Lenka Hýbl

PR & Social Media at Burda International CZ
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Contact Information
us****@****om
(386) 825-5501
Location
Prague, Czechia, CZ

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Credentials

  • PRague Communication Academy II.
    APRA - Association of Public Relations
    May, 2021
    - Oct, 2024
  • Jak na sítě
    Eliška Vyhnánková a Michaela Losekoot
    Mar, 2020
    - Oct, 2024
  • Facebook a firemní komunikace
    Top Vision
    Mar, 2019
    - Oct, 2024
  • Korporátní komunikace a media relations
    Czech News Agency (CTK)
    Nov, 2018
    - Oct, 2024
  • Rétorika se Zdeňkou Žádníkovou Volencovou
    Top Vision
    Jun, 2018
    - Oct, 2024
  • Člověk před mikrofonem a kamerou
    Czech News Agency (CTK)
    Apr, 2017
    - Oct, 2024
  • Krizová komunikace
    Czech News Agency (CTK)
    Aug, 2016
    - Oct, 2024
  • Google Digitální garáž (online marketing)
    Google
    Jun, 2016
    - Oct, 2024
  • First Certificate in English (obtained level - Proficient User C1)
    University of Cambridge
    Oct, 2013
    - Oct, 2024

Experience

  • Burda International CZ
    • Czechia
    • Media Production
    • 1 - 100 Employee
    • PR & Social Media
      • Jun 2023 - Present

  • Raiffeisen stavební spořitelna
    • Czechia
    • Banking
    • 100 - 200 Employee
    • PR Manager and Spokesperson
      • Aug 2016 - Present

      Communication with journalists is on day to day basis. Our press releases and other PR articles appear in the most important media regularly (ČTK, Novinky.cz, Právo, iDnes.cz, Hospodářské noviny etc.). I am also fully in charge of our official social media profiles (Facebook, Instagram, partially LinkedIn). - PR strategy setting, its’ implementation, realization, supervision and evaluation. - Strong relations with Czech journalists (financial, housing and real estate sectors) and media lobbying. - Crisis communication and cooperation with management. - Content development for social media and other online and offline media. - Special projects launch and organization of events for journalists. - Cooperation with various agencies. - Internal communication and organization of many CSR activities. Show less

  • AMI Communications
    • Czechia
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Specialist
      • Sep 2015 - Apr 2016

      I was part of the PR team focused on financial companies. I worked in tandem with other skilled colleagues on top-notch clients and broadened knowledge in public relations and account support. Portfolio of clients: - Česká pojišťovna - Raiffeisen stavební spořitelna - Europ Assistance I was part of the PR team focused on financial companies. I worked in tandem with other skilled colleagues on top-notch clients and broadened knowledge in public relations and account support. Portfolio of clients: - Česká pojišťovna - Raiffeisen stavební spořitelna - Europ Assistance

Education

  • Technical University of Ostrava
    Ing., Economics and Law in Journalism
  • Cyprus University of Technology
    Faculty of Management and Economics
  • NEWTON University
    Master of Science - MS, Modern Marketing
    2022 -

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