Experience

Ingenuity

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Head of Ingenuity North

  • Feb 2022 - Present

  We are the destination where agencies & brands come to grow. I lead the Ingenuity team based in the north We are the destination where agencies & brands come to grow. I lead the Ingenuity team based in the north



Finn

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Head of Marketing

  • Jul 2017 - Jan 2022

  Finn help brands grow by making them matter in an uncertain world. When brands matter to people they enjoy sustained and profitable growth. As FMCG specialists we have built a team of experts focused on delivering ROI for clients through cross channel execution. Finn help brands grow by making them matter in an uncertain world. When brands matter to people they enjoy sustained and profitable growth. As FMCG specialists we have built a team of experts focused on delivering ROI for clients through cross channel execution.



CX Lavender

• Australia
• Advertising Services
• 100 - 200 Employee

• Business Development Director

  • Jul 2015 - Jun 2017

  When Lavender started we set out to do things differently to other agencies - to genuinely put customers first. To be a company that creates real substance in a relationship. To remain sensitive to the ever-changing ways consumers make decisions. Lavender is a true CX Agency encompassing Consulting, Data, Creative, Technology and Delivery. Our end-to-end offering marries our data driven, customer focused heritage with beautiful creative and technological innovation to deliver real value for customers and increased returns for our clients.As Business Development Director it's my responsibility to find, drive and win new business opportunities. I'm doing a lot of work to market the agency effectively by managing the social media, lead generation and event processes.Key new client wins which I have been responsible for helping bring in so far include Stockland, William Grant & Sons (Hendrick's Gin & Solerno), Kinetic Superannuation and QBE insurance.Award highlights 2017 ADMA AC&E, Digital & Social Advertising, Hendrick's Unusually Australian Cucumber 2017 ADMA AC&E, Art Direction, Hendrick's Unusually Australian Cucumber 2017 ADMA AC&E, Copywriting, Hendrick's Unusually Australian Cucumber2017 Award awards finalist for social - NFP idea : Wasty 2017 Mumbrella awards finalist - Specialist agency of the year 2017 Mumbrella awards finalist - Independent agency of the year2017 Mumbrella awards finalist - Culture2017 AMY Awards Highly Commended finalist - Social or content lead marketing campaign - Hendrick's Unusually Australia Cucumber



McCann Australia

• Australia
• Advertising Services
• 1 - 100 Employee

• New Business Director

  • Feb 2015 - Jul 2015

  As New Business Director of McCann Worldgroup Australia my role centred around helping to drive and win new business opportunities for McCANN, MRM and Smart across the three offices in Sydney, Melbourne and Brisbane. Key new clients wins which I was responsible for bringing in include Qantas (SMART) and Absolut Vodka (McCann Sydney). As New Business Director of McCann Worldgroup Australia my role centred around helping to drive and win new business opportunities for McCANN, MRM and Smart across the three offices in Sydney, Melbourne and Brisbane. Key new clients wins which I was responsible for bringing in include Qantas (SMART) and Absolut Vodka (McCann Sydney).



Ingenuity

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Dec 2012 - Feb 2015

  Ingenuity is the UK's leading business development consultancy, serving both the Agency and Marketing communities. Headquartered in London W1, it works in four areas: 1. We help AGENCIES find new Clients, through our consultancy and prospecting services. 2. We help BRANDS find new marketing services agencies3. We bring Agency and Marketing people together through regular new business and networking events.4. Through sister company Acuity PR, we offer PR services focused on achieving new business objectives.Ingenuity sits at the intersection of brands and agencies – and, equally important, the people on both sides. We help people to spend less time kissing frogs. We bring them together in a controlled, intelligent and appropriate way. Our approach is consultative, and it’s highly personalised. Only Ingenuity does this. We are the leader in our field, and we join all the dots.During my time at Ingenuity I worked with a number London's top agencies: Publicis Groupe, The Engine Group, Saatchi & Saatchi, Huge, Exposure, INITIALS