Marketing Manager, American Forest Foundation

• Feb 2020 - Present

Head of Ops & Community

• Sep 2019 - Feb 2020

Helping entrepreneurs and marketers find more of their *right fit* customers using customer discovery. Responsible for growing brand awareness, chit-chatting with likeminded thought-leaders & marketing experts, engaging a community of customer-focused marketers, facilitating "ah-ha moments," and producing a refreshing new podcast that takes you inside companies that are using customer discovery to unlock growth. Helping entrepreneurs and marketers find more of their *right fit* customers using customer discovery. Responsible for growing brand awareness, chit-chatting with likeminded thought-leaders & marketing experts, engaging a community of customer-focused marketers, facilitating "ah-ha moments," and producing a refreshing new podcast that takes you inside companies that are using customer discovery to unlock growth.

Inbound Content Producer

• Mar 2017 - Sep 2019

— Researched & developed content to be used in Swept’s marketing initiatives — Executed marketing automation funnels to facilitate lead nurturing and increase conversions — Stayed connected to the needs of our customer by conducting research on their business challenges — Managed and updated the content calendar in line with the marketing strategy — Attended and contributed to marketing strategy discussions — Created and executed email marketing campaigns using Hubspot — Worked closely with thesales team to create and deliver sales support marketing campaigns Show less

Community Manager

• Jun 2015 - Mar 2017

Responsibilities included: — Planning & executing digital marketing strategies — Developing paid advertising content — Assisting with development of partnership & influencer strategies — Administering Squads program — Customer service — Managing online community & encouraging engagement — Creation & execution of customer retention strategy — Conducting market research and customer discovery interviews Responsibilities included: — Planning & executing digital marketing strategies — Developing paid advertising content — Assisting with development of partnership & influencer strategies — Administering Squads program — Customer service — Managing online community & encouraging engagement — Creation & execution of customer retention strategy — Conducting market research and customer discovery interviews

Communications & Fund Development Intern

• Apr 2015 - Jun 2015

Assisted the Director of Communications & Fund Development with all marketing and PR efforts, including: — copywriting — social media management — graphic design — marketing & fund development strategy. Assisted the Director of Communications & Fund Development with all marketing and PR efforts, including: — copywriting — social media management — graphic design — marketing & fund development strategy.

Social Marketing Intern

• Feb 2014 - Jun 2014

— Strategy, planning, research and copywriting for Red Riot clients — Social media management — Influencer relations — Email marketing & paid advertising — Copywriting for blog and other web content — Market research — Strategy, planning, research and copywriting for Red Riot clients — Social media management — Influencer relations — Email marketing & paid advertising — Copywriting for blog and other web content — Market research

Administrative Assistant

• Aug 2013 - Aug 2013

Responsible for performing daily administrative duties for MLA Chuck Porter, on a casual basis. Duties include answering telephone and email inquiries, responding to constituent concerns, scheduling meetings and appointments, preparing letters and documents on behalf of Mr. Porter and his constituents and maintaining office filing system and constituent database. Responsible for performing daily administrative duties for MLA Chuck Porter, on a casual basis. Duties include answering telephone and email inquiries, responding to constituent concerns, scheduling meetings and appointments, preparing letters and documents on behalf of Mr. Porter and his constituents and maintaining office filing system and constituent database.

Legislative Page

• Sep 2011 - May 2013

Reporting to the Coordinator of House of Assembly Operations, I was responsible for responding to public inquiries, performing administrative duties and inter-departmental deliveries, and assisting Members of the Legislative Assembly with the daily operations of the Legislature. Reporting to the Coordinator of House of Assembly Operations, I was responsible for responding to public inquiries, performing administrative duties and inter-departmental deliveries, and assisting Members of the Legislative Assembly with the daily operations of the Legislature.

Research & Data Entry Clerk

• Jan 2013 - Apr 2013

Used social media and other online tools to reach out to Saint Mary's alumni with the aim of updating and maintaining the university's database, as well as promoting alumni events and benefits. This was a term position, at the end of which I was responsible for a detailed report of my findings and the development of a strategy for future research and records. Used social media and other online tools to reach out to Saint Mary's alumni with the aim of updating and maintaining the university's database, as well as promoting alumni events and benefits. This was a term position, at the end of which I was responsible for a detailed report of my findings and the development of a strategy for future research and records.

Summer Program Instructor

• Jun 2010 - Sep 2012

For three consecutive summers I was responsible for planning and facilitating a daily recreational program for children ages five to twelve years, including a wide range of activities such as arts and crafts, passive, educational games and active, physical games. For three consecutive summers I was responsible for planning and facilitating a daily recreational program for children ages five to twelve years, including a wide range of activities such as arts and crafts, passive, educational games and active, physical games.