Experience

LawDepot

• Canada
• Legal Services
• 100 - 200 Employee

• Product Marketing Specialist II

  • Oct 2022 - Present

• Product Marketing Specialist

  • Nov 2020 - Sep 2022



eo

• Edmonton, Alberta, Canada

• Freelance Writer & Editor

  • 2004 - Present

  Clients: • Dig Marketing (writing blogs plus a smattering of editing and rewriting website copy) • Park Power (website revamp including content strategy and Google Analytics metrics set-up, usability testing, site restructuring, editing and rewriting website copy, and SEO) • Cirrhosis Care Alberta (editing and reorganizing web content as per IA best practices, publishing the content on the organization's CMS, developing a content style guide, and ensuring stylistic consistency) • Grass Munchers (writing sales/marketing copy for the company website) • Jobber (writing a 45-page how-to guide for customers) • Hoopla Media (script writing, production assistance, finding the stories in video footage, and editing those stories into rough cuts) • Mile Zero Dance Society (project managing, writing, and editing grant applications) • PlanIt Sound Inc. (writing scripts for TV ads) • Half Design Co. (writing an annual report and slogans for street signage) • Lift Interactive (editing web content and writing a V.O. script for a training video) • ANOA Web Solutions (writing web content) • Paul & Nikki Stalker Consulting Ltd. (writing and editing company policies) • Labour/Le Travail (Journal of Canadian Labour Studies) (proofreading academic articles) • Drager Communications Services Ltd. (writing award applications) • Alberta Environment (writing an in-depth feature article for internal communications) • Canadian Virtual University (writing and editing news releases and marketing emails) • U of A Department of Computing Science (writing articles about computing science research) • Athabasca University (AU) Educational Media Development (evaluating the university's academic calendar for usability) • AU Public Affairs and Communications (editing marketing pieces including ads, web content, brochures, etc.) • Legacy Magazine (writing magazine articles) • AU Learning Services Outreach (editing a manual for students)



Microsoft

• United States
• Software Development
• 700 & Above Employee

• Mover Content Coordinator

  • Nov 2019 - Feb 2020

  Helping Mover integrate its user guides for customers with Microsoft support content. (Mover was acquired by Microsoft in October 2019.) Helping Mover integrate its user guides for customers with Microsoft support content. (Mover was acquired by Microsoft in October 2019.)



Mover

• Canada
• Software Development
• 1 - 100 Employee

• Content Coordinator

  • Jul 2019 - Oct 2019

  Writing, editing, and curating Mover's words. This included content for the website, blog, social media, customer communications, UI text, and the user guides and documentation for Mover's software. I also used Google Analytics to assess and improve the performance of our content. Writing, editing, and curating Mover's words. This included content for the website, blog, social media, customer communications, UI text, and the user guides and documentation for Mover's software. I also used Google Analytics to assess and improve the performance of our content.



Government of Alberta

• Canada
• Government Administration
• 700 & Above Employee

• Lookout Observer

  • 2016 - 2018

  A seasonal position in the Ministry of Agriculture and Forestry looking out for forest fires. A seasonal position in the Ministry of Agriculture and Forestry looking out for forest fires.



Lift Interactive

• Canada
• Advertising Services
• 1 - 100 Employee

• Content Strategist

  • Feb 2015 - Apr 2015

  Planning, writing, editing, and managing the production of web content. Managing client accounts. A dab of SEO writing. Planning, writing, editing, and managing the production of web content. Managing client accounts. A dab of SEO writing.



Athabasca University

• Canada
• Higher Education
• 700 & Above Employee

• Communication Officer

  • Nov 2010 - Dec 2014

  Writing, editing, and managing the production of content for a wide variety of marketing pieces including websites, videos, speeches, the institution-wide blog, marketing emails, social media, ad campaigns, student recruitment materials, fundraising materials, and newsletters. I was also the managing editor for three issues of the university's alumni magazine. Writing, editing, and managing the production of content for a wide variety of marketing pieces including websites, videos, speeches, the institution-wide blog, marketing emails, social media, ad campaigns, student recruitment materials, fundraising materials, and newsletters. I was also the managing editor for three issues of the university's alumni magazine.



Athabasca University

• Canada
• Higher Education
• 700 & Above Employee

• Writer/Editor for 2010 Institutional Self-Study for Middle States Commission on Higher Education

  • Mar 2009 - Sep 2010

  Editing and wrangling the content for a book-length report with about 75 authors and even more stakeholders. Editing and wrangling the content for a book-length report with about 75 authors and even more stakeholders.



Alberta Centre for Active Living

• Edmonton, Alberta, Canada

• Communications & Marketing Coordinator

  • May 2008 - Sep 2009

  Writing, editing, and coordinating the content for websites and newsletters promoting physical activity. Writing, editing, and coordinating the content for websites and newsletters promoting physical activity.



Athabasca University

• Canada
• Higher Education
• 700 & Above Employee

• Quality Assurance & Copy Editor

  • Feb 2005 - Dec 2005

  Editing annual reports, business plans, ads, web content, brochures, flyers, and other marketing pieces.

• Liaison Assistant

  • Oct 2003 - Feb 2005

  Writing, editing, and managing marketing campaigns and newsletters. Standing at booths and charming people.



The Hinton Parklander

• Hinton, Alberta, Canada

• Reporter

  • Apr 2002 - Sep 2003

  First job out of journalism school! Reporting for the weekly newspaper and getting to know Hinton better than the towns I grew up in. I learned how to interview people, listen, plan and manage work, and meet deadlines... skills that have served me well for my entire career. First job out of journalism school! Reporting for the weekly newspaper and getting to know Hinton better than the towns I grew up in. I learned how to interview people, listen, plan and manage work, and meet deadlines... skills that have served me well for my entire career.