Experience

Coleman Insights

• United States
• Market Research
• 1 - 100 Employee

• Vice President/Consultant & Marketing Director

  • Jul 2017 - Present

  As Vice President/Consultant, I design, analyze, and present strategic research projects that help global media brands build and grow their respective brands and develop great content optimized to accelerate growth. As Vice President/Consultant, I design, analyze, and present strategic research projects that help global media brands build and grow their respective brands and develop great content optimized to accelerate growth.



Do This, Feel Better Podcast

• Host

  • Sep 2020 - Present

  Do This Feel Better is the podcast that shares tips of things you can do to feel better during these crazy times. This is self-care from the perspective of real people, dealing with the difficult realities of life, every day. Do This Feel Better is the podcast that shares tips of things you can do to feel better during these crazy times. This is self-care from the perspective of real people, dealing with the difficult realities of life, every day.



JayBird Voiceovers

• United States
• Entertainment

• President

  • Apr 2015 - Present

  Providing professional, relatable, compelling voiceovers for TV, radio, and more Providing professional, relatable, compelling voiceovers for TV, radio, and more



Lung Transplant Foundation

• Non-profit Organizations
• 1 - 100 Employee

• Vice President

  • Nov 2013 - Nov 2019

  My responsibilities include helping to create and execute initiatives that increase the awareness of the Lung Transplant Foundation and to promote and raise money for research to improve long term outcomes among lung transplant recipients. My responsibilities include helping to create and execute initiatives that increase the awareness of the Lung Transplant Foundation and to promote and raise money for research to improve long term outcomes among lung transplant recipients.



Carolina Computer Learning Systems

• United States
• Information Technology & Services

• Director of Marketing

  • Apr 2014 - Jul 2017

  Responsible for branding, communication, and marketing strategies. From 2014 to 2016, CCLS was the franchisee of the Central and Eastern North Carolina region for New Horizons Worldwide. In July 2016, transitioned company from franchise model to two local independent companies - Carolina Career College and National Business Training - with complete rebranding campaign. Creative branding specialist responsible for marketing initiatives that move the company forward and create memorable trackable solutions. Have worked or are working in WordPress, DNN, Google Analytics, Google Adwords, Dynamics CRM. and STARS Student Management software.Responsibilities include all internal and external initiatives. Developed tag lines/campaigns that include "What if Life Had a Reset Button", "There is college...and there's Carolina Career College" and a Cybersecurity Superheroes campaign. Developed cross-platform initiatives utilizing various traditional and digital media. Duties include using a multitude of strategies including web, mobile, e-mail, and event marketing to grow and maximize client and student base. Have written and voiced all radio campaigns for New Horizons to help significantly grow our student base since 2003. Put lead tracking mechanisms in place to determine effectiveness of campaigns. Built and maintain all social media pages and strategy. Produced content and involved in each step of website development. Activated new lead capture mechanism in event marketing. Write, film, and produce testimonial campaigns. Activated engaged customer base to maintain reputation management and increase satisfaction level in online reviews.Winner of President's "All Heart Award".



Curtis Media Group

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• On-Air Personality/WBBB

  • Apr 2003 - Feb 2015

  On-air personality on Radio 96.1, a market leading Variety Hits station in the Raleigh-Durham market

• Program Director/WBBB

  • 2003 - Mar 2014

  Responsible for the entirety of the on-air product at Curtis Media's WBBB/Radio 96.1 in Raleigh, NC. After 8 years at the helm of a successful Mainstream Rock station (96rock), I helped lead the transition to a Variety Hits format that made the station one of the consistent market leaders. This included vaulting the station to a ranking of #1 with Adults 25-54. Responsibilities include writing all station imaging; production on Adobe Audition and VoxPro; developing campaign and commercial concepts for current and future clients; writing and voicing endorsement campaigns; creating and executing contesting and promotions; hosting a daily afternoon drive show; hosting events and remotes, including many charitable events; interpreting and applying research; scheduling music logs on Selector software; social media and mobile/text marketing.



iHeartMedia

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Program Director/WLLC-WDTW

  • 2000 - 2003

  Early adapter station of the Variety Hits format. Responsible for entirety of on-air product including writing all imaging for Alice 106.7. Writer, Talent coach, Production, Marketing, On-Air. Early adapter station of the Variety Hits format. Responsible for entirety of on-air product including writing all imaging for Alice 106.7. Writer, Talent coach, Production, Marketing, On-Air.



CBS

• United States
• Entertainment Providers
• 700 & Above Employee

• Program Director/WLCE

  • 1997 - 2000

  Led station through Pop Alternative popularity in the late-1990's. Writer, Talent Coach, Production, Marketing, On-Air. A leading station with females 25-44 in the Buffalo market. Led station through Pop Alternative popularity in the late-1990's. Writer, Talent Coach, Production, Marketing, On-Air. A leading station with females 25-44 in the Buffalo market.



Chancellor Broadcasting

• Music Director/Interim Program Director, K101

  • 1996 - 1997

  After only months on the job as Music Director, was promoted to interim Program Director of heritage AC station in Market #4 at age 24. Led an incredible team of professionals that included afternoon host Ryan Seacrest. Nominated for Billboard Magazine's Music Director of the Year/Major Market. After only months on the job as Music Director, was promoted to interim Program Director of heritage AC station in Market #4 at age 24. Led an incredible team of professionals that included afternoon host Ryan Seacrest. Nominated for Billboard Magazine's Music Director of the Year/Major Market.



NewCity Communications

• WYYY APD/MD

  • 1992 - 1996

  After 6 resilient submissions of a resume and aircheck, I was hired to host weekend overnights on the leading AC station in Syracuse. Within months, I was hosting daytime shifts. Upon graduation, I hosted overnights full time. In less than a year, I was promoted to evenings and eventually afternoons and Assistant Program Director. In addition to my responsibilities at Y94FM, I was instrumental in the launch of Hot 107.9. Nominated for The Gavin Report's Music Director of the Year. After 6 resilient submissions of a resume and aircheck, I was hired to host weekend overnights on the leading AC station in Syracuse. Within months, I was hosting daytime shifts. Upon graduation, I hosted overnights full time. In less than a year, I was promoted to evenings and eventually afternoons and Assistant Program Director. In addition to my responsibilities at Y94FM, I was instrumental in the launch of Hot 107.9. Nominated for The Gavin Report's Music Director of the Year.



WJPZ

• Program Director/Air Talent

  • 1990 - 1993

  As Program Director of one of the highest regarded student-run college stations in America, I secured a grant for the station to transition from an outdated index card music selection system to Selector, so that students could learn the most current real world skills. Under my tenure we executed a promotion I created called "Get A Clue", in which we gave away a trip at its culmination. As Program Director of one of the highest regarded student-run college stations in America, I secured a grant for the station to transition from an outdated index card music selection system to Selector, so that students could learn the most current real world skills. Under my tenure we executed a promotion I created called "Get A Clue", in which we gave away a trip at its culmination.