Digital Marketing Manager

• Jan 2023 - Present

Responsibilities: - Website product owner. Manage and maintain website content - from visual and text content approval to page creation and launch. - Work with the marketing team (content, design, research) to consistently grow and improve the website. - Collaborate with Sales & Delivery to align marketing activities and initiatives with the company’s priorities and goals, actualizing context and content (both internal and external). - Work with 3rd parties (web dev, designers) to deliver needed improvements to the website. - SEO optimization of web pages (essential). Regular website performance analysis and reporting. - Plan, manage, and analyze work with external channels for website growth: work with directories, listings, and external publishers (link building). - Plan, execute, and analyze marketing paid campaigns (LI promo). - Manage marketing preparation for the Events (from digital to printed support). - Social Media Marketing: creation and execution of SMM strategy for Timspark, grow social media presence, and manage accounts (LinkedIn, Twitter, etc.) - Plan and create (or participate in creation) content for the website, social media, communication with/ customers (presentations), etc. Video content planning, design, and launch. - Managing and supervising utilization of corporate style: from employees' profiles and digital presence (LI profiles, photos on website, creatives, etc.) to corporate documents and printed materials. Show less

Marketing Team Member

• Aug 2020 - Mar 2023

Marketing Specialist

• Mar 2019 - Dec 2022

As a Marketing Lead, I joined the company to lead a newly opened Marketing department: a team of 3 employees. - Managing all marketing for the company and activities within the marketing department; - Co-ordinating marketing campaigns with sales activities; - Working closely with design specialists and assisting with new product launches ensuring consistency of brand messages; - Creation and publication of all marketing materials in line with marketing plans; - Creation and websites management using CMS Frameworks; - Recommendations on changes to marketing and business development strategies based on analysis and feedback; - Overall responsibility for brand management and corporate identity; - Analyzing potential strategic partner relationships for company marketing; - Maintain effective internal communications. Show less

Video Specialist

• May 2017 - Mar 2019

Reported directly to Career Development Manager. Worked within Marketing & HR to assist with the timely completion of ongoing video projects. Responsibilities: • Take videos of in-premises and out-of-premises events as assigned. • Edit scripted and interviewed videos quickly on deadline while ensuring high quality for each project. • Key and composite video elements as each project requires. • Color correct and grade footage for a consistent look throughout each piece. • Source appropriate music that fits the style of each project and the company brand. • Create relevant animation assets for each project, especially typography and bumper animation. • Assist with video productions, setting up lighting, operating a camera as needed, and metering audio. • Help maintain video archives, regularly organizing files and backing up past projects. • Contribute to social media posts for all ISsoft channels. • Monitor social media activity and reporting. Show less

Marketing Specialist / Videomaker at Coherent Solutions

• May 2017 - Mar 2019

Marketing Specialist

• Jul 2012 - May 2017

Marketing responsibilities: • Managing online marketing campaigns for Oxagile, effectively driving brand awareness, engagement, and traffic to social media pages; • Assessing the efficiency of website traffic channels, lead generation, and spotting alternative sources of traffic and leads; • Setting up and managing SM advertising campaigns, budget expenditure monitoring, and tracking advertising efficiency; • Structuring written blog posts, uploading them to the company's blogs, KW, and target pages linking; • Writing marketing-related docs, editing and updating existing marketing collateral material; • Gathering a virtual team of freelancers during a dedicated marketing campaign; • Constant competitors and market analysis and research; • Social media channels' management, communication, and support. Sales responsibilities: • Generating a high volume, high-quality pipeline of prospects under a tight timeline; • Participating and presenting Oxagile at the most significant fairs and trade shows; • Providing presentations of Oxagile services to prospects to develop and generate new leads via e-mail and direct channels; • Working closely with telemarketing and sales departments to generate leads and transition them to opportunities. Other: • Developing strategy, marketing materials, and booth and presenting Oxagile at various local conferences and events; • Acting as a corporate photographer and videographer at various IT conferences and events; • Editing scripted and interviewed videos quickly on deadline while ensuring high quality for each project. Show less

Social Media Marketing

• Apr 2012 - Jun 2012

Project: Advocate BrainyTour product campaign in social media spaces and engage a dialogue where appropriate; • Manage presence in social networking sites including Facebook, Twitter, and other community sites; posting on relevant blogs, and seeding content into social applications as needed; • Communication support around the articles, posts, video clips, etc. Project: Advocate BrainyTour product campaign in social media spaces and engage a dialogue where appropriate; • Manage presence in social networking sites including Facebook, Twitter, and other community sites; posting on relevant blogs, and seeding content into social applications as needed; • Communication support around the articles, posts, video clips, etc.

Hotel & Restaurant Employee

• Jul 2008 - Oct 2009

The guy who knows how to decant wine and distinguish Pappardelle from Prosciutto di Parma. A skill I still hold to this day. PS: by the way, here I met Armin van Buuren!.. The guy who knows how to decant wine and distinguish Pappardelle from Prosciutto di Parma. A skill I still hold to this day. PS: by the way, here I met Armin van Buuren!..

Hotel & Restaurant Employee

• Apr 2006 - Jul 2008

One time Dalia Grybauskaitė said, "Hello" to meet in the restaurant. I cried from the happiness that day. One time Dalia Grybauskaitė said, "Hello" to meet in the restaurant. I cried from the happiness that day.