Experience

Smartkarma

• Singapore
• Technology, Information and Media
• 1 - 100 Employee

• User Experience Designer

  • Aug 2020 - Apr 2023

  Singapore • Successfully launched B2C product by revamping the information architecture and optimizing critical user flows to meet the needs of retail users • Strategised customisation, personalisation, curation based on user search behaviours to improve content discovery which increased readership • Increased user engagement on the platform (likes, customisation interactions) • Boosted Premium Services with higher visibility and automated enquiries • Created features to highlight concise… Show more • Successfully launched B2C product by revamping the information architecture and optimizing critical user flows to meet the needs of retail users • Strategised customisation, personalisation, curation based on user search behaviours to improve content discovery which increased readership • Increased user engagement on the platform (likes, customisation interactions) • Boosted Premium Services with higher visibility and automated enquiries • Created features to highlight concise insights from detailed financial analysis • Sole UX Designer: oversaw full process from scoping to tech handoff & project execution, including stakeholder management and inter department collaborations Show less



LAKHOTIA INTERNATIONAL PVT LTD.

• India
• 1 - 100 Employee

• Sales Manager (Self Employed)

  • Jan 2018 - Aug 2019

  India • Maintained relations with global suppliers and local buyers • Secured deals amounting to more than 3000 MT of products • Troubleshot high intensity, time sensitive problems related to shipping • Set up an entity in Singapore



Selby Jennings

• United Kingdom
• Professional Services
• 700 & Above Employee

• Sales Consultant (Recruitment)

  • May 2016 - Aug 2017

  Singapore • Conducted interviews with both businesses and candidates to comprehend their needs and goals, and to establish mutually beneficial outcomes • Generated sales in commodities industry and expanded the company’s geographic footprint EA License number 13C6685



Tate & Tonic

• Purchasing & Business Development Manager

  • May 2014 - Sep 2015

  Singapore •Second employee hired by the founding team •Spearheaded vendor acquisition by establishing partnerships with 50+ brands across Singapore, UK, Germany, Sweden & Australia in 13 months •Single-handedly increased in-house inventory from less than 5% to 100% in 6 months via forming direct partnerships with cold clients and managed their accounts •Planned product assortment based on sales analysis and managed stock level •Adapted swiftly to cash flow constraints by signing brands on… Show more •Second employee hired by the founding team •Spearheaded vendor acquisition by establishing partnerships with 50+ brands across Singapore, UK, Germany, Sweden & Australia in 13 months •Single-handedly increased in-house inventory from less than 5% to 100% in 6 months via forming direct partnerships with cold clients and managed their accounts •Planned product assortment based on sales analysis and managed stock level •Adapted swiftly to cash flow constraints by signing brands on consignments at desired margin to meet unanticipated demand post launch of women’s wing •Conceptualized marketing content for Facebook and Instagram, and published newsletters to 13000+ customers on Mailchimp •Supervised photographers & graphic designers for marketing and operations team for warehousing Show less



Asia Deal Group

• Technology, Information and Internet

• Purchasing & Business Development Manager (Part-time)

  • Aug 2013 - Nov 2013

  • Conceptualized layout and content of new website and designed new features • Created innovative online marketing campaigns for customer acquisition • Created a guide to implement new business model across 3 other countries in SEA

• Purchasing & Business Development Intern

  • May 2013 - Aug 2013

  • Enabled re-launch of e-commerce platform by developing retail operations to be integrated with existing deal website • Conducted client meetings and successfullly acquired more than 13 suppliers for retail operations • Sourced products across 3 different product categories from established brands • Offered position of part-time employee based on performance



Levi Strauss and Co

• United States
• Hospitals and Health Care

• Marketing Intern

  • Jun 2012 - Jul 2012

  • Conducted extensive market research to determine consumer preferences and competitors’ strategy • Liaised with external market research agency to conduct personal interviews across 50 households of varying demographics • Analysed impact of diverse advertisements on End of Season sales across West India for past 4 years • Organized conference attended by 90 franchise owners from Western India to showcase Winter collection and future branding and marketing strategies