Blanca Fernandez Espejo
Chief Product Officer at WOOM- Claim this Profile
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English Professional working proficiency
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Spanish Native or bilingual proficiency
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French Limited working proficiency
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German Limited working proficiency
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Russian Elementary proficiency
Topline Score
Bio
Cristina Urdiales
Blanca is an excellent worker, very proactive and creative in her work. I had the chance to manage her work on an FP6 STREPS 3-years EU project, after supervising her graduation project in Telecomm. Eng. (she won a national award for it) and she excelled in every aspect. She solved many technical problems in critical situations we found during testing and she always volunteered to help with new technologies. Indeed, her work during the project included fields as varied as assistive technologies, network protocols and ambient intelligence. Also, she is always eager to face new challenges. I can safely recommend Blanca for any position.
Cristina Urdiales
Blanca is an excellent worker, very proactive and creative in her work. I had the chance to manage her work on an FP6 STREPS 3-years EU project, after supervising her graduation project in Telecomm. Eng. (she won a national award for it) and she excelled in every aspect. She solved many technical problems in critical situations we found during testing and she always volunteered to help with new technologies. Indeed, her work during the project included fields as varied as assistive technologies, network protocols and ambient intelligence. Also, she is always eager to face new challenges. I can safely recommend Blanca for any position.
Cristina Urdiales
Blanca is an excellent worker, very proactive and creative in her work. I had the chance to manage her work on an FP6 STREPS 3-years EU project, after supervising her graduation project in Telecomm. Eng. (she won a national award for it) and she excelled in every aspect. She solved many technical problems in critical situations we found during testing and she always volunteered to help with new technologies. Indeed, her work during the project included fields as varied as assistive technologies, network protocols and ambient intelligence. Also, she is always eager to face new challenges. I can safely recommend Blanca for any position.
Cristina Urdiales
Blanca is an excellent worker, very proactive and creative in her work. I had the chance to manage her work on an FP6 STREPS 3-years EU project, after supervising her graduation project in Telecomm. Eng. (she won a national award for it) and she excelled in every aspect. She solved many technical problems in critical situations we found during testing and she always volunteered to help with new technologies. Indeed, her work during the project included fields as varied as assistive technologies, network protocols and ambient intelligence. Also, she is always eager to face new challenges. I can safely recommend Blanca for any position.
Credentials
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Professional Scrum Product Owner I
Scrum.orgFeb, 2014- Oct, 2024
Experience
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WOOM
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Spain
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Health, Wellness & Fitness
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1 - 100 Employee
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Chief Product Officer
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Jun 2020 - Present
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Spotahome
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Spain
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Real Estate
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100 - 200 Employee
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Senior Product Manager
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Mar 2018 - Mar 2020
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Hotels.com
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United States
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Internet Publishing
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500 - 600 Employee
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Product Manager
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Oct 2015 - Sep 2017
Product Manager for Hotels.com Rewards, a Loyalty programme with 30m members worldwide, focusing on customer acquisition and engagement. I drove key strategic initiatives from ideation to launch with a customer-centric mindset.
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Technical Product Manager
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Nov 2014 - Oct 2015
Technical Product Manager leading the execution of cross-functional projects related to Customer Retention by coordinating the work of remote and on-site development teams. Managed product backlog from requirements gathering to product go-live using Scrum.
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Amadeus
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Spain
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IT Services and IT Consulting
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700 & Above Employee
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Product Development Analyst - Business Analyst - Web, Mobile and Kiosk Check-in
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Apr 2013 - Nov 2014
Delivered a variety of projects aiming to evolve airline self service check-in tools and to increase revenue at check-in. Platforms included airport kiosks, web check-in and mobile check-in. Responsible for creating user stories, maintaining and prioritising the product backlog and for coordinating with Product Manager, Customers, UI Designers and Software Developers. Also for identifying gaps and creating functional specifications and providing validation and functional sign off. Delivered a variety of projects aiming to evolve airline self service check-in tools and to increase revenue at check-in. Platforms included airport kiosks, web check-in and mobile check-in. Responsible for creating user stories, maintaining and prioritising the product backlog and for coordinating with Product Manager, Customers, UI Designers and Software Developers. Also for identifying gaps and creating functional specifications and providing validation and functional sign off.
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ALTEN
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France
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IT Services and IT Consulting
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700 & Above Employee
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Product Definition Analyst - Business Analyst - Amadeus Hotel Property Management System
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Mar 2011 - Feb 2013
Developing functional specifications for the Amadeus Hotel Property Management System application, also specifying the service integration with the Amadeus Hotel Platform and Central Reservation System. Interfacing with Product Management, UX, Development teams and any relevant Stakeholder to identify interaction with other Amadeus applications. Building and maintaining end to end knowledge of the product and its usage. Developing functional specifications for the Amadeus Hotel Property Management System application, also specifying the service integration with the Amadeus Hotel Platform and Central Reservation System. Interfacing with Product Management, UX, Development teams and any relevant Stakeholder to identify interaction with other Amadeus applications. Building and maintaining end to end knowledge of the product and its usage.
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System administrator
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Oct 2009 - Oct 2010
I led the move of the Headquarters including selecting the local service provider and supervising the deployment of new cabling and the installation of a new PBX. Responsible for the installation, configuration and maintenance of servers and equipment. Support for technological companies interested in making business in Ukraine (market analysis of a given sector, requirements for custom clearance, etc.) I led the move of the Headquarters including selecting the local service provider and supervising the deployment of new cabling and the installation of a new PBX. Responsible for the installation, configuration and maintenance of servers and equipment. Support for technological companies interested in making business in Ukraine (market analysis of a given sector, requirements for custom clearance, etc.)
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Department of Electronic Technologies, Universidad de Malaga
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Málaga Area, Spain
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Research And Development Engineer
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Feb 2007 - Sep 2009
Research focused on the field of new technologies applied to healthcare mainly for the project SHARE-it (Supported Human Autonomy for Recovery and Enhancement of cognitive and motor abilities using information technologies) co-funded within the EU's 6th Framework Programme for Research and Technological Development. Software development for sensor data acquisition, robotic wheelchair navigation, wireless communication with sensors and integration via Web Services. Dissemination of the results via publications in journals and conferences.
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Education
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Universidad de Málaga
Master of Science (MSc) in Telecommunications Engineering, Telecommunications Engineering -
Universität Ulm
Telecommunications Engineering and Computer Science
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