Jason Olmstead
Lead UI/UX Designer at Core Loop- Claim this Profile
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Bio
Brett Gladys
Jason fundamentally changed my appreciation of design and opened my eyes to just how rare a commodity brilliant Art Directors are. I have not worked with anyone before in the design space that can make products looks great, scale in terms of feature growth and iteration, and bring the perspective necessary to deliver a world class product, not just an MVP. In addition to his design and technical abilities, he also works very hard to improve the skills of junior team members, and fully engages in product discussions. I wish I could have this level of art direction, product input, and sheer quality of contribution from a single person, on all of my teams in the future.
Sheridan Hitchens
Jason produced some of the best design for a site (kabam.com) that I have ever seen. Faced with multiple stakeholders and games with multiple designs, he was able to lead a team that produced a core design that was able to both meld and elevate multiple different types of collateral. The result was a design for a destination site, that received near universal critical acclaim from peers, customers and the industry as a whole.
Brett Gladys
Jason fundamentally changed my appreciation of design and opened my eyes to just how rare a commodity brilliant Art Directors are. I have not worked with anyone before in the design space that can make products looks great, scale in terms of feature growth and iteration, and bring the perspective necessary to deliver a world class product, not just an MVP. In addition to his design and technical abilities, he also works very hard to improve the skills of junior team members, and fully engages in product discussions. I wish I could have this level of art direction, product input, and sheer quality of contribution from a single person, on all of my teams in the future.
Sheridan Hitchens
Jason produced some of the best design for a site (kabam.com) that I have ever seen. Faced with multiple stakeholders and games with multiple designs, he was able to lead a team that produced a core design that was able to both meld and elevate multiple different types of collateral. The result was a design for a destination site, that received near universal critical acclaim from peers, customers and the industry as a whole.
Brett Gladys
Jason fundamentally changed my appreciation of design and opened my eyes to just how rare a commodity brilliant Art Directors are. I have not worked with anyone before in the design space that can make products looks great, scale in terms of feature growth and iteration, and bring the perspective necessary to deliver a world class product, not just an MVP. In addition to his design and technical abilities, he also works very hard to improve the skills of junior team members, and fully engages in product discussions. I wish I could have this level of art direction, product input, and sheer quality of contribution from a single person, on all of my teams in the future.
Sheridan Hitchens
Jason produced some of the best design for a site (kabam.com) that I have ever seen. Faced with multiple stakeholders and games with multiple designs, he was able to lead a team that produced a core design that was able to both meld and elevate multiple different types of collateral. The result was a design for a destination site, that received near universal critical acclaim from peers, customers and the industry as a whole.
Brett Gladys
Jason fundamentally changed my appreciation of design and opened my eyes to just how rare a commodity brilliant Art Directors are. I have not worked with anyone before in the design space that can make products looks great, scale in terms of feature growth and iteration, and bring the perspective necessary to deliver a world class product, not just an MVP. In addition to his design and technical abilities, he also works very hard to improve the skills of junior team members, and fully engages in product discussions. I wish I could have this level of art direction, product input, and sheer quality of contribution from a single person, on all of my teams in the future.
Sheridan Hitchens
Jason produced some of the best design for a site (kabam.com) that I have ever seen. Faced with multiple stakeholders and games with multiple designs, he was able to lead a team that produced a core design that was able to both meld and elevate multiple different types of collateral. The result was a design for a destination site, that received near universal critical acclaim from peers, customers and the industry as a whole.
Experience
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Core Loop
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Computer Games
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1 - 100 Employee
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Lead UI/UX Designer
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Mar 2023 - Present
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Role, Inc.
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United States
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Computer Games
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1 - 100 Employee
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Director of Design
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Jun 2021 - Dec 2022
• Led design strategy for the platform, defining processes for UI/UX design, agile prototyping, developer handoff, and email marketing. • Part of leadership team driving decisions on product road maps, cross-discipline planning and scoping estimation, and developed targets and deliverables for launch plans. • Led updates to key customer touchpoints including landing pages, email marketing, media ads, and ongoing optimizations to improve user acquisition and retention metrics. • Collaborated with team to create an ideation and discovery process to find solutions for challenges unique to translating tabletop gaming to the digital space. • Streamlined audio/video flows and added screen sharing functionality to support third party features. Show less
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Cryptic Studios
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United States
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Computer Games
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100 - 200 Employee
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Lead UI Artist
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Jan 2018 - Jun 2021
• Established foundational visual styles and overall game interface philosophy for cross-platform UI on Magic: Legends. • Hired and directed a team of UI/UX Designers and Front-End Engineers responsible for developing the entire game UI experience. • Collaborated with multiple game design disciplines to translate ideas from whiteboard to prototype to final game features. • Responsible for collating game features into a usable information architecture, mapping out user flows and defining player experience touch points. • Evolved existing UI pipeline to utilize HTML/CSS/JS best practices to fluidly adapt to inputs for keyboard/mouse and gamepads while optimizing for various screen resolutions. • Drove initiatives to improve overall project processes by designating multi-discipline feature pods and tighter workflows for project tracking. • Led scoping and feature prioritization initiatives for multiple critical game demos during the games development cycle. Show less
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Funny Or Die
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United States
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Entertainment Providers
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1 - 100 Employee
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UI/UX Director
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Aug 2015 - Jan 2018
• Design leader of company’s web platform and core iOS and Android app. • Led redesign of the company's home and video pages improving content discovery, desktop/mobile usability and surfacing content creators and contributors. • Led information architecture and redesign of a site wide navigation overhaul improving desktop/mobile usability, search functionality, content discovery and optimizing account creation flows. • Co-lead of ideation, prototyping, development, user testing and launch of community generated content features for up and coming comedy creators. • Conduct user testing on new and evolving features, working closely with the analytics team to establish key metrics to monitor and improve with each release. Show less
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OnLive
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Creative Director
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Feb 2014 - Jul 2015
• Led all initiatives in UI/UX/IxD creating applications across web, desktop, mobile and television platforms. • Launched major updates to the games platform and games website, and created optimized landing pages for both partner promotional codes and user acquisition. • Part of the product leadership team and one of the key drivers of the product road map leading all UI/UX and feature prototyping. • Led all initiatives in UI/UX/IxD creating applications across web, desktop, mobile and television platforms. • Launched major updates to the games platform and games website, and created optimized landing pages for both partner promotional codes and user acquisition. • Part of the product leadership team and one of the key drivers of the product road map leading all UI/UX and feature prototyping.
