Barbora Krutá (Brázdilová)

Senior Area Manager | BA at Profesia
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Contact Information
us****@****om
(386) 825-5501
Location
SK
Languages
  • English Full professional proficiency
  • German Full professional proficiency
  • Slovak Native or bilingual proficiency

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Bio

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Experience

    • Slovakia
    • Information Services
    • 100 - 200 Employee
    • Senior Area Manager | BA
      • Jan 2022 - Present

    • Senior Account Manager
      • Jan 2013 - Present

      SALES PART: - responsible for the retention and growth of mid-size portfolio of clients SK&CZ - personally manage over 800 client accounts that totalled over 1 mio eur in annual gross sales - reach financial targets set up for every Q - prepare proposals (sales&event-wise/ product portfolio of profesia.sk), credit packages, financial and data analyses, create optimal branding solutions, negotiate pricing on daily basis - participate in new business development - develop trust, establish and maintain strong client relationships within HR community , C-level and other senior leaders (sales dpt.) as well as with partners, sponsors and suppliers (event dpt.)- lead client meetings on regular basis in order to build and strenghten Profesia brand as well as to consult the best possibilities and solutions for client´s current needs EVENT PART: - being part of the preparation and implementation of sales & event´s brand&marketing plans, that include traditional, digital and social media strategies (sales&event group meetings) for the biggest job fair in SK&CZ (Profesia days)- event participation: - Profesia days Bratislava, Zilina, Kosice and Prague- Labour market conference - Top Employer - collaborate within Group Sales dpt. to actively sell the venue to prospective clients by attending networking functions, conducting site visits and creating initial proposals - lead sites visits/ presentations as pre-event meetings with clients, partners, suppliers to discuss and set up the flow and overview of the event as well as to identify any areas of concern - prepare creative tailor-made event concept for particular clients based on their actual priorities, projects and campaigns (various industry fields – primarily IT sector, automotive, personal agencies,...)- work closely with each client to put together floorplan, timelines& program- process post-event summaries, invoices and critiqued execution of the event for general client service satisfaction

    • Head/ IT zone at Profesia days Bratislava
      • Sep 2013 - Present

      - idea owner & creator of IT zone/ Technology island - responsible for project strategy set up / market research in terms of creative concept structure, content management, sponsorship negotiation & suppliers deals- content structure created in a close cooperation with Learn2Code & Yablko („Code Arena“ – creative concept based on coding challenges); ajtyvit.sk ; Touch IT; FRI Zilinska Univerzita - monitor results of all PD IT campaigns and initiatives - determine event requirements, budget and goals of job fair´s IT zone program while developing relationships with clients, partners and suppliers

    • International Sales Consultant/ Alma Career Oy
      • Sep 2013 - Apr 2018

      - close cooperation with 16 countries/ European job boards (CEE, Baltics, Balkan and Scandinavian markets)- regular group meetings (every Q in different country) with the representatives of all job boards to share current market situation, technology inovation and product strategy& development - present company data/ company highlights (succesfull products/campaigns) on regular basis - sharing knowledge in order to be an excellent consultant for our local clients in topics regarding recruitment, talent management and branding possibilities within different markets and various industry fields

    • Slovakia
    • Information Technology & Services
    • 1 - 100 Employee
    • Business Development Manager
      • Jan 2012 - Nov 2012

      - Business development activities/ market research and analysis, market competition analysis (in-depth market analysis within the CZ, DE and US market in order to prepare a full-fetured business case focused on new market entry) - Running and handling various tenders (mostly in german and english language) - Product management/ set up the new product strategy and target goals (superstructure to SAP HR) - Product sheets creation within the group of HR products (E-recruitment, Education, Evaluation, Compensation&Benefits) - Set up the marketing strategy (corporate identity – brand, corporate logo and website redesign, promotion activities) - Internal communication (internal event organisation, internal social media integration and implementation as well as setting up the rules for an internal use – f.ex. project management/ Yammer; LinkedIn;...)

    • Slovakia
    • Events Services
    • 1 - 100 Employee
    • Senior Project Manager
      • Dec 2010 - Dec 2011

      - Planning, organisation and execution of B2B events focused on C-level group - Project management (set up the sales strategy for each event as well as the targets within the sales campaign cycle; active market research and up-to-date analysis) - New business development/ active acquisition as well as to manage the existing portfolio of clients („hunting & farming“) - close cooperation with marketing, production and sponsorship department - bulid strong clients relationship - Planning, organisation and execution of B2B events focused on C-level group - Project management (set up the sales strategy for each event as well as the targets within the sales campaign cycle; active market research and up-to-date analysis) - New business development/ active acquisition as well as to manage the existing portfolio of clients („hunting & farming“) - close cooperation with marketing, production and sponsorship department - bulid strong clients relationship

    • Slovakia
    • Events Services
    • 500 - 600 Employee
    • Team Leader/ Senior Sales Manager (Europe & US market) based in Bratislava,SK & Vienna, AT
      • Oct 2007 - Dec 2010

      - Lead and organise B2B events (primarily intended for C- level management) - Responsible for European as well as US market research & new business development (research to identify key decision makers within different industries and countries) - Lead sourcing and pitching over the phone/ mail to effectively attract delegates to attend various events - Develop and manage my own network of contacts - Build strong, profitable business relationships and ensure sales targets achievement - Collaborate with the marketing team to assist in preparing the event marketing campaign - Collaborate with the conference production team to plan the event agenda and the sponsors speakers slots - Lead a small sales group (up to 10 members) - Responsible for various trainings focused on Sales Techniques and Sales practice/Negotiation

Education

  • Sun Language Corner Spreitenbach, Aargau, Switzerland
    Foreign Language Stay - French Language
    2009 - 2009
  • Constantine the Philosopher University Slovakia
    M.Sc., Faculty of Arts, Department of Massmedia Communication and Advertisement
    2002 - 2007

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