Aaron Schmidt, MCM

Marketing Manager at Quest International Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Orange County, California, United States, US
Languages
  • Spanish -

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Charles Azcúnaga

Aaron is an exemplary employee, co-worker and individual, it's rare to find such qualities in today's youth in the workplace. Not to mention, he's intelligent, well manered and just all around a nice young man to work with and associate with. I highly recommend Aaron to all future employers who may be considering him, he's a gem!

Nicole Wurzell

Aaron mastered the position as Copywriter on the Creative team at WebVisible. He was responsible for creating visually appealing landing pages and search campaigns, both of which adhered to the latest SEM standards to perform well, bring in a high CTR and provide leads to customers. Aaron quickly learned the company’s best practices for building these campaigns. He stayed on top of all tasks, had a high output and never lost site of the quality of his work. He was also incredibly proactive and always looked for ways to improve processes. He came to me on a regular basis to point out areas that were ineffective and suggest new processes that would help increase the quantity and quality of output from the team. It was this level of ambition paired with his positive, pleasant demeanor that made Aaron a true pleasure to have on the Creative team. For these reasons, I would highly recommend Aaron Schmidt.

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Credentials

  • HubSpot Inbound Marketing Certified
    HubSpot Academy
    Jun, 2019
    - Oct, 2024

Experience

    • Canada
    • Oil and Gas
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2022 - Present

      Responsible for executing all aspects of marketing - trade shows, events, video, advertising, public relations, SEO, content creation and graphics - to generate leads and convert new business Design and implement cross channel marketing strategies to increase brand awareness, thought leadership and revenue generation Manage relationships with third party vendors including digital marketing agency, video team and Google AdWords agency Perform SEO focused website maintenance, guided by recommendations from SEMrush Manage marketing coordinator position, responsible for data entry and graphics creation Deliver weekly status updates on marketing performance across website, social and email to senior leadership Show less

    • United States
    • Wellness and Fitness Services
    • 400 - 500 Employee
    • Digital Marketing Technology Manager
      • May 2019 - May 2022

      Responsible for managing digital marketing products as they related to customer communication, advertising, and lead generation. Product owner in an agile environment, leading projects including the launch of a corporate podcast, improved lead pipeline, and customer retention. Oversee all email marketing and marketing automation for all brands through HubSpot; campaigns included product launches, promotions, newsletters and customer retention Create lead generation campaigns across all channels including Google AdWords, Facebook and Instagram, email marketing and marketing automation, in tandem with Education and Events team Write and deploy customer communications regarding pricing, company news and product availability Collaborate with Sales Operations team in the deployment and integration of Salesforce Improve analytics and ROI reporting across all functions within the company Guide Marketing team towards improved performance through strategic testing and analysis Show less

    • United States
    • Human Resources Services
    • 700 & Above Employee
    • Marketing Communications Manager
      • Mar 2018 - May 2019

      Responsible for the design, implementation and management of communication strategies that enhance the company brand by gaining recognition in the market, promoting products, and positioning the company as a thought leader. • Develop strategic communications plans of corporate and marketing content across all platforms, increasing overall web traffic by 8.2% and traffic from digital marketing campaigns by 263%. • Execute a publication strategy that aligns marketing and product teams, increasing conversions on lead generating pages by 58%. • Lead external PR agency in developing content that promotes products and HireRight’s thought leadership, increased share of voice by 11% and earned media by 14%, year over year. Show less

    • United States
    • Biotechnology Research
    • 400 - 500 Employee
    • Senior Manager, Corporate Communications and Digital Marketing
      • Feb 2016 - Feb 2018

      Member of Commercial Leadership Team, reporting directly to Chief Commercial Officer Manage all functions relating to public relations, demand generation, social media, digital content, PPC advertising, content marketing and integrated sales communications. Execute product GTM plans and corporate initiative campaigns to deliver leads and promote thought leadership. ● Oversaw end to end digital marketing team, producing content at all touchpoints. Increased leads generated via digital marketing by average of 15% quarter over quarter. ● Implemented earned media strategy to raise profile of executives and company research findings. Increased share of voice within industry from 8% to 25%. ● Created integrated publication strategy for social media, blog and journal publications, grew website visits by 8%, social engagements by 12% quarter over quarter. Show less

    • United States
    • Semiconductor Manufacturing
    • 700 & Above Employee
    • Social Media Editor
      • Jun 2012 - Feb 2016

      Wrote all social media copy and completed all web analytics tasks, from tracking social engagement to monitoring user experience on the website. Managed all online advertising campaigns, and increased both social media follower base and website engagements. ● Managed all of Broadcom’s social media properties, growing Twitter audience from ~1,000 to ~35,000 and Facebook from <1,000 to ~ 12,000. ● Utilized Google Analytics to track key metrics on audience growth and engagement, formulating strategies that increased weekly blog readership from 4,000 per week to more than 40,000. ● Prepared reports on customer behavior and website performance, provided analysis and recommendations for user experience improvement, increasing web traffic by 13% Show less

    • United States
    • Technology, Information and Internet
    • Senior Interactive Media Copywriter
      • Sep 2010 - Jan 2012

      Write effective ad copy for Search Engine Advertising campaigns for all search engines, directed at the local, state, and national levels. Create Landing Pages designed to convert leads and maximize customer ROI. Utilize both proprietary software and Adobe Creative Suite programs to create and optimize advertisements and landing pages Work closely with Performance team to the ensure success of each campaign, and with Account Management team to satisfy customer demands. Write blog posts for customer acquisition, brand awareness and reputation management. Show less

    • Media Production
    • 1 - 100 Employee
    • Contributor
      • Oct 2008 - Aug 2009

      Fact checked and copy-edited magazine articles for monthly publication Researched, pitched and wrote articles from 150 –2000 words for publication with distribution through print and online channels Created articles on a variety of topics including restaurant openings, new products and artist interviews Established and maintained positive client relationships by producing entertaining and informative articles Enriched publisher/client relationships by securing distribution and participation in company events Organized and maintained office and electronic files through Excel databases and Outlook scheduling Show less

    • United States
    • 1 - 100 Employee
    • Head Coach / Manager
      • Jun 2003 - Aug 2009

      Responsible for leading a team of 120 swimmers that consistently placed in the top 6 out of 30 teams Personally coached one of the top 5 point earners, out of 1,500 swimmers, every year Managed a group of up to 12 employees who acted as assistants, reporting directly to the Head Coach Supervised safety and improvement for all swimmers and offered guidance and instruction to assistants Accountable for resolving all parent-related issues regarding scheduling, instruction, and discipline Organized several team events to encourage camaraderie, competition, and self-improvement Show less

Education

  • University of Southern California
    Masters of Communication Management
    2011 - 2013
  • UCLA
    B.A., English
    2006 - 2009

Community

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