Josue Estrella
Sr. Programmatic Trader at Appcast, Inc- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Appcast, Inc
-
United States
-
Software Development
-
300 - 400 Employee
-
Sr. Programmatic Trader
-
Jul 2023 - Present
Dallas, Texas, United States
-
-
-
Bayard Advertising Agency (now Appcast)
-
United States
-
Advertising Services
-
100 - 200 Employee
-
Senior Programmatic Media Trader
-
Apr 2023 - Jul 2023
Dallas, Texas, United States
-
-
Programmatic Media Trader
-
Jul 2021 - Apr 2023
Dallas, Texas, United States
-
-
-
Thruline Marketing
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Digital Media Buyer
-
Jul 2020 - Jul 2021
Dallas, Texas, United States
-
-
-
Joveo
-
United States
-
Software Development
-
200 - 300 Employee
-
Senior Media Buyer/Ad Operations Specialist
-
Sep 2019 - Aug 2020
Dallas/Fort Worth Area
-
-
Media Buyer/Ad Operations Specialist
-
Jan 2018 - Sep 2019
Dallas/Fort Worth Area Joveo is the first truly programmatic recruitment advertising platform which is simple, transparent and easy to use. Our mission is to work with job boards, agencies, RPOs and staffing agencies to take the pain out of job advertising. We are NOT an agency. Harnessing machine learning, our platform connects our clients with the right candidates for the right roles, faster and more efficiently than ever before. Through brilliant people and innovative technology, we are driving next generation… Show more Joveo is the first truly programmatic recruitment advertising platform which is simple, transparent and easy to use. Our mission is to work with job boards, agencies, RPOs and staffing agencies to take the pain out of job advertising. We are NOT an agency. Harnessing machine learning, our platform connects our clients with the right candidates for the right roles, faster and more efficiently than ever before. Through brilliant people and innovative technology, we are driving next generation recruitment technology solutions.
-
-
-
Ripple Media Group
-
United States
-
Advertising Services
-
Programmatic Media Trader (Founding Member)
-
Jun 2016 - Jan 2018
Greater New York City Area • Implement and manage day-to-day programmatic buys in a self-service manner. Includes, but not limited to, setting bid strategies, performance monitoring, identifying and implementing optimizations (by target audience, content, geographic area, etc), providing proactive recommendations and program insights. • Deliver actionable audience and optimization-based insights at agreed-upon cadence. • Analyze 1st and 3rd party data to create custom audience segments for cross-channel use •… Show more • Implement and manage day-to-day programmatic buys in a self-service manner. Includes, but not limited to, setting bid strategies, performance monitoring, identifying and implementing optimizations (by target audience, content, geographic area, etc), providing proactive recommendations and program insights. • Deliver actionable audience and optimization-based insights at agreed-upon cadence. • Analyze 1st and 3rd party data to create custom audience segments for cross-channel use • Work closely with brand teams to provide insights and recommendations that align with, or enhance, strategy/business goals. • Understand performance objectives and KPI's, and develop successful programmatic strategies. • Serve as an expert on all aspects of programmatic planning and campaign management processes, RTB, exchanges, and ad networks Show less
-
-
-
Bayard Advertising Agency (now Appcast)
-
United States
-
Advertising Services
-
100 - 200 Employee
-
Digital Admin (Billing Coordinator)
-
Oct 2015 - Jun 2016
Greater New York City Area
-
-
-
Dave & Buster's Inc.
-
United States
-
Restaurants
-
700 & Above Employee
-
Line Cook
-
Nov 2015 - May 2016
Greater New York City Area
-
-
-
Shake Shack
-
United States
-
Hospitality
-
700 & Above Employee
-
Line Cook
-
Apr 2011 - Oct 2011
Greater New York City Area
-
-
Education
-
City University of New York-Hunter College
Bachelor's degree -
City University of New York-Hunter College
Bachelor's degree