Experience

Yıldız Tech

• Türkiye
• IT Services and IT Consulting
• 200 - 300 Employee

• Head of Growth Analytics

  • Aug 2023 - Present



İsteGelsin

• Türkiye
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Growth Analytics

  • Jan 2023 - Oct 2023



DATAMIND

• Türkiye
• Information Technology & Services
• 1 - 100 Employee

• Analytics Delivery Manager

  • Mar 2020 - Oct 2022

• Senior Consultant

  • Jan 2018 - Mar 2020



Pegasus Airlines

• Türkiye
• Airlines and Aviation
• 700 & Above Employee

• Customer Insight & Analytics Manager

  • Feb 2017 - Jan 2018

  Guest Unification Datamart Design & Development Multichannel Campaign Tool Vendor Assessment Guest Unification Datamart Design & Development Multichannel Campaign Tool Vendor Assessment



Turk Telekom

• Türkiye
• Telecommunications
• 700 & Above Employee

• Mobile - Customer Analytics Group Manager

  • Jun 2015 - Feb 2017

  Building analytical models for business requirements and problems including churn, revenue generation, understanding customer s' needs and behaviors Developing product, revenue and channel related analytical models for campaign optimization Providing strategic insight to business teams through data analytics perspective Leading coordination of internal and external sources to improve analytical infrastructure and processes within the organization Building analytical models for business requirements and problems including churn, revenue generation, understanding customer s' needs and behaviors Developing product, revenue and channel related analytical models for campaign optimization Providing strategic insight to business teams through data analytics perspective Leading coordination of internal and external sources to improve analytical infrastructure and processes within the organization



AVEA

• Türkiye
• Telecommunications
• 1 - 100 Employee

• Customer Analytics Manager

  • Apr 2014 - Jun 2015

• Customer Analytics Supervisor

  • Sep 2013 - Apr 2014

• Customer Analytics Senior Specialist

  • Oct 2010 - Sep 2013

  Establish predictive and descriptive models for retention, upsell, acquisition and win back purposes Analyze customer behavior, identify customer profiles to create segments and provide one-to-one offers



TEB

• Türkiye
• Banking
• 700 & Above Employee

• Customer Insight Specialist

  • Oct 2008 - Oct 2010

  Develop ad hoc analyses, propensity and association models for cross/up sell opportunities Develop lifecycle analysis and behavioral segmentation for payroll customers Design payroll customers campaign programs based on segments and new customer programs for credit card customers based on analytical outputs Forecast atm cash flow at atm level with time series modeling Implement credit card segmentation model Test and maintain data mining data marts Develop ad hoc analyses, propensity and association models for cross/up sell opportunities Develop lifecycle analysis and behavioral segmentation for payroll customers Design payroll customers campaign programs based on segments and new customer programs for credit card customers based on analytical outputs Forecast atm cash flow at atm level with time series modeling Implement credit card segmentation model Test and maintain data mining data marts



AYDIN ORME SAN. VE TIC. A.S.

• Textile Manufacturing
• 100 - 200 Employee

• Foreign Sales Representative

  • Jul 2005 - Apr 2006