Wayne McMaster
Director at Zeke Creative- Claim this Profile
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Bio
Alastair Lamb BA FRGS
Wayne has been an exceptional guide on the creative journey of building an identity for a new premium brand. He brings a strong understanding of aesthetics, the underpinning thought and feeling behind those aesthetics and a healthy pragmatism behind using visual identity to establish and communicate brand values. His insight and understanding has saved us in the 10's of thousands in development costs. What we have valued most is his patience. His willingness to backtrack and head down our rabbit warrens of thought only to find that he was right all along has marked him out as an excellent coach in this journey. We can wholeheartedly recommend Wayne yo you.
Stephanie Garville
I cannot praise Wayne highly enough for the support he gave us while working on the Copper & Silk website. He responded to all our questions quickly and is always full of bright ideas and suggestions. His advice and knowledge of e-commerce and the interiors industry was invaluable, and his understanding of our customers’ needs was very helpful in constructing copperandsilk.com. He was a pleasure to work with - friendly, informed and always on the ball.
Alastair Lamb BA FRGS
Wayne has been an exceptional guide on the creative journey of building an identity for a new premium brand. He brings a strong understanding of aesthetics, the underpinning thought and feeling behind those aesthetics and a healthy pragmatism behind using visual identity to establish and communicate brand values. His insight and understanding has saved us in the 10's of thousands in development costs. What we have valued most is his patience. His willingness to backtrack and head down our rabbit warrens of thought only to find that he was right all along has marked him out as an excellent coach in this journey. We can wholeheartedly recommend Wayne yo you.
Stephanie Garville
I cannot praise Wayne highly enough for the support he gave us while working on the Copper & Silk website. He responded to all our questions quickly and is always full of bright ideas and suggestions. His advice and knowledge of e-commerce and the interiors industry was invaluable, and his understanding of our customers’ needs was very helpful in constructing copperandsilk.com. He was a pleasure to work with - friendly, informed and always on the ball.
Alastair Lamb BA FRGS
Wayne has been an exceptional guide on the creative journey of building an identity for a new premium brand. He brings a strong understanding of aesthetics, the underpinning thought and feeling behind those aesthetics and a healthy pragmatism behind using visual identity to establish and communicate brand values. His insight and understanding has saved us in the 10's of thousands in development costs. What we have valued most is his patience. His willingness to backtrack and head down our rabbit warrens of thought only to find that he was right all along has marked him out as an excellent coach in this journey. We can wholeheartedly recommend Wayne yo you.
Stephanie Garville
I cannot praise Wayne highly enough for the support he gave us while working on the Copper & Silk website. He responded to all our questions quickly and is always full of bright ideas and suggestions. His advice and knowledge of e-commerce and the interiors industry was invaluable, and his understanding of our customers’ needs was very helpful in constructing copperandsilk.com. He was a pleasure to work with - friendly, informed and always on the ball.
Alastair Lamb BA FRGS
Wayne has been an exceptional guide on the creative journey of building an identity for a new premium brand. He brings a strong understanding of aesthetics, the underpinning thought and feeling behind those aesthetics and a healthy pragmatism behind using visual identity to establish and communicate brand values. His insight and understanding has saved us in the 10's of thousands in development costs. What we have valued most is his patience. His willingness to backtrack and head down our rabbit warrens of thought only to find that he was right all along has marked him out as an excellent coach in this journey. We can wholeheartedly recommend Wayne yo you.
Stephanie Garville
I cannot praise Wayne highly enough for the support he gave us while working on the Copper & Silk website. He responded to all our questions quickly and is always full of bright ideas and suggestions. His advice and knowledge of e-commerce and the interiors industry was invaluable, and his understanding of our customers’ needs was very helpful in constructing copperandsilk.com. He was a pleasure to work with - friendly, informed and always on the ball.
Experience
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Zeke Creative
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United Kingdom
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Design
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1 - 100 Employee
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Director
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Sep 2012 - Present
A digital brand marketing studio creating identities, websites and campaigns for interior, property and A&D clients.Zeke Creative is immersed in the interiors, property and built environment sectors. Our purpose is to create desire and there are two fundamental principles behind everything we do—ELEVATING a brand’s position and perception or AMPLIFYING its voice and message. For some clients, we do both.
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Director
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Aug 2012 - Present
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Owner, studiohope
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Oct 2002 - Sep 2012
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Designer
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Mar 1999 - Sep 1999
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Designer
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Aug 1996 - Mar 1999
Award winning London agency Award winning London agency
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Education
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Northumbria University
BA (Hons), Graphic design -
George Ward School
8 GCSEs, 2 A-Levels