Experience

Dr. Serkan Aygin Hair Transplant Clinic

• Türkiye
• Wellness and Fitness Services
• 1 - 100 Employee

• Marketing Director

  • Feb 2021 - Present

  Create short and long-term creative marketing strategies Develop contents in all digital media formats Manage online reputation through all online sources (social media and web) Develop and oversee PR, celebrity, influencer and blogger relations to deliver positive ROI Monitor the benefits of each marketing effort through reports and create objective data Justify marketing strategies and back it up with data keeping ROI in mind Create events specific to the local community; strategically align these events with the marketing calendar and provide direction and execution guidelines to all team members. Develop relations with international agents and sales representatives and integrate brand with their marketing and sales campaign and opportunities Support Website development team and coordinate sharing content Stay current with best practices, strategies, and industry standards related to Influencer Marketing, PR, and social media. Working closely with doctors, sales and marketing team to create monthly specials, promotional pieces, and collateral. Oversee lead management; monitor staff recorded calls to make certain interaction with patients is in accordance with company standards and protocols. Develop realistic and achievable quarterly objectives with each representative. Demonstrate a high level of business acumen to maximize contribution margin through pricing decisions, expense spending decisions and the use of organizational resources Prepare and present business plan ideas to the maintain and update the company Analyze sales and marketing departments to monitor achievement toward sales and margin goals. Work with the sales department to plan, target and close local business opportunities Developing and managing the marketing department's budget. Show less



Doku Medical

• Türkiye
• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Director

  • Feb 2021 - Present

  Create short and long-term creative marketing strategies Develop contents in all digital media formats Manage online reputation through all online sources (social media and web) Develop and oversee PR, celebrity, influencer and blogger relations to deliver positive ROI Monitor the benefits of each marketing effort through reports and create objective data Justify marketing strategies and back it up with data keeping ROI in mind Create events specific to the local community; strategically align these events with the marketing calendar and provide direction and execution guidelines to all team members. Develop relations with international agents and sales representatives and integrate brand with their marketing and sales campaign and opportunities Support Website development team and coordinate sharing content Stay current with best practices, strategies, and industry standards related to Influencer Marketing, PR, and social media. Working closely with doctors, sales and marketing team to create monthly specials, promotional pieces, and collateral. Oversee lead management; monitor staff recorded calls to make certain interaction with patients is in accordance with company standards and protocols. Develop realistic and achievable quarterly objectives with each representative. Demonstrate a high level of business acumen to maximize contribution margin through pricing decisions, expense spending decisions and the use of organizational resources Prepare and present business plan ideas to the maintain and update the company Analyze sales and marketing departments to monitor achievement toward sales and margin goals. Work with the sales department to plan, target and close local business opportunities Developing and managing the marketing department's budget. Show less



Chakra

• Türkiye
• Retail
• 100 - 200 Employee

• Marketing Manager

  • Nov 2020 - Feb 2021

  Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with the sales, financial, public relations, and production departments. Developing and managing the marketing department's budget. Overseeing branding, advertising, and promotional campaigns. Managing the marketing department's staff. Preparing and presenting quarterly and annual reports Promoting brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends. Show less



Yeni Nesil Kreatif

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Head Of Digital Marketing and Strategy

  • Jan 2019 - Nov 2020

  Evangelize the power of digital/social innovation to inspire cutting edge strategy/creative/executions Identify new opportunities for digital/social innovation, enforce processes, provide quality assurance and implement best practices across all engagements Develop communication and CRM strategies for digital/social; covering topics such as campaign, communication and channel planning, and programmatic recommendations for acquiring customers and building lifetime value. Manage digital/social strategy, execution, measurement and optimization of large brand campaigns Integrate digital/social initiatives across multiple platforms and channels Collaborate with cross functional project teams to motivate, create and implement short and long-term integrated digital/social strategies Collaborate with and mentor digital innovation group team members with a focus on strategic insights, digital/social content creation, platform and community management, influencer programs, analytics and reporting Accounts: Zen Pırlanta So CHIC Samsung Mutlu Akü EnerjiSA Bayer KIA Re/Max Incia Emsan Show less



Rado Watch Co. Ltd.

• Switzerland
• Retail Luxury Goods and Jewelry
• 100 - 200 Employee

• Digital Marketing Consultant

  • Jan 2017 - Sep 2018

  Discover the new ways for businesses to engage with existing customers and attract new ones by evaluating the current marketing strategy. Suggest or implement improvements in areas like SEO, social media, email marketing, and website design. Improve and manage company branding, increase client engagement and communications with creative social media, email, mobile or local marketing campaigns. Coordinate content platforms. Implement content development strategy. Discover the new ways for businesses to engage with existing customers and attract new ones by evaluating the current marketing strategy. Suggest or implement improvements in areas like SEO, social media, email marketing, and website design. Improve and manage company branding, increase client engagement and communications with creative social media, email, mobile or local marketing campaigns. Coordinate content platforms. Implement content development strategy.



Altavia Dekatlon

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Sr. Project Manager

  • Aug 2014 - Jan 2017

  Creating a strategy and present it to client to have business Planning digital campaigns from the initial stages through to final delivery Acting as the key contact for clients Continuously assessing working methods and processes and making recommendations for improvement Identifying and implementing KPIs and project milestones Reviewing project resources and providing an analysis Forming strong relationships with the client and developing communication channels between the relevant parties Regularly updating key stakeholders on project status Analysing the success of client campaigns, producing reports and data analysis as supporting evidence Accounts: Avea Turk Telekom Turkish Airlines Rixos Hotels Garanti Bankası LC Waikiki Show less



MVMPlus

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Creative Content Management and Support Services

  • Nov 2013 - Aug 2014

  Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Creating digital campaigns in Facebook, Twitter, Instagram, Youtube and other social media best practices Collaborate with Marketing, Sales and Product Development teams Monitor SEO and user engagement and suggest content optimization Communicate with industry professionals and influencers via social media to create a strong campaingns Hire and train others in the team Provide constructive feedback Accounts: B/S/H Bosch Siemens Profilo Dardanel Show less



Empati Reklam Görsel Hizmetler Org. Prom. Gıda ve Tic. A.Ş.

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Social Media Specialist and Digital Marketing

  • Aug 2012 - Oct 2013

  Develop, implement and manage social media strategy Define most important social media KPIs Create and manage social media contents Measure the success of every social media campaign Stay up to date with the latest social media best practices and technologies Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Accounts: L’Oreal Cinemaximum Bilgili Holding Develop, implement and manage social media strategy Define most important social media KPIs Create and manage social media contents Measure the success of every social media campaign Stay up to date with the latest social media best practices and technologies Attend educational conferences Work with copywriters and designers to ensure content is informative and appealing Accounts: L’Oreal Cinemaximum Bilgili Holding



İKSV

• Türkiye
• Entertainment Providers
• 100 - 200 Employee

• Supervisor

  • Sep 2010 - Dec 2012

  IKSV Desing Exhibition

• Assistant of Artists

  • Jun 2012 - Aug 2012

  IKSV Jazz FestivalIKSV Music Festival