Nikita Sharma
Account Manager - Brand Strategy at Ideosphere- Claim this Profile
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Bio
Experience
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Ideosphere
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India
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Advertising Services
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1 - 100 Employee
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Account Manager - Brand Strategy
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Sep 2022 - Present
Mumbai, Maharashtra, India • Brand Strategy Specialist with expertise in primary and secondary research, client induction, and crafting brand narratives, messaging, and positioning. • Collaborative team player with a focus on delivering exceptional results. • Understanding client needs and executing marketing strategies to achieve KPIs. • Possess deep industry insights and logical thinking in client industries. • Collaborative work with partners and internal teams to deliver successful… Show more • Brand Strategy Specialist with expertise in primary and secondary research, client induction, and crafting brand narratives, messaging, and positioning. • Collaborative team player with a focus on delivering exceptional results. • Understanding client needs and executing marketing strategies to achieve KPIs. • Possess deep industry insights and logical thinking in client industries. • Collaborative work with partners and internal teams to deliver successful outcomes. • Establish clarity in communication and briefing amongst clients, partners, and the team members at the initial level for minimum miscommunication • Standardization and Management of all important documents and information required across verticals Show less
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Founder
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Aug 2023 - Present
Mumbai, Maharashtra, India Khachak - Heartfelt Frames! ❤️🌟 A baby born out of my love for listening and telling stories. Here, we celebrate the amazing tales of people from all walks of life. Everyone’s got a story to tell, and I’m all ears for it! Join me on this journey of sharing and connecting through the magic of human experiences. Let’s embrace the beauty of our diverse narratives together!
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Embassy Silicones Pvt. Ltd.
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India
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Textile Manufacturing
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1 - 100 Employee
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Marketing Executive - (Brand Management: Silvadur)
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Jan 2020 - Aug 2022
Mumbai, Maharashtra, India Managing an antimicrobial brand ‘SILVADUR’ for textiles. Assisting sales team with marketing collaterals, client communications, branding and marketing. Accelerated annual sales from 63 MT in 2019 to 900 MT in 2021. • With the support of marketing team in the US, assisting clients to design their product packaging and also planning their marketing strategy to promote Silvadur treated products. • Interaction with cross-functional teams for delivery of client’s branding requirement. •… Show more Managing an antimicrobial brand ‘SILVADUR’ for textiles. Assisting sales team with marketing collaterals, client communications, branding and marketing. Accelerated annual sales from 63 MT in 2019 to 900 MT in 2021. • With the support of marketing team in the US, assisting clients to design their product packaging and also planning their marketing strategy to promote Silvadur treated products. • Interaction with cross-functional teams for delivery of client’s branding requirement. • Research and analyzing market trends and competitor offerings of the product • Conducted a webinar for Pan India to promote SILVADUR, I was one of the speakers. Promoted the webinar via email and social media. Attracted around 100 participants to attend the webinar • Using Canva and Mailchimp to design, implement and analyze email marketing campaigns and manage LinkedIn and Facebook profile of the company Show less
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Pet Fed
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India
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Entertainment
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1 - 100 Employee
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Social Media Lead (Volunteer)
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Sep 2019 - Jan 2020
Mumbai, Maharashtra, India • Operated social media accounts for Pet Fed events • Volunteered as Social Media lead in the main Pet Fed event in Mumbai and managed a team of 5 members. We were responsible to cover the event on Instagram and Facebook • Responsibilities of the team included managing stories, identifying influencers in the event and promoting them and solving customer queries on call, email, Facebook and Instagram
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OCS Services (India) Pvt. Ltd.
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India
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Oil and Gas
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400 - 500 Employee
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Marketing Associate
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Aug 2019 - Jan 2020
Mumbai, Maharashtra, India • Managing LinkedIn and Facebook accounts for the company. Analyzed social media performance, customer engagement and trends • Monitored and analyzed market trends, and outlined research findings in detailed documentation to support decision making by project managers • Developed project management, multitasking, and decision-making skills • Evaluate the financial aspects of marketing, such as budgets, expenditures, and research and development appropriations • Wrote professional… Show more • Managing LinkedIn and Facebook accounts for the company. Analyzed social media performance, customer engagement and trends • Monitored and analyzed market trends, and outlined research findings in detailed documentation to support decision making by project managers • Developed project management, multitasking, and decision-making skills • Evaluate the financial aspects of marketing, such as budgets, expenditures, and research and development appropriations • Wrote professional business correspondence, set up spreadsheets and created presentations • Took part in events to showcase are services to the prospective clients. This involved designing the stall and strategizing plans to attract relevant audience Show less
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Management Trainee
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Feb 2019 - May 2019
Mumbai, Maharashtra, India • Assisted the proprietor to promote and sell the products to existing and prospective customers that comprised of government bodies and corporate • Product basket comprised of solar water cooler, dust control machine, NASA fire extinguisher, etc • Proactively tracked orders placed with vendors to ensure accurate billing, processing of vendor invoices, installation and resolution of queries and discrepancies • Handled client inquiries with exceptional professionalism and… Show more • Assisted the proprietor to promote and sell the products to existing and prospective customers that comprised of government bodies and corporate • Product basket comprised of solar water cooler, dust control machine, NASA fire extinguisher, etc • Proactively tracked orders placed with vendors to ensure accurate billing, processing of vendor invoices, installation and resolution of queries and discrepancies • Handled client inquiries with exceptional professionalism and enthusiasm • Prepared correspondence and sale documents like quotations and tender document Show less
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University of Southampton
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United Kingdom
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Higher Education
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700 & Above Employee
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Student Staff
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Sep 2018 - Sep 2018
Southampton, United Kingdom • Worked as a student helper with the University for their Student Programs • As a helper I was working as an individual and in small groups to help new students and parents adjust in the halls of residence on the moving day and solved their queries if any
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J.P. Morgan Asset Management
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United States
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Financial Services
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700 & Above Employee
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Team Member
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Oct 2014 - Jul 2017
Mumbai Area, India - Part of a 32-member team responsible to analyse the monthly portfolios and accordingly prepare financial statements for trusts setup in Nassau and Geneva regions. - I was involved in preparing and reviewing financials for both the regions. - Successfully worked on internal projects and various weekly reports. - Managed my business work and training employees simultaneously. - Successfully migrated 20 employees from different teams and Nassau region to Geneva region. - Learned… Show more - Part of a 32-member team responsible to analyse the monthly portfolios and accordingly prepare financial statements for trusts setup in Nassau and Geneva regions. - I was involved in preparing and reviewing financials for both the regions. - Successfully worked on internal projects and various weekly reports. - Managed my business work and training employees simultaneously. - Successfully migrated 20 employees from different teams and Nassau region to Geneva region. - Learned attention to detail since we believed in delivering quality to our clients. - Dealt with queries from members and onshore team in a professional manner. - Worked flexibly during exceptionally busy periods to complete tasks on schedule. - I developed leadership skills as being a core member of the team responsible for team’s productivity, team’s training and team building activities. - I was awarded Champ of the month (July 2015) and nominated for Employee of the year award (2016). - Nominated for ‘Employee of the year 2016’ Show less
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Education
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NMIMS Global Access School for Continuing Education
Master of Business Administration - MBA, Marketing/Marketing Management, General -
Southampton Business School (University of Southampton)
Master's degree, Marketing/Marketing Management, General -
Thakur College of Science & Commerce
Graduation, Accounting and Finance -
NL college
HSC, Commerce -
Google
Digital unlocked, Digital Marketing