★ Svetoslava Datzova ★

Affiliate Manager at Betplays
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Contact Information
us****@****om
(386) 825-5501
Location
BG
Languages
  • English -
  • Bulgarian Native or bilingual proficiency

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Experience

    • Bulgaria
    • Gambling Facilities and Casinos
    • 1 - 100 Employee
    • Affiliate Manager
      • Jul 2022 - Present

      • Research for, identify and acquire new partners through various acquisition channels. • Handle and negotiate deals to maximize affiliate performance. • Focus on the following markets - CA/IT/DE/NO/FI/SE/DK/PT/BR • Create and nurture key sports and casino affiliate relationships with both existing and new partners to reflect growth. • Handle day to day communications and provide ongoing support and assistance to affiliates. • Monitor, analyze, and optimize all partners' campaigns to meet ROI targets. • Collaborate with various departments (design, content, CRM, sales, payments) to address affiliate needs and campaigns in effective and timely manner. • Implement affiliate marketing strategies and recommend process improvements to increase revenue targets. • Attend industry events, shows, conferences Show less

    • Bulgaria
    • Gambling Facilities and Casinos
    • 1 - 100 Employee
    • Affiliate Manager
      • Jan 2021 - Jul 2022

      • Developing and pro-actively managing a portfolio of affiliate partners in gambling industry • Pro-actively acquire, activate and retain new affiliates • Handle business deal tracking, monitoring, closing, and other related activities as needed • Coordinate with various teams to address affiliate needs in accurate and timely manner • Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails • Set marketing and sales goals to achieve revenue growth • Establishing and maintaining strong partner relationships • Maintain open communication with all affiliates on the day-to-day issues • Develop business strategies to improve affiliate program • Stay current with trends in affiliate marketing and identify new opportunities • Create monthly promotions and communications to affiliate marketers • Attend industry events, shows, conferences Show less

  • Self-employed
    • Sofia, Bulgaria
    • Affiliate Manager
      • Apr 2020 - Jan 2021

      • Developing and pro-actively managing a portfolio of affiliate partners in gambling and financial industry • Pro-actively acquire, activate and retain new affiliates • Handle business deal tracking, monitoring, closing, and other related activities as needed • Coordinate with various teams to address affiliate needs in accurate and timely manner • Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails • Set marketing and sales goals to achieve revenue growth • Establishing and maintaining strong partner relationships • Maintain open communication with all affiliates on the day-to-day issues • Develop business strategies to improve affiliate program • Stay current with trends in affiliate marketing and identify new opportunities • Create monthly promotions and communications to affiliate marketers • Attend industry events, shows, conferences Show less

  • ARBI HOLD LTD
    • Sofia City, Bulgaria
    • Affiliate Manager
      • May 2019 - Mar 2020

      • Provide excellent customer service to maintain existing affiliates and acquire new affiliates in financial industry • Manage business negotiations with partners • Handle business deal tracking, monitoring, closing, and other related activities as needed • Coordinate with various teams to address affiliate needs in accurate and timely manner • Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails • Set marketing and sales goals to achieve revenue growth • Provide training on affiliate management as needed • Maintain open communication with all affiliates on the day-to-day issues • Develop business strategies to improve affiliate program • Stay current with trends in affiliate marketing and identify new opportunities • Work with management team to execute and close new affiliate deals • Attend industry events, shows, conferences Show less

    • Bulgaria
    • Telecommunications
    • 1 - 100 Employee
    • Affiliate Manager
      • Oct 2015 - Apr 2019

      • Provide excellent customer service to maintain existing affiliates and acquire new affiliates in financial industry • Manage business negotiations with partners • Handle business deal tracking, monitoring, closing, and other related activities as needed • Coordinate with various teams to address affiliate needs in accurate and timely manner • Perform new customer acquisition through research, referrals, networking, cold calling, data feeds and emails • Set marketing and sales goals to achieve revenue growth • Provide training on affiliate management as needed • Maintain open communication with all affiliates on the day-to-day issues • Develop business strategies to improve affiliate program • Stay current with trends in affiliate marketing and identify new opportunities • Work with management team to execute and close new affiliate deals • Attend industry events, shows, conferences • Build and present daily/weekly and monthly reports to Upper Management Show less

  • Royale Palms Casino
    • Sofia, Bulgaria
    • Guest Relations Manager
      • Feb 2013 - Jul 2015

      • Meet and greet players who are playing on the casino floor; handling their requests where needed and appropriate. • Actively listen to and resolve complaints • Coordinate and manage communication between guests and staff and follow up to ensure we resolve customer concerns • Direct, coach and manage guest relations team to ensure all standards and operating procedures are adhered to • Making daily/weekly/monthly reports • Conduct and attend all regular departmental meetings as well as other related meetings • Be familiar and promote all current and upcoming special events, promotions and entertainment, as well as all casino activities • Attend iGaming events and represent the company to conferences Show less

Education

  • New Bulgarian University
    Bachelor's degree

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