Aabha Modi
Associate Consultant at Ormax Media- Claim this Profile
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Topline Score
Bio
Nikhil Fegade
Aabha Modi is a kind of manager who will show what excellent project management should be. I’ve worked with her in many projects, and each time it shows a 30-40% increase in effectiveness. Her unique ability to organise the working process and let employees demonstrate their professional skills’ full extent made Aabha our favourite. A combination of humour and empathy helps to lift the spirit in stressful situations. I highly recommend working with a professional like Aabha.”
Nikhil Fegade
Aabha Modi is a kind of manager who will show what excellent project management should be. I’ve worked with her in many projects, and each time it shows a 30-40% increase in effectiveness. Her unique ability to organise the working process and let employees demonstrate their professional skills’ full extent made Aabha our favourite. A combination of humour and empathy helps to lift the spirit in stressful situations. I highly recommend working with a professional like Aabha.”
Nikhil Fegade
Aabha Modi is a kind of manager who will show what excellent project management should be. I’ve worked with her in many projects, and each time it shows a 30-40% increase in effectiveness. Her unique ability to organise the working process and let employees demonstrate their professional skills’ full extent made Aabha our favourite. A combination of humour and empathy helps to lift the spirit in stressful situations. I highly recommend working with a professional like Aabha.”
Nikhil Fegade
Aabha Modi is a kind of manager who will show what excellent project management should be. I’ve worked with her in many projects, and each time it shows a 30-40% increase in effectiveness. Her unique ability to organise the working process and let employees demonstrate their professional skills’ full extent made Aabha our favourite. A combination of humour and empathy helps to lift the spirit in stressful situations. I highly recommend working with a professional like Aabha.”
Credentials
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Dynamic Dashboard creation using Google Data Studio
Skill NationApr, 2022- Nov, 2024 -
The Fundamentals of Digital Marketing
GoogleMay, 2020- Nov, 2024
Experience
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Ormax Media
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India
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Entertainment Providers
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1 - 100 Employee
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Associate Consultant
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Sep 2022 - Present
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BookMyShow
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Entertainment Providers
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700 & Above Employee
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Manager
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Nov 2017 - Feb 2021
- Providing ticketing solutions for live events being listed on BookMyShow portal thereby help in contributing in generating revenue for BMS- Responsible for building revenue by providing turnkey ticketing solutions for well established IPs in Events/Live entertainment industry like Percept Live (Sunburn Festival), Filmfare 2017, Vir Das (Comedy Shows), OML, PVR Live, Lilly Singh, SulaFest (Wine & Music festival), The Great Indian Theatre Festival etc.- Revenue Generation for BMS and maintain client relations for Online Comedy Genre for WEST region- Ensuring client satisfaction by providing seamless Internal team coordination and meeting deadlines- Key Clientele: Sunburn Festival, Vir Das, OML, Filmfare, SulaFest, The Great Indian Theatre Festival etc. Show less
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Assistant Manager in Client Servicing
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Jul 2014 - Oct 2017
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Mindshare
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United Kingdom
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Advertising Services
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700 & Above Employee
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Senior Media Executive
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May 2013 - Aug 2013
• Responsible for the implementation of media plans and to ensure brand goals and objectives are met • Strategize media plans and selecting best traditional platforms (TV/Print) to achieve brand's reach & awareness via extensive use of TAM & IRS and ensure maximum campaign effectiveness • Manage media budgets by monitoring campaign performance and execution of authorized media plans • Tracking Competition & tweak strategies accordingly • Coordination with different TV & Print stakeholders to derive best rates within stipulated client budgets • Helping brands in consumer profiling based on their habits and behavior, identifying target audience, competitor tracking and analysis and market prioritization etc. using various softwares like IRS & TGI (basics) • Key Clientele - HSBC, Gyproc (False Ceiling) Show less
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Starcom
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United States
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Advertising Services
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700 & Above Employee
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Senior Media Executive
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May 2012 - Mar 2013
• Maintaining client relationship and fostering seamless internal team coordination to achieve their media planning goals / deliverables • Build annual media plans and make subsequent plan revisions after monitoring campaign performance • Plan media budgets by using TAM, IRS, RAM on traditional platforms - TV, Print & Radio to achieve brand's objective of maximizing reach /awareness and ensure seamless execution • Scheduling the ads on different media platforms such that it delivers maximum result in terms of its reach to the desired target audiences • Worked with team members to mentor and grow their knowledge and skill sets to improve overall experience for clients, vendors and other teams • Scrutinizing competitor activities and devising strategies for the clients accordingly to add maximum value to their media budget. • Key Clientele - BlackBerry, Diageo (Smirnoff, VAT 69, JW Blue, JW Black, Rawson's Reserve, etc) Glucon-D, Disney, Radio Mirchi, etc. Show less
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Lodestar UM
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India
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Advertising Services
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100 - 200 Employee
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Media Planning Executive
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Dec 2010 - Apr 2012
• Maintaining client relationship and fostering seamless internal team coordination to achieve their media planning goals / deliverables • Build annual media plans and make subsequent plan revisions after monitoring campaign performance • Plan media budgets by using TAM, IRS, RAM on traditional platforms - TV, Print & Radio to achieve brand's objective of maximizing reach /awareness and ensure seamless execution • Scheduling the ads on different media platforms such that it delivers maximum result in terms of its reach to the desired target audiences • Worked with team members to mentor and grow their knowledge and skill sets to improve overall experience for clients, vendors and other teams • Scrutinizing competitor activities and devising strategies for the clients accordingly to add maximum value to their media budget. • Key Clientele - BlackBerry, Diageo (Smirnoff, VAT 69, JW Blue, JW Black, Rawson's Reserve, etc) Glucon-D, Disney, Radio Mirchi, etc. Show less
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Education
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Mumbai Educational Trust, MET League of Colleges
Post graduation diploma in mass communication and specialized in advertising, Advertising -
Christ College, Rajkot
Bachelor of Business Administration - BBA, Finance, General -
S.N.Kansagra School, Rajkot