Marcus Guest
Senior Media Sales Executive at The Real Deal- Claim this Profile
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Bio
I believe Marcus can sell anything. And he *has* sold successfully in a variety of categories. He was diligent about calling and following up, and willing to go to management when special dispensation was needed to make a sale. In addition, Marcus was versatile in suggesting unusual opportunities that made sense for our clients. Our company, Three Bears Communications (http://www.threebears.com) and our clients benefited from Marcus' energy and persistence, time and time again.
I worked with Marcus the latter half of 2010 and found him to be astute, professional, client service oriented with a unique approach to the sales process which I admire. Tenacious, good humored, articulate and able to "see the big picture", I recommend him highly..
I believe Marcus can sell anything. And he *has* sold successfully in a variety of categories. He was diligent about calling and following up, and willing to go to management when special dispensation was needed to make a sale. In addition, Marcus was versatile in suggesting unusual opportunities that made sense for our clients. Our company, Three Bears Communications (http://www.threebears.com) and our clients benefited from Marcus' energy and persistence, time and time again.
I worked with Marcus the latter half of 2010 and found him to be astute, professional, client service oriented with a unique approach to the sales process which I admire. Tenacious, good humored, articulate and able to "see the big picture", I recommend him highly..
I believe Marcus can sell anything. And he *has* sold successfully in a variety of categories. He was diligent about calling and following up, and willing to go to management when special dispensation was needed to make a sale. In addition, Marcus was versatile in suggesting unusual opportunities that made sense for our clients. Our company, Three Bears Communications (http://www.threebears.com) and our clients benefited from Marcus' energy and persistence, time and time again.
I worked with Marcus the latter half of 2010 and found him to be astute, professional, client service oriented with a unique approach to the sales process which I admire. Tenacious, good humored, articulate and able to "see the big picture", I recommend him highly..
I believe Marcus can sell anything. And he *has* sold successfully in a variety of categories. He was diligent about calling and following up, and willing to go to management when special dispensation was needed to make a sale. In addition, Marcus was versatile in suggesting unusual opportunities that made sense for our clients. Our company, Three Bears Communications (http://www.threebears.com) and our clients benefited from Marcus' energy and persistence, time and time again.
I worked with Marcus the latter half of 2010 and found him to be astute, professional, client service oriented with a unique approach to the sales process which I admire. Tenacious, good humored, articulate and able to "see the big picture", I recommend him highly..
Experience
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The Real Deal
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United States
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Online Audio and Video Media
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100 - 200 Employee
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Senior Media Sales Executive
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Jun 2013 - Present
Lead the Sales Cycle efforts for TRD Annual NY Showcase, NJ Annual Market Report (which is now Quarterly TriState Report with two other markets) and U.S Real Estate Annual Showcase in Shanghai, China. Plus handling my own Book of Business.
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SENIOR MEDIA EXECUTIVE
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2013 - Present
*Work with both Domestic and International Top Tier clients in advertisement placement options to increase brand awareness through print, digital, and social media avenues platforms, as well as email and Sponsorship Event opportunities. *Successfully retained one of the company’s top Advertiser & Sponsorship Clients for four consecutive years, 2014-2018, by consistent communications on a regular basis, as well as offering new placement options that would align with their marketing focus and target audience.Upon leading the Sales Team's efforts, exceeded company's expectations of achieving $750K in annual Sponsorship sales related to The Real Deal's U.S Real Estate Showcase held in Shanghai from 2015 to 2018 period.
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Senior Media Execuitve- Sponsorships & Advertising Partnerships
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Jun 2016 - Present
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New Senior Business Development Executive
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Jun 2013 - Jun 2016
TRD is a very respected B2B publisher of the real estate news, analysis, & forecast of trends for greater NYC, New Jersey, Long Island, HAMPTONS, South Florida, Los Angeles & Chicago markets. Four separate websites & over-sized Full Color Publications for the following: NY Monthly, three Quarterlies (LA, S.FL & TriState), plus four Daily Newsletters for Opt-in Real Estate Executive Subscribers. Three Annual Real Estate Industry Showcases combined with Smaller Quarterly Niche Events for LA & NYC. TRD is the authoritative real estate media source for firms to network & promote their valued expertise & services to the industry.
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Senior National Sales Executive- Hemispheres- United/Continental Airline's magazine/website..
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Jun 2010 - Nov 2011
Specialized in offering advertisement and sponsorship packages in Hemispheres Magazine placed on all United Airlines Domestic Flights. Worked directly with Fortune 500 companies Marketing Director and/or their Media Agency of Record, for new and existing customers with placement options in the monthly magazine. Increased advertisement placements across the network of airline magazines by 20% in the first year based on industry knowledge and experience in handling domestic and international consumer and B2B accounts. Developed the concept & executed the plan, all Media Agencies proposals to include INK'S Media Kits for their International magazines. Media Buys increased across the network by 20-25% during the first year.
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Sr. Account Manager Advertising Luxury Sales & Sponsorships
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2009 - 2010
Developed my own Book of Business of High-End Luxury and Blue Chip Advertisers within categories of: Fashion Retail, Consumer Technology, Spirits, Home Furnishings, Auction Houses, Art Galleries, Resorts/Hotels, Sporting Goods, Financial/Insurance and Luxury related Services. Secured Advertising packages and Sponsorship placement within their National network of titles and Live Events.
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North Jersey Media Group
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United States
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Book and Periodical Publishing
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200 - 300 Employee
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Senior Account Executive
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2006 - 2009
*Provided advertising and sponsorship packages in all Luxury & Consumer related verticals for the company’ community newspapers, monthly newsletter and monthly luxury magazine. *Expanded the project placement concept which led to increased revenues through design of a higher priced advertising placement based on exclusivity as the sole company to brand their expertise and services to readers of the firm's multiple monthly Consumer and B2B Newsletters on multiple platforms. *Strategically worked with Automobile Dealerships offering placements outside of traditional auto classified sections across the company's network of Community Newspapers.
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Education
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Beverly Hills High School
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California State University-Northridge
Bachelor of Applied Science (B.A.Sc.), Business
Community
