Experience

Lotus Marketing

• United States
• Marketing Services
• 1 - 100 Employee

• Marketing Manager

  • Sep 2022 - Present



Alpine Ski Club

• Canada
• Recreational Facilities
• 1 - 100 Employee

• Marketing Manager

  • Dec 2021 - Aug 2022



Blue Mountain Resort

• Canada
• Hospitality
• 300 - 400 Employee

• Manager, Hospitality Marketing

  • Oct 2020 - Oct 2021

  Owned and executed marketing strategies to drive leisure and group business for 1000 resort hotel rooms from economy to luxury and over 50,000 square feet of meeting space at a four-season destination. Collaborated with various departments in creating seasonal campaigns including revenue management, recreation marketing, public relations, digital, creative, CRM, traditional media, business analysts and hotel operations. Aligned goals and objectives with revenue management meeting business needs. Adapted to rapidly changing market and operational needs throughout the pandemic ensuring guest communication and awareness was at the forefront. Show less



Marriott International

• United States
• Hospitality
• 700 & Above Employee

• Field Marketing, Account Manager | Brand, Marketing & Digital at Marriott International

  • Aug 2019 - Oct 2020

  Developed B2B/B2C marketing strategies for a large portfolio (10+ hotels) of Marriott International’s hotel brands across Ontario’s Niagara Region and Prairie Provinces, including Marriott, Sheraton, Delta, Courtyard, Residence Inn and Four Points by Sheraton. Experience working with and within marketing agencies. Brand, Marketing, Digital (BMD) is an agency within Marriott’s global organization, specializing in advertising, marketing, digital media strategies deploying promotions across paid, owned, and earned channels. Presented to hotel stakeholders a quantitative view on how various channels and activations support business objectives through the delivery of monthly and quarterly reports, supporting the hotel’s KPIs. Collaborating with Sales, Revenue Management and Operations hotel leaders in having an effective cross-functional approach in driving topline revenue and growth objective. Show less



Starwood Hotels & Resorts Worldwide, Inc.

• Hospitality
• 700 & Above Employee

• Marketing Manager

  • Nov 2013 - Aug 2019

  Owned and executed effective marketing strategies in driving leisure and group revenue for over 220 hotel rooms and 10,000 square feet of meeting space. Delivered seasonal campaigns in driving specific need periods by collaborating with Marriott International, Blue Mountain Resort and the Destination Marketing Organization.Leveraged area partners including Regional Tourism Organizations, the Apple Pie Trail and local businesses in driving incremental revenue to the hotel.Developed close relationships with Marriott International ensuring the hotel is well supported with PR opportunities and resort marketing initiatives. Delivered Westin Hotels brand programs and events to the property to the associate and guest level including runWestin and Westin Family, wellness inspired activities and fundraising efforts.Participated in Sales Missions to the United States, China and Japan with Destination Ontario and Canada driving the wholesale market.Planning and delivering resort and area familiarization tours for travel media driving domestic and international markets. Show less

• Sales Manager

  • Aug 2013 - Nov 2013

• Sales & Marketing Coordinator

  • May 2009 - Jul 2013