Danielle McCalla Reynolds

Marketing and Communications Officer at Advantage General Insurance Company Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Jamaica, JM

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Bio

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Experience

    • Jamaica
    • Insurance
    • 1 - 100 Employee
    • Marketing and Communications Officer
      • Jan 2022 - Present

    • Content Producer
      • 2020 - Present

    • Digital Content Producer
      • Aug 2019 - Apr 2020

      In this role I:Managed and Supervised the creation of multiple content formats Brainstormed innovative ways to make content relevant and appealing to both mass and niche audiences.Identified target audiences to then analyze their characteristics, behavior, and media habits. Managed and Maintained brands' social media presence for up to 12 accounts.Ensured content was produced quickly, calmly, accurately while under multiple deadlinesManaged client relationships, including on-site visits and meetings to align on marketing strategy and content calendar.

    • Jamaica
    • Media Production
    • 1 - 100 Employee
    • Creative Director
      • Aug 2018 - Jan 2019

      Responsible for team working on: social media, graphic design, photography and video production services for clientsEnsuring customer satisfaction and problem resolution Developing initial creative strategies Driving creative development through final outputEnsuring all work stays on-time, on-budget and on-strategyLeading the development of a variety of videos, social media content, etcConceptualizing and compiling inspirational visuals to demonstrate core creative visionEnsuring all aspects of creative jobs stay trend-forward, original and imaginative

    • Jamaica
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Promotions Assistant
      • Feb 2018 - Jun 2018

      While in this role I was responsible for the following: *Creating and Maintaining a database of client leads *Developing a unique sales pitch/strategy *Client Liaison: Meeting with clients directly *Presenting a sales pitch *Responding to client inquiries *Conducting market research While in this role I was responsible for the following: *Creating and Maintaining a database of client leads *Developing a unique sales pitch/strategy *Client Liaison: Meeting with clients directly *Presenting a sales pitch *Responding to client inquiries *Conducting market research

    • Digital Media Intern
      • Jun 2017 - Apr 2018

      While in this role, I was responsible for the following: *Spearheading campaigns for various brands*Generating reports and social media analytics *Creating concepts and producing content * Recommending and developing strategies for growing and leveraging social media follower base using promotions, contests, polls etc While in this role, I was responsible for the following: *Spearheading campaigns for various brands*Generating reports and social media analytics *Creating concepts and producing content * Recommending and developing strategies for growing and leveraging social media follower base using promotions, contests, polls etc

Education

  • The University of the West Indies
    Bachelor of Arts - BA, Integrated Marketing Communications
    2015 - 2018
  • Immaculate Conception High School
    Associates Degree, Business and Human Development Studies
    2013 - 2015

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