Tien Tran

Head of Growth, Fashion at Welt der Wunder e-lab
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • English Native or bilingual proficiency
  • Vietnamese Native or bilingual proficiency
  • French Limited working proficiency
Skills

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Bio

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Credentials

  • Registered Behavior Technician (RBT)
    Behavior Analyst Certification Board (BACB)
    Aug, 2018
    - Nov, 2024
  • Heartsaver First Aid
    CPR Seattle
    May, 2018
    - Nov, 2024
  • Certification of Merit
    Seattle Central College
  • Entrepreneurship Certificate - Fashion
    Institut Français de la Mode

Experience

  • Welt der Wunder e-lab
    • Germany
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Growth, Fashion
      • Mar 2023 - Present

      Welt der Wunder E-lab & MILC Platform - A Welt der Wunder subsidiary backed by 25 years of media & production expertise • Spearheading innovative web3 fashion experiences, driving immersive collaborations & partnerships with luxury and fashion brands to alleviate brands' pain points. • Orchestrating strategic partnerships with fashion industry leaders, fostering innovation in the digital realm. • Leading cross-functional teams with C-level executives to develop immersive & AR/XR solutions, enhancing customer engagement and omnichannel experiences. Show less

  • Freelance
    • Remote
    • Writer – Web3 & Metaverse Analysis
      • Dec 2022 - Present

      • Analyzing market web3 & metaverse strategies • Reporting consumer behaviors and insights • Simplifying complex web3 & metaverse concepts for mass audience • Analyzing market web3 & metaverse strategies • Reporting consumer behaviors and insights • Simplifying complex web3 & metaverse concepts for mass audience

  • L'Oréal
    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • International Project Manager Assistant (DMI) - Luxury Division
      • Jul 2022 - Dec 2022

      - Collaborated on product development & 360° campaigns of 3 axis - ultra-premium collection, niche fragrance collection & premium makeup launch - Coordinated with creative agencies for the timely delivery of campaigns (briefs, edit coordination, etc.,) - Analyze sales performance, market trends, consumers and competitors. - Report industry trends, consumer insights, and competitor performance on a monthly basis to support team in the innovative development of future projects (Beauté Research, NPD) Show less

  • EPOC_nft
    • Internet News
    • Brand Strategist
      • Dec 2021 - Jun 2022

      EPOC - A community of artists that merges art and fashion through crypto arts. - Assisting the founder with brand strategy and positioning - Brainstorming, planning and execute social media timeline - Performing market research to inform decision making EPOC - A community of artists that merges art and fashion through crypto arts. - Assisting the founder with brand strategy and positioning - Brainstorming, planning and execute social media timeline - Performing market research to inform decision making

  • FARFETCH
    • United Kingdom
    • Software Development
    • 700 & Above Employee
    • Mentee - Farfetch x IFM Paris
      • Nov 2021 - Apr 2022

      An intense consultant project combined with Farfetch mentorship • Consulted FARFETCH with innovative sizing technology (NDA) • Connected with HQ personnel as part of FARFETCH mentorship An intense consultant project combined with Farfetch mentorship • Consulted FARFETCH with innovative sizing technology (NDA) • Connected with HQ personnel as part of FARFETCH mentorship

  • University of Washington
    • United States
    • Higher Education
    • 700 & Above Employee
    • Project Coordinator
      • Jul 2019 - Apr 2021

      • Coordinated full lifecycle of $3M project, developed strategy documenting process deliverables for multiple cross-functional teams to ensure successful completion within timeline. • Facilitated seamless process flow between 8 senior researchers and 2 web designers toward completion of integrated project goals. • Supervised 2 assistants on the maintenance of +12000 data points • Coordinated full lifecycle of $3M project, developed strategy documenting process deliverables for multiple cross-functional teams to ensure successful completion within timeline. • Facilitated seamless process flow between 8 senior researchers and 2 web designers toward completion of integrated project goals. • Supervised 2 assistants on the maintenance of +12000 data points

  • Scotch & Soda
    • Netherlands
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Client Advisor
      • Jul 2019 - Oct 2020

      • Promoted brand through product knowledge, visual merchandising and passion as a Scotch & Soda ambassador • Provide solutions and personalized world-class experience for each client through styling and genuine connections • Consistently surpass sale goals and maximize sales at all possible • Promoted brand through product knowledge, visual merchandising and passion as a Scotch & Soda ambassador • Provide solutions and personalized world-class experience for each client through styling and genuine connections • Consistently surpass sale goals and maximize sales at all possible

  • Seattle Fashion Week
    • United States
    • Apparel & Fashion
    • 1 - 100 Employee
    • Associate Executive Director
      • Jan 2020 - May 2020

      • Developed diverse & inclusive creative strategies with team members for the rebranding of SFW through campaigns, events, networking, etc., • Promoted event by connecting with potential stakeholders • Managed and distributed collected data • Developed diverse & inclusive creative strategies with team members for the rebranding of SFW through campaigns, events, networking, etc., • Promoted event by connecting with potential stakeholders • Managed and distributed collected data