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Disney Media & Entertainment Distribution
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United States
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Entertainment Providers
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700 & Above Employee
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Art Director
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Jun 2012 - Feb 2014
• Part of the games platform leadership team driving the vision, strategy and road map for Disney's social games platform. • Designed the home page, game play pages, account registration, social features, forums and game landing pages for the platform. • Leader of all UI/UX initiatives for Disney's social games platform. • Developed a style guide and UI kit to ensure cohesive branding and functionality throughout the platform. • Responsible for presentation layer CSS across the platform. • Designed a mobile version of the platform focused on the social game features. • Created an optimization process to drastically increase the velocity for onboarding games to the platform. Show less
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Kabam
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Canada
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Computer Games
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500 - 600 Employee
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Online Art Director
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Mar 2011 - Jun 2012
• Defined the vision for a new social gaming platform as part of the core strategy and leadership team. • Created the Kabam.com design vision and evolved the company brand towards the "core" gamer demographic. • Hired and directed a team of designers responsible for the aesthetics, user experience and interactivity of the platform features. • Developed the look and feel for the Kabam.com platform feature set including registration, invite friends, forums and chat. • Art Directed and designed game sites for the company's top franchises including The Godfather, Kingdoms of Camelot and Dragons of Atlantis. • Provided visual direction and process solutions to the marketing art team to address shifting business dynamics within the company. Show less
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Art Director
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Sep 2010 - Mar 2011
• Led visual design and front-end development at a lean startup. • Led visual design and front-end development at a lean startup.
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NCSOFT West
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United States
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Computer Games
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700 & Above Employee
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Senior Visual Designer
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Apr 2009 - Sep 2010
• Created the visual direction for the web presence and media assets for City of Heroes: Going Rogue. • Functioned as creative strategist, manager and designer for various web and interface projects. • Developed internal presentation materials for projects and IPs in development. • Created the visual direction for the web presence and media assets for City of Heroes: Going Rogue. • Functioned as creative strategist, manager and designer for various web and interface projects. • Developed internal presentation materials for projects and IPs in development.
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gamigo US Inc.
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United States
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Computer Games
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1 - 100 Employee
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Senior Visual Designer
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Oct 2008 - Apr 2009
• Provided visual direction for the web presence, brand exploration and market positioning for Rift: Planes of Telara. • Lead the visual direction of the user interface team during key stages of prototyping. • Created presentation templates for products and company brands. • Provided visual direction for the web presence, brand exploration and market positioning for Rift: Planes of Telara. • Lead the visual direction of the user interface team during key stages of prototyping. • Created presentation templates for products and company brands.
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Cryptic Studios
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United States
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Computer Games
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100 - 200 Employee
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Senior Graphic Designer
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Feb 2007 - Sep 2008
• Created visual direction, identities and web presence under aggressive deadliness for the announcements of Champions Online and Star Trek Online. • Provided creative direction, brand management and design of the company’s web and print presence for corporate initiatives including recruiting and investor presentations. • Developed art asset pipeline and created deliverables for web and print media outlets. • Created visual direction, identities and web presence under aggressive deadliness for the announcements of Champions Online and Star Trek Online. • Provided creative direction, brand management and design of the company’s web and print presence for corporate initiatives including recruiting and investor presentations. • Developed art asset pipeline and created deliverables for web and print media outlets.
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The Fresno Bee
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Newspaper Publishing
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100 - 200 Employee
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Interactive Media Designer
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Apr 2004 - Jan 2007
• Created visual direction for the web site redesigns of The Fresno Bee and Vida en el Valle. • Responsible for special news projects working with the art and photo departments. • Earned a Best of the West and a Digital Edge Award for innovations in interactive journalism. • Created visual direction for the web site redesigns of The Fresno Bee and Vida en el Valle. • Responsible for special news projects working with the art and photo departments. • Earned a Best of the West and a Digital Edge Award for innovations in interactive journalism.
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Graphic and Web Designer
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Feb 2002 - Oct 2006
• Provided web, print and identity design solutions for a variety of clients. Industries served included record labels, bands, photographers and local businesses. • Provided web, print and identity design solutions for a variety of clients. Industries served included record labels, bands, photographers and local businesses.
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Multimedia Specialist
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Dec 2000 - Jan 2002
• Worked with an incredibly talented team to implement large scale web sites for a diverse client portfolio including Pacific Life and Steven Spielberg’s SHOAH foundation. • Worked with an incredibly talented team to implement large scale web sites for a diverse client portfolio including Pacific Life and Steven Spielberg’s SHOAH foundation.
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Community
