Experience

iNet Media Ltd.

• Canada
• Advertising Services
• 1 - 100 Employee

• Search Engine Optimization Specialist

  • Apr 2023 - Present



Empire Life

• Canada
• Insurance
• 700 & Above Employee

• Digital Marketing Intern

  • Jan 2023 - Feb 2023

  Develop a Social Media plan for Q1, including graphic pieces, copywriting, and competitor analysis. Develop an SEO full Report, including SEO on-page, SEO off-page, Local SEO, Technical, Analytics findings, and best practices. Develop a Social Media plan for Q1, including graphic pieces, copywriting, and competitor analysis. Develop an SEO full Report, including SEO on-page, SEO off-page, Local SEO, Technical, Analytics findings, and best practices.



MAPFRE

• Spain
• Insurance
• 700 & Above Employee

• Search Engine Optimization Specialist

  • Oct 2020 - Mar 2022

  •Planned and implemented SEO content and good practices through keyword research, technical improvements, Linkbuilding, and high-quality content. The main goal was to reach better positions in Google Search to generate more clicks. • Created new SEO projects for global improvements in the main website, subdomains, and new domains, to create new content and fix some technical mistakes that could affect the web performance. •Created new web sections with enriched content to improve SEO on-page and internal linking, connecting articles, blog posts, and FAQ sections with product pages. •Managed and Updated the MAPFRE Peru Homepage through WordPress Content Management System, keeping a good web structure. Show less



Saga Falabella

• Peru
• Retail
• 700 & Above Employee

• • May 2017 - Oct 2020

  •Implemented SEO practices through Keyword research, relevant content, and technical improvements to reach better positions on Google in each product category. •Content creation for landing pages and corrections to announce seasonal events and improve SEO on-page internal linking. At the same time, coordinated with E-commerce partners for Linkbuilding strategies during specific campaigns to reach better positions in our respective landings. •Analysis of results and weekly reports using Microsoft Excel and Google Sheets. Show less

• • Feb 2016 - Apr 2017

  •Managed content in Falabella Peru online catalog and uploaded product information and features.•Created new content on each product page related to brand values, and main keywords focusing. The main objective was to reach better positions and give the user the most high-quality information about the product.•Support and train new team members in content creation for the products and Oracle Commerce catalog use.



Linio Group

• Mexico
• Technology, Information and Internet
• 500 - 600 Employee

• Digital Content Assistant

  • Mar 2014 - Oct 2015

  •Content creation of product features in Linio.com.pe. Fashion and Sports sections. The main goal was to compress all the information into the most important points for customers. •Quality control of the information placed by the distributors in the Seller Center content management system, to present all the information to the customer in a proper way. •Content creation of product features in Linio.com.pe. Fashion and Sports sections. The main goal was to compress all the information into the most important points for customers. •Quality control of the information placed by the distributors in the Seller Center content management system, to present all the information to the customer in a proper way.



CoolTrends Perú

• Lima, Perú

• Digital Content Writer

  • May 2013 - Dec 2013

  Keyword researching and creation of new articles for Branding purposes. Content Uploading and basic SEO content implementation. Keyword researching and creation of new articles for Branding purposes. Content Uploading and basic SEO content implementation.



Super Tours Perú

• San Miguel

• Marketing Intern

  • Feb 2013 - Apr 2013