Leslie Royce

Art Direction and Design at Williams Design
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Contact Information
us****@****om
(386) 825-5501
Location
United Kingdom, UK

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Experience

    • Design Services
    • 1 - 100 Employee
    • Art Direction and Design
      • Jan 1999 - Present

      Austin, Texas Area Art Direction & Design: ID, Print & UI Paperless Parts (May 2023-Present): Refresh brand and apply across all mediums. Manage/execute all level of design for B2B facing content. Design brand marketing for all external facing deliverables. 50/30/20 = Figma, InDesign and PPT Quali (October 2021-March 2023): Apply rebrand launch across all mediums. Manage/execute all stages of design for B2B facing content. Enhance UI product look/feel + design brand marketing for all external facing… Show more Art Direction & Design: ID, Print & UI Paperless Parts (May 2023-Present): Refresh brand and apply across all mediums. Manage/execute all level of design for B2B facing content. Design brand marketing for all external facing deliverables. 50/30/20 = Figma, InDesign and PPT Quali (October 2021-March 2023): Apply rebrand launch across all mediums. Manage/execute all stages of design for B2B facing content. Enhance UI product look/feel + design brand marketing for all external facing deliverables. 50/30/20 = Figma, InDesign and PPT Tobacco Research & Evaluation Team & Tobacco Edu (October 2019–Spring 2022): Design website + 5-chapter eLearning curriculum project and brand development. IntelliSense.io (February 2016–October 2016) Apply consistent visual design principles across IntelliSense IoT product family and market-facing content. Collaborate with engineering team on application processes/UX to create an informed and clean UI. Develop marketing materials. XPLORE TECHNOLOGIES (July 2014–October 2015) Attended daily stand up meetings as part of overall team. Created new visual narrative via client verticals through digital advertising, re-targeting/PPC, ad units, PPT templates, email, print ads and collateral. FREIGHTWATCH INTERNATIONAL (2011–2014) Attended daily stand up meetings as part of overall team. Elevated existing brand through typography, color, establishing brand coherence. Applied new, responsive UI to both public facing sites and client portal (within an Agile environment), email, online ad units, PPT, trade show displays for the U.S., Mexico and Europe (U.K. & Germany). Designed and art directed research report data for infographs used in campaigns. Art directed and designed employee global engagement campaign. SNAP KITCHEN (2010–2011) Designed original logo, identity and voice. Contributed to how the brand informed the Snap physical retail spaces. Created initial style guide and UI—expanded to print and consumer-facing products. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Contract Art Direction
      • 2012 - 2013

      Austin, Texas Area Art Director on Dell, consumer and SMB. Worked on catalog, catalog redesign, direct mail and supported online design efforts.

    • Art Director
      • May 2004 - May 2009

      Austin, Texas Metropolitan Area Concept and art direct 32-page bi-monthly magazine. Source all artwork. Concept and art direct annual 96-page Golf magazine.

    • Contract Art Director
      • May 2004 - Mar 2008

      Austin, Texas Metropolitan Area Collaborate with freelance creative director to concept and pitch alongside agency campaigns. Print, web/digital campaigns for AMD, Sybase, QuarkXpress, Blu-Ray.

    • Technology, Information and Internet
    • 1 - 100 Employee
    • Art Director
      • Jan 2002 - Jan 2004

      Austin, Texas Area Art Director on Dell, Small and Medium Business: SMB Catalog and Direct Mail (2002). Managed and art directed monthly product photo shoots. Freelance art direction for T3 Interactive: MSN.

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Photography Coordinator
      • Aug 1996 - Aug 1997

      Austin, Texas Area Art directed and assisted in layout and development of editorial features. Hired and supervised freelance photographers. Coordinated, commissioned and edited all commercial and editorial photography for initial site launch, Austin. Supported local marketing department in marketing efforts. Managed photo department and budget.

    • Asst. Art Director
      • Sep 1993 - May 1995

      Houston, Texas Area Designed feature stories. Art directed and commissioned all photography (studio and environmental). Scouted locations. Responsible for monthly art budget. Supervised art department.

Education

  • The University of Texas at Austin
    Bachelor of Arts (B.A.), Journalism, Magazine Sequence
    1989 - 1994

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