport with residence hall staff and students. • Build and maintain an atmosphere to promote self-discipline, respect for others, and community throughout the halls. • Assist in the planning, development, and coordination of programs to provide meaningful educational, personal, social, and recreational experiences. • Assist the Hall Council in planning, budgeting, and implementing activities. Show less

Photographer/Videographer

• Apr 2014 - Jun 2018

• Collaborate with the Assistant Dean for Integrated Marketing and Media Relations to create in-house promotional material for print, web, digital media, and television and cinema outlets.• Provide photographic needs of the university including campus events, academic programs, headshots, news coverage, website requests, social media accounts and special event coverage as requested.• Photograph and film various university events to post to website and social media sites.• Maintain and manage the university’s Zenfolio account with a selection of stock imagery for graphic designers and promotional use.• Film and edit videos for promotional and social media use using HD Panasonic and DSLR cameras and Adobe Creative Suite software. • Schedule, storyboard, write scripts and set up lighting equipment for photo and video promotional shoots.• Conduct interviews with faculty, staff and students for marketing material and university campaigns to meet the needs of the university.• Create and design layout pages for the university’s yearbook.• Work with university staff and faculty to ensure quality production of photography and videography needs.• Maintain and manage the university’s online campus directory.• Assist the Social Media Coordinator with creating original photographic, graphical and video content for social media accounts. Show less

Adjunct Instructor

• Aug 2015 - May 2017

• Increase student’s understanding of the process of how films are made.• Help students develop a framework on how to critically analyze films according to specific criteria.• Inform students of storytelling techniques by studying genres, directors and actors of film.

Consumables Sales Associate

• Nov 2013 - Apr 2014

•Operate cash register to process sales transactions, cashing checks and utility payments. •Greet customers and assist customers in locating store merchandise. •Resolve customer concerns, product exchanges and returns in an efficient manner while adhering to the store’s mission and policies. •Maintain inventory and merchandise stocking. •Assist with displays for promotional use and inventory audits. •Operate cash register to process sales transactions, cashing checks and utility payments. •Greet customers and assist customers in locating store merchandise. •Resolve customer concerns, product exchanges and returns in an efficient manner while adhering to the store’s mission and policies. •Maintain inventory and merchandise stocking. •Assist with displays for promotional use and inventory audits.

Videographer

• Aug 2011 - Jun 2013

• Conducted interviews with faculty, staff, students and coaches for the Arkansas Tech websites.• Shot and edited videos for news and promotional use using HD JVC cameras and Final Cut Pro and Adobe Premiere software.• Scheduled, wrote scripts and set up lighting equipment for video shoots.• Created and maintained database of stock video footage.• Filmed and prepared videos of athletic events and interviews for news outlet distribution.• Collaborated with the Director of New Media to post videos to YouTube and social media sites.• Assisted with the production of a campus virtual tour. Show less

Video Operator Specialist

• Aug 2010 - Apr 2012

• Operated equipment in the press box control room including replay, Gen CG, switcher, and Edirol.• Operated the roof camera during football games.• Filmed video of football and basketball games for news outlet distribution.• Trained students to use press box equipment.

Student Worker

• Aug 2007 - Dec 2010

• Completed tasks as assigned by the administrative assistant. • Completed tasks as assigned by the administrative assistant.

Intern

• May 2009 - Jul 2009

• Assisted reporters to create daily news packages. • Assisted Assignment Editor with generating story ideas. • Wrote stories for the daily 5 p.m., 6 p.m., and 10 p.m. newscasts. • Edited videos using AVID editing software. • Posted and updated stories on KARK’s website in the news production system. • Wrote, filmed and edited topical spots for the 5 p.m., 6 p.m. and 10 p.m. newscast. • Assisted reporters to create daily news packages. • Assisted Assignment Editor with generating story ideas. • Wrote stories for the daily 5 p.m., 6 p.m., and 10 p.m. newscasts. • Edited videos using AVID editing software. • Posted and updated stories on KARK’s website in the news production system. • Wrote, filmed and edited topical spots for the 5 p.m., 6 p.m. and 10 p.m. newscast.