Experience

Row Business Solutions

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Manager

  • Jun 2022 - Present

  Remote

• Graphic Web Designer

  • Feb 2020 - Jun 2022

  San Marcos, Texas Conceptualize & design websites that help generate prospective leads for clients. Managed multiple projects and client expectations. Gathered and materialized company data to make educated decisions and increase sales. Helped foster new company initiatives to drive growth and bring more value to our customers. Designed brand assets including brand identities, brand style guides, business cards, letterheads, digital ads, and websites for clients.



Freelance

• Freelance Marketing & Design

  • Dec 2020 - Present

  Crafted a marketing strategy & calendar to guide e-commerce growth. Established customer buyer personas to make marketing efforts more intentional. Optimized client website for organic search through on-site SEO and off-site SEO. Designed & curated content for Social Media, Email campaigns, and blog posts.



Collective Retreats

• United States
• Hospitality
• 1 - 100 Employee

• Experience Manager

  • Nov 2019 - May 2020

  Wimberley, Texas



Stellar Coffee Co.

• Assistant Manager

  • Apr 2018 - Nov 2019

  235 N LBJ Dr, San Marcos, TX 78666 Worked on Visual Brand Management updating assets with new copy and images. Created design templates in Adobe InDesign for menus and internal documents. Assisted with establishing training methodologies and procedures. Created branded marketing materials for social media and the storefront.



KTSW

• Director of Office & Traffic

  • Jan 2017 - Jan 2018

  San Marcos, Texas Scheduled on air advertisements for the college radio station. Maintained meeting notes, employee files, and overall structure. Drafted training documents and took attendance at organizational events.