Marketing Manager

• Nov 2019 - Present

✓ Creating the Marketing & Communication Strategy for the Romanian Market. ✓ Responsible for end-to-end delivery from strategy to evaluation of performance against KPIs. ✓ Implementing CRM programs and calendar in alignment with the company's philosophy, in cooperation with the Regional Marketing Manager and the Sales & Aftersales Regional Manager to develop customer’s acquisition, engagement and loyalty. ✓ Executing local plans and implementing HQ calendars, maximizing the positive exposure of the brand off/online. ✓ Schedule, coordinate marketing campaigns and events that align with the vision of Ferrari. ✓ Organise test drive events and grow the volume of in-store events. ✓ Ensure creative content is always available from all Events for publication on social media and digital properties. ✓ Monitoring and evaluating the performance of the marketing strategy. ✓ Manage and present performance reports, analyze performance and contribution against business goals. Show less

Company Owner

• May 2015 - Present

Marketing Strategy & Business Growth Consultancy Marketing Strategy & Business Growth Consultancy

Membru

• Nov 2021 - Present

Senior Account Manager

• Jul 2018 - Nov 2019

✓ Managing advertising campaigns for Real Estate Developers accounts ✓ Establishing positioning, identifying target audiences, and developing marketing plans with specific objectives across different channels and segments ✓ Leading the execution of marketing programs from start to finish by working with cross-functional teams (Art, Copy, Technical) ✓ Contributing to each client brand strategy development and to annual marketing plan development. ✓ Preparing and monitoring budgets ensuring effective control and reconciliation of costs ✓ Monitoring progress of campaigns and making recommendations for adjustments where appropriate Show less

Marketing Communications Specialist

• Aug 2014 - Sep 2015

Marketing Communications Specialist

• Aug 2014 - Sep 2015

Internship University Program

• Jan 2014 - Jul 2014

✓ Support on implementing the online campaigns for existing clients. ✓ Community management: creating social media contents, answering to customer’s comments or questions. ✓ Writing contents for the company’s blog or website. ✓ Creating contents for email diffusion (newsletter…) or online diffusion. ✓ Helping the team to follow-up and improve the digital marketing strategy for existing clients. ✓ Support on implementing the online campaigns for existing clients. ✓ Community management: creating social media contents, answering to customer’s comments or questions. ✓ Writing contents for the company’s blog or website. ✓ Creating contents for email diffusion (newsletter…) or online diffusion. ✓ Helping the team to follow-up and improve the digital marketing strategy for existing clients.

Marketing Manager

• Oct 2013 - Jan 2014

Marketing Manager

• Aug 2009 - Jul 2010

Marketing Specialist

• Jan 2009 - Aug 2009

Office Manager Marketing Assistant

• Feb 2008 - Nov 2008

Marketing Assistant

• Jun 2007 - Jan 2008

Assistant Sales Manager

• Aug 2006 - Mar 2007