Director of Production

• Oct 2021 - Present

Sr. Producer

• Jul 2020 - Oct 2021

Client: Meta Reality Labs Client: Meta Reality Labs

Senior Project Manager

• Mar 2020 - Jul 2020

Client: Kaiser Permanente Client: Kaiser Permanente

Head Of Operations

• Sep 2018 - Mar 2020

Senior Digital Producer

• Jul 2016 - Sep 2018

Clients: Google, YouTube, Evernote Clients: Google, YouTube, Evernote

Group Fitness Instructor

• Jan 2016 - Sep 2018

Kettlebell, TRX, and HIIT Bootcamp Instructor Kettlebell, TRX, and HIIT Bootcamp Instructor

Senior Producer

• Jan 2016 - Jul 2016

Clients: Benefit Cosmetics, Pottery Barn, SRI International, Altamont Capital Partners, Matterport Clients: Benefit Cosmetics, Pottery Barn, SRI International, Altamont Capital Partners, Matterport

Digital / Creative Project Manager

• Jan 2014 - Dec 2015

• Creatively-focused project manager leading the design and development phases of multi-faceted digital projects for clients across the Google portfolio including Customer Marketing (AdWords to SMBs and Partner agencies), Google Store, Mobile App Growth initiatives and Google Express. • Facilitate new campaign creation and ongoing creative updates to a library of over 80 emails and instructional landing pages to generate increased AdWords usage and revenue • Main client point-of-contact for Google Store email design initiatives - shepherding multiple requests per month from creative initiation through final file delivery • Lead PM on the Google AdWords for Partner Agencies account managing creative and technical development for email campaigns, newsletter, social initiatives and websites (both internal and externally-facing) • Gather requirements and build technical design documents to successfully steer websites through the thorough security review process prior to launch approval • Manage allocations for a creative team of 10 art directors, UX designers and copywriters • Responsible for allocating front-end & back-end developers and QA analysts for email and web projects • Work closely with cross-functional teams including account management, creative, development, strategy, and finance • Provide project estimates, scopes of work, weekly/monthly/quarterly budget reporting updates to various client team Show less

Manager, Integrated Production

• Sep 2012 - Jan 2014

• Lead Project Manager for Taco Bell (dAOR) maintaining a high-level view of all current programs with a deeper hands-on role on longer term, more complex executions • Executed innovative digital & experiential tactics for Taco Bell’s largest product launch of the Cool Ranch Doritos Locos Tacos in March 2013; managing an total production budget of over $1MM. Replicated the results of those activation tactics for the Fiery DLT launch in August 2013 with one-tenth of that production budget• Responsible for accurate and timely digital asset delivery to internal & external development teams and media partners for site deliverables, display advertising and social media• Worked to define scope for new incremental projects as well as full-year SOWs totaling over $4MM; estimating incremental & production costs, building timelines, and accurate forecasting of new requests Show less

Senior Associate, Project Management

• Mar 2011 - Sep 2012

• Provided account/project management support in a hybrid role across the Whirlpool Corporation brands acting as the primary agency contact for Whirlpool & Maytag, leading weekly internal & client status meetings and managing project burn against completion rates• Oversaw internal resource allocation for cross-functional team including technology, creative, media, and measurement capabilities, using an overarching project calendar to track internal and external deliverables • Trusted, knowledgeable resource to clients in executing all digital work including website maintenance (both design & functionality-focused), Flash and RM banners, social and CRM• Recognized by clients in annual account review as pivotal team member based on outstanding customer service, account dedication and knowledge in my role Show less

Account Coordinator

• Jun 2009 - Mar 2011

• Service a roster of clients totaling over $20 million in annual promotional investments. • Act as communications link between customers and vendors to meet needs, investigate inquiries, examine competitive landscape, and facilitate strategic account plans to ensure continued client satisfaction and retention. • Analyze client and industry trends to advise and assist in implementation of successful, cost-effective promotions. • Work to develop effective marketing collateral, presentations, business reviews and customized client reports while maintaining efficiency and accuracy for a database of over 20,000 coupon offers. • Facilitate meetings to train over 100 clients nationwide on the products and services of NCH Marketing Services including the rollout of a new web-based database portal. • Awarded the Valassis Drive for Results Award for the 2nd Quarter of 2010 for recognized excellence in account management as well as nominated for the Platinum Performer program in early 2010. Show less

Freelance Social Media/Marketing Specialist

• Apr 2009 - Mar 2011

• Providing marketing solutions through social networking sites and e-marketing to various non-profit's, individuals, and municipalities • Utilizing my expertise and passion for new media, the social networking arena, and resources like Twitter, IMDB, and Facebook to promote the many initiatives of my clients to their target audiences • Collaborating with clients to develop successful promotional marketing strategies to increase awareness in their communities and generating publicity for their programs and events Show less

Project Coordinator

• Jan 2008 - Dec 2008

• Worked hand-in-hand with Client Service Manager to manage national marketing and event programs and new product launches for high-profile CPG accounts such as PepsiCo, Del Monte, and Unilever • Coordinated experiential marketing programs in Wal-Mart and grocery retailers nationwide from Sales to Operations including: client communication, program setup and management • Created client specific instruction manuals, demonstrator assessments, and program literature, as well as customized final reporting for clients which detail post-event sales lift • Additional responsibilities: assist in planning prominent events such as the Wal-Mart Bi-Annual Meetings and PromoWorks Day at Wrigley Field Show less

Public Relations Intern

• May 2007 - Aug 2007

• Supported Manager of Publicity and Promotions with duties including: public relations, special events marketing, and contest promotions • Prepared press releases, pitch letters, and contest rules for events and promotions • Assisted with correspondence and planning all details for over fifty participating companies for the WGN Morning News 6th Annual "Back to School Kids Fair" • Attended casting calls, launch parties, and other related events as a representative of WGN-TV and Chicago's CW Network • Researched editorial opportunities and developed media lists • Maintained correspondence with viewers Show less

Campus Promotional Leader

• Sep 2006 - Feb 2007

• Promoted Procter & Gamble products to University of Illinois students for the Smile State campaign through guerilla marketing techniques and grassroots initiatives • Planned and executed a free film screening for Smile State Facebook Group members at a local theater • More than doubled the membership in the "Smile State Facebook Group" • Participated in brainstorming meetings with P&G advertising account managers • Maintained detailed logs of events, goals, and accomplishments for the duration of the campaign Show less