Experience

Loóna

• United States
• Health, Wellness & Fitness
• 1 - 100 Employee

• Design Lead

  • Mar 2020 - Present

  Loóna is Apple Design Awards Winner 2021 and The App of the Year 2020 by Google Play. An app designed to gently occupy your mind with soothing interactive content, shedding the worries of today and setting you up for a serene tomorrow. It is an immersive combination of a coloring activity, guided storytelling, ambient music, and breathing exercises. Managing a team of designers and executing: – Improving user experience for 200k+ Loóna app users. – Increasing conversion rate of onboarding funnel to >90%. – Interviewing, hiring and onboarding new team members. – Mentoring and teaching junior, middle and senior designers. – Launching web onboarding, emails and designing marketing assets. – Set up a design-system of internal assets. – Providing solutions to grow the product and presented ideas for the company’s key stakeholders. – Defining identity and set graphics for the Loóna brand. – Preparing pitch decks for the founders and commercial collaborations. – Outsourcing teams and people for matching design tasks. – Working closely with developers and product managers. – Motivating co-workers and team into our heartwarming internal culture. – Developing new design and product processes. Show less



Freelance (Self employed)

• Writing and Editing
• 700 & Above Employee

• Senior Product Designer

  • Jul 2018 - Mar 2020

  I worked as a freelancer, taught students graphic design and upgraded my own hard skills in 3D and typography. Consulted startups and launched new digital projects: Delivery App with dark kitchen, app and website for the Norwegian business portal – Lorange Network, Website, identity and naming for my friends – Slay Lines and etc. Volunteered and did identity and fonts for cultural projects such as Art Museum, contemporary dance school, contemporary theatre in my home region. I worked as a freelancer, taught students graphic design and upgraded my own hard skills in 3D and typography. Consulted startups and launched new digital projects: Delivery App with dark kitchen, app and website for the Norwegian business portal – Lorange Network, Website, identity and naming for my friends – Slay Lines and etc. Volunteered and did identity and fonts for cultural projects such as Art Museum, contemporary dance school, contemporary theatre in my home region.



Castle Digital Partners

• United States
• Information Technology & Services
• 1 - 100 Employee

• Senior Product Designer

  • Aug 2016 - Jul 2018

  Castle Digital Partners (now CreativeCo) is a full-service digital agency that specializes in creating engaging, memorable digital experiences for brands and businesses worldwide. I had the opportunity to work on a variety of exciting projects for clients across diverse industries. During my time at the company, I played a key role in designing solutions for clients such as: – Armarium: A luxury fashion rental service with a focus on sustainability. I designed a new user interface and experience for the platform, which resulted in a 21% increase in user engagement and a 16% increase in conversion rates. We provided new layout for the website, new fonts and even lettering. – TracksnTeeth: I designed new identity, look & feel, interfaces and interactions. A website redesign improved user experience and increase engagement, as well as improve brand image and credibility. We developed b2c website with mobile version and b2b CMS. – MyBespokeRoom: An interior design platform that offers bespoke design services to customers. I led the design of the platform's branding, user interface, and experience, which resulted in a 50% increase in website traffic and a 25% increase in conversion rates. – AppBooster: Fresh logo and new layout for the mobile app marketing company with own tools. We did the redesign for the website and blog. Prepared a lot of graphic sources like a videos, illustrations and animations. I was responsible for a wide range of design activities, including creating visual designs, developing branding guidelines, and crafting engaging user experiences through user interface design. Show less



Redmadrobot

• Russian Federation
• Software Development
• 100 - 200 Employee

• Product Designer

  • Feb 2015 - Jul 2016

  Redmadrobot is a leading mobile and web development company based in Russia, specializing in creating cutting-edge digital solutions for businesses worldwide. As a Product Designer at Redmadrobot, I collaborated with cross-functional teams to design and deliver user-centered solutions for clients in various industries, including healthcare, finance, and retail. My responsibilities included: – Conducting user research, usability testing, and user feedback analysis to identify user needs, pain points, and opportunities for improvement. – Creating wireframes, prototypes, and visual designs using tools like Sketch, Adobe Creative Suite, Principle and others. – Collaborating with product managers, developers, and stakeholders to define project requirements, scope, and priorities. – Creating design specs, design systems, and other design documentation to ensure consistent and scalable design solutions. – Presenting design concepts and solutions to clients and stakeholders, and incorporating their feedback into the design process. – Contributing to the growth and improvement of the design team, by mentoring junior designers and participating in design critiques and knowledge-sharing sessions. Show less



CREATE DIGITAL LLC

• Russian Federation
• IT Services and IT Consulting
• 1 - 100 Employee

• UI/UX designer

  • Sep 2014 - Feb 2015



Университет "Синергия"

• Russian Federation
• Higher Education
• 100 - 200 Employee

• Graphic designer

  • Jul 2012 - Jul 2014