Erika Cancellieri

Head of Marketing at Devco | Forniture Industriali
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, Lombardy, Italy, IT
Languages
  • Italiano Native or bilingual proficiency
  • Inglese Full professional proficiency
  • Francese Full professional proficiency

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Credentials

  • Corso LinkedIn4business
    LinkedIn4business | Corsi di formazione, consulenza e strategia LinkedIn
    Feb, 2017
    - Nov, 2024
  • DELF
    Centre Culturel Francais de Milan
    Apr, 2004
    - Nov, 2024
  • European Computer Driving Licence
    AICA - ECDL
    Jun, 2003
    - Nov, 2024
  • First Certificate in English
    University of Cambridge - ESOL Examinationations
    Jun, 2003
    - Nov, 2024

Experience

    • Italy
    • Machinery Manufacturing
    • 1 - 100 Employee
    • Head of Marketing
      • Mar 2021 - Present

      Management of Marketing dept. and Frontend team committed to:- Plan and execute all digital marketing activities, advertising campaigns and communication strategies- Develop, monitor and update product contents on e-commerce websites/marketplaces- Design, build and maintain our social media presence- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

    • Global Sales & Marketing Manager
      • Jan 2018 - Feb 2021

      Italian manufacturer of Material Testing Equipment and tailor-made special-purpose laboratory solutions. echoLAB brand is the reliable and qualified partner in the metallurgical and physical testing laboratories worldwide, offering expertise, know-how and best value for money.

    • Global Sales and Digital Marketing Manager
      • May 2016 - Feb 2021

      Italian Manufacturer of Machine Tools echoENG for Maintenance Workshop and Industrial SuppliesSales Team and Area Managers CoordinatorManagement of business relation with foreign agents and distributors.Build and promotion of strong and long-lasting customer relationships by partnering with them Definition of Marketing Plan and Supervision of the global Communication StrategyController of International Negotiations: contracting, payment, shipment, documentation

    • Business Development Manager
      • Jan 2014 - Apr 2016

      Design and implementation of a strategic business plan worldwide to expands company's customer base Planning of events worldwide from start to finish for promotional purposes: Exhibitions, Open House, Training courses, corporate incentive events and so on. Coordination of all involved staff and required activities. Monitoring the adherence to the allocated budget, analysis of results and preparation of reports and follow-up.Opportunities Research, Market studies in specific area for seeking high potential local partners and customers.Planning of strategic visits and Selection of potential distributors in several foreign countries.Particular focus in Middle East Area with a long stay presence in our Dubai branch office to develop our distribution channel in that region. Show less

    • Procurement&Tender Area Manager
      • Mar 2009 - Dec 2013

      Management of international cooperation projects (co-funded projects, supplies contracts) in countries benefiting of external aid assistance by International Donors, in particular European Commission.Supervisor of Tender department, responsible for:▪ Tenders preparation; Project implementation, Management of contract procedures.▪ Writing project applications, internal project documentation; fulfilling tasks related to management and projects preparation; planning and scheduling project timelines and milestones.▪ Monitoring and analysis of EU/WB/UNGM calls for tenders.Sectors of interventions: Equipment for Industrial, Chemical and Biological Laboratories; Educational, Metrology and Testing Show less

  • Circolo Culturale S.Luigi
    • Paderno Dugnano, MI
    • Communication and Event Planner
      • Nov 2006 - Jan 2009

      Promotion and organization of local events of fund raising to support international charity projects Communication and Report in and out Management of relations among staff, supporters and beneficiaries Activities of Telemarketing, Event planner, Coordination of hostess for events, conferences, catering.. Promotion and organization of local events of fund raising to support international charity projects Communication and Report in and out Management of relations among staff, supporters and beneficiaries Activities of Telemarketing, Event planner, Coordination of hostess for events, conferences, catering..

Education

  • Università Cattolica del Sacro Cuore
    Master Degree in Economics, Business Communication
    2008 - 2009
  • Università Cattolica del Sacro Cuore
    Degree in Economics, Faculty of Economy and Management of Cultural Assets and Arts
    2004 - 2007
  • Liceo Linguistico E.Gadda - Paderno Dugnano
    Foreign Languages, 100/100
    1999 - 2004

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