Ashley Shores

Marketing Manager at Atlanta Motor Speedway
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Contact Information
us****@****om
(386) 825-5501
Location
Hampton, Georgia, United States, US

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Experience

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2021 - Present

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Public Relations and Community Engagement Coordinator
      • Mar 2021 - Nov 2021

    • Marketing Specialist
      • Oct 2018 - Mar 2021

      • Development and implementation of multi-channel digital media campaigns promoting leisure travel• Strategic lead on all marketing initiatives from concept, targeting, design, development, and implementation• Management of all relationships with vendors, suppliers, and partners of the CVB• Ongoing management of the Visit WilCo website, blog content, and postings, and online newsletter content• Development and design of county event collateral and design of all social, digital, and print assets• Development and distribution of tourism and CVB related press releases• Representation of Wilson County and the Visit WilCo brand at all industry events and conferences

    • United States
    • Higher Education
    • 700 & Above Employee
    • Intern
      • May 2018 - Aug 2018

      • Development, design, and implementation of multi-channel digital media posts and campaigns• Development of a monthly social media calendar using Hootesuite to create and schedule all social media posts• Development and design of monthly newsletter that was sent out to all alumni• Represented the Office of Alumni Relations at alumni events and conferences • Development, design, and implementation of multi-channel digital media posts and campaigns• Development of a monthly social media calendar using Hootesuite to create and schedule all social media posts• Development and design of monthly newsletter that was sent out to all alumni• Represented the Office of Alumni Relations at alumni events and conferences

    • Director Of Digital Media
      • Aug 2015 - May 2018

      • Development of daily music schedule• Implementation of music schedule (including PSA, Promos, and Underwriting spots) into music software• Development of quarterly reports for WUTM• Development and organization of all production sheets for any shows, PSAs, promos, etc. that aired on WUTM• Ongoing management of the WUTM website, blog content, and postings, and online newsletter content• Development and implementation of multi-channel digital media campaigns promoting WUTM and UT Martin• Strategic lead on all marketing initiatives from concept, targeting, design, development, and implementation• Implementation of all new music into the daily logs for WUTM• Development of staff and intern schedules for the entire semester for WUTM• Oversaw daily working of WUTM

    • Intern
      • May 2017 - Aug 2017

      • Aided in the development of the station’s morning show content 5 days a week• Co-hosted the station’s morning show 5 days a week• Developed content for the station's digital media platforms• Represented the station at remote broadcasts and station events • Aided in the development of the station’s morning show content 5 days a week• Co-hosted the station’s morning show 5 days a week• Developed content for the station's digital media platforms• Represented the station at remote broadcasts and station events

    • United States
    • Architecture and Planning
    • Intern
      • Jun 2016 - Aug 2016

      • Development of content for a daily morning show that was hosted by other studio interns• Development of questions and content for celebrity interviews and special guests who visited the studio• Development of content for games and interactive activities for the interns and hospital patients• Development of all questions and material for the interviewing of Miss Tennessee 2016, Grace Burgess • Development of content for a daily morning show that was hosted by other studio interns• Development of questions and content for celebrity interviews and special guests who visited the studio• Development of content for games and interactive activities for the interns and hospital patients• Development of all questions and material for the interviewing of Miss Tennessee 2016, Grace Burgess

Education

  • University of Tennessee at Martin
    Bachelor of Science - BS, Communication and Media Studies
    2014 - 2018

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