  • Washington State University
    • United States
    • Higher Education
    • 700 & Above Employee
    • Project Assistant
      • Oct 2018 - Jul 2019

      • Performed data management for a substantial database to ensure compliance with study protocols and IRB regulations (data entry, quality control, MRI and study data tracking, etc.) • Analyzed and categorized data (graded cognitive assessments) • Collaborated with senior researchers to solve challenges to recruitment, retention, and participant satisfaction with programs • Assisted with administrative tasks (purchase requests, reimbursements, travel requests and arrangements, internal audits, etc.) • Organized and proofread documents for senior researchers in the Publication Committee (reports, publications, manuscripts, etc.) Show less

  • Club Monaco
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Client Advisor | Seasonal
      • Apr 2019 - Jun 2019

      • Delivered personalized, world-class styling and product knowledge to multiple clients, prioritizing problem-solving and exceptional service. • Cultivated and nurtured genuine client relationships through active engagement and utilization of clientele management. • Actively sought opportunities for continuous learning from senior colleagues and clients, consistently surpassing sales targets. • Delivered personalized, world-class styling and product knowledge to multiple clients, prioritizing problem-solving and exceptional service. • Cultivated and nurtured genuine client relationships through active engagement and utilization of clientele management. • Actively sought opportunities for continuous learning from senior colleagues and clients, consistently surpassing sales targets.

  • University of Washington
    • United States
    • Higher Education
    • 700 & Above Employee
    • Project Assistant
      • Apr 2017 - Apr 2019

      Department of Psychology | Center for the Science of Social Connection• Prepared IRB for Relation Improvement Study (University of Washington Zipline)• Assisted with developing studies (methods, instruments, procedures, etc.)• Analyzed and coded participants’ heartbeats to measure anxiety level using Kubios- Heart Rate Variability Analysis Software for Relation Improvement Study• Transcribed participants records for Cultural Cognition & Action Scale (CCAS)

    • Teaching Assistant / Peer Facilitator
      • Jan 2018 - Mar 2018

      Winter 2018• Assisting the faculty with scoring assignments, revising and updating course materials• Assisting students with using Qualtrics and SPSS

  • Positive Behavior Supports Corp.
    • United States
    • Mental Health Care
    • 700 & Above Employee
    • Behavioral Health Associate
      • May 2018 - Sep 2018

      • Monitoring behavior analysis services including the implementation of behavioral procedures for acquisition of replacement skills and reduction of problematic behaviors using positive reinforcement • Assisting the behavior analysis in training clients, caregivers and/or staff • Monitoring behavior analysis services including the implementation of behavioral procedures for acquisition of replacement skills and reduction of problematic behaviors using positive reinforcement • Assisting the behavior analysis in training clients, caregivers and/or staff

  • The University of Washington Club
    • Seattle
    • Member Server
      • Nov 2016 - Aug 2017

      • Provided world-class and personalized customer services in member-centered social club • Collaborative team member with experience in working on cross-functional team • Provided world-class and personalized customer services in member-centered social club • Collaborative team member with experience in working on cross-functional team

  • gesture @ C21
    • United States
    • Higher Education
    • 1 - 100 Employee
    • Project Manager | Consultant Intern
      • Jun 2017 - Jul 2017

      • Consulted clients (i.e. Amazon) and developed marketing strategies through storytelling • Managed and supervised projects with cross-functional teams • Encouraged and helped colleagues to achieve their goals • Consulted clients (i.e. Amazon) and developed marketing strategies through storytelling • Managed and supervised projects with cross-functional teams • Encouraged and helped colleagues to achieve their goals

  • Seattle Central College
    • United States
    • Higher Education
    • 500 - 600 Employee
    • Intern of Associated Students Council
      • Jan 2016 - Jun 2016

      • Advocated beneficial policies such as lower bus fares (Orca card- King County Metro Transit card), textbook and college affordability, etc. to improve student’s life• Communicated with Washington’s state law maker, college’s government and student government• Managed and allocated Seattle Central College’s budget for on campus events, clubs, projects that support students.

    • President of Vietnamese Student Association
      • Jun 2015 - Jun 2016

      • Managed projects between cross-functional committees• Introduced Vietnamese culture in the region of Seattle• Maintained good relationship with other clubs and faculty

Education

  • Institut Français de la Mode
    Master of Science - MSc, Fashion & Luxury Management
    2021 - 2022
  • University of Washington
    Bachelor of Science (BS), Psychology
    2016 - 2018
  • Seattle Central College
    Associate of Arts (A.A.), Psychology
    2014 - 2016
  • Chu Van An National High School
    2012 - 2013
  • Brighton High School
    Cultural Exchange Student
    2013 - 2014

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