Femi Abiola
Head of Sales at CHI Limited- Claim this Profile
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Bio
Experience
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CHI Limited
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Nigeria
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Food and Beverage Services
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500 - 600 Employee
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Head of Sales
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May 2022 - Present
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Maxwell Leadership
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United States
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Professional Training and Coaching
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200 - 300 Employee
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Certified Coach, Speaker and Trainer
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Nov 2017 - Present
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PZ Cussons
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United Kingdom
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Manufacturing
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700 & Above Employee
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Head of Trade Marketing
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Feb 2018 - May 2022
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Regional Sales Manager
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May 2016 - Jan 2018
-Develop the neighbourhood channel in the region and ensure effective coverage-Achieve van addition target and ensure monthly ROI of 45% for all vans-Develop viable outlets in the neighbourhood, achieve outlets addition target-Build rapid availability, distribution, and visibility across channels-Recruit new distributors to manage and grow the neighbourhood channel -Plan local initiatives and sales activation for D2C engagement-Develop, manage, coach and mentor a strong integrated sales team of ASMs, TSMs, DSRs
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Area Sales Manager
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Jul 2013 - Apr 2016
-Create the future: Launch new products in trade (Mamador & Kings Vegetable Oil in Consumer Packs /Semi-Bulk) and convert them to market leaders-Deliver volume target for each launch, achieve targeted availability levels-Build rapid distribution across channels and deliver in-market visibility -Recruit key distributors and develop processes to ensure business growth-Drive value adding inputs; ensure flawless execution of trade marketing activities-Develop, manage, coach and mentor a strong integrated sales team
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Nestlé
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Switzerland
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Food and Beverage Services
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700 & Above Employee
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Field Sales Manager
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Mar 2013 - Jul 2013
-Understand, develop and execute strategy to improve the market position -Establish, maintain and support distributors, wholesalers, and retailers -Ensure brilliant execution of customer marketing/ promotional activities -Improve product depletion through activations at customer touch points -Drive achievement of profitable volume/market share target for the area -Ensure continuous availability, visibility, and accessibility of products-Distributor and sales force management, establishment of coverage plans
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Zolon Healthcare ltd.
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Business Development Executive
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Jan 2010 - Sep 2011
-Developed new sales and marketing strategies for active business growth-Implemented business plans in line with ethics and objectives -Product detailing, merchandising, exhibitions and promotions-Built and maintained brand awareness through the above-Customer relationship management, optimised product distribution-Data collection and marketing analytics for insight generation-Gathered marketing intelligence on competitors’ activities -Developed new sales and marketing strategies for active business growth-Implemented business plans in line with ethics and objectives -Product detailing, merchandising, exhibitions and promotions-Built and maintained brand awareness through the above-Customer relationship management, optimised product distribution-Data collection and marketing analytics for insight generation-Gathered marketing intelligence on competitors’ activities
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Emzor Pharmaceutical Industries Ltd
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Nigeria
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Pharmaceutical Manufacturing
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700 & Above Employee
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Sales Representative
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Mar 2009 - Jan 2010
-Made strategic sales decisions for value creation and target achievement-Territorial scanning, identifed viable areas for business growth-Developed new business territories to establish viable high volume-Analysed product consumption trend to forecast volume and manage demand-Developed promotions to attract customers for bulk purchase-Prepared and presented weekly and monthly territorial sales report -Made strategic sales decisions for value creation and target achievement-Territorial scanning, identifed viable areas for business growth-Developed new business territories to establish viable high volume-Analysed product consumption trend to forecast volume and manage demand-Developed promotions to attract customers for bulk purchase-Prepared and presented weekly and monthly territorial sales report
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NAFDAC Nigeria
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Pharmaceutical Manufacturing
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700 & Above Employee
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Intern Pharmacist
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Mar 2008 - Mar 2009
-Regulatory activities covering registration, advertisement and promotions of regulated products and company activities-Data collection, processing and analysis for management decisions-Prepared and presented reports from routine inspections and monitoring -Regulatory activities covering registration, advertisement and promotions of regulated products and company activities-Data collection, processing and analysis for management decisions-Prepared and presented reports from routine inspections and monitoring
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Education
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University of Southampton
MSc Marketing Management -
Obafemi Awolowo University
B.Pharm