Experience

Rupp AG

• Austria
• Food Production
• 1 - 100 Employee

• Head Of Marketing

  • May 2017 - Present



Seidensticker

• Germany
• Retail Apparel and Fashion
• 100 - 200 Employee

• Head of CRM

  • Apr 2016 - Apr 2017



Gerry Weber Retail GmbH

• Germany
• Retail Apparel and Fashion
• 1 - 100 Employee

• CRM Manager / Loyalty Card Manager

  • Nov 2014 - Mar 2016

  Currently I am working as team leader in the CRM & Loyalty Department (3 employees) for GERRY WEBER, an international fashion retailer based in Germany. In my responsibility lies the complete Customer Relationship Management for Gerry Weber including the international roll-out of the customer card and gift card system in Europe and North America. Additional to my leadership duties, I’m developing conceptual and operative approaches and strategies for our CRM and Gift Card… Show more Currently I am working as team leader in the CRM & Loyalty Department (3 employees) for GERRY WEBER, an international fashion retailer based in Germany. In my responsibility lies the complete Customer Relationship Management for Gerry Weber including the international roll-out of the customer card and gift card system in Europe and North America. Additional to my leadership duties, I’m developing conceptual and operative approaches and strategies for our CRM and Gift Card program. Besides that, I lead the project „market research and customer insight“, being the interface between the retail and marketing department, taking several project in trade marketing and customer care and belong to the working group “multi-channel and digital cooperate”. Show less Currently I am working as team leader in the CRM & Loyalty Department (3 employees) for GERRY WEBER, an international fashion retailer based in Germany. In my responsibility lies the complete Customer Relationship Management for Gerry Weber including the international roll-out of the customer card and gift card system in Europe and North America. Additional to my leadership duties, I’m developing conceptual and operative approaches and strategies for our CRM and Gift Card… Show more Currently I am working as team leader in the CRM & Loyalty Department (3 employees) for GERRY WEBER, an international fashion retailer based in Germany. In my responsibility lies the complete Customer Relationship Management for Gerry Weber including the international roll-out of the customer card and gift card system in Europe and North America. Additional to my leadership duties, I’m developing conceptual and operative approaches and strategies for our CRM and Gift Card program. Besides that, I lead the project „market research and customer insight“, being the interface between the retail and marketing department, taking several project in trade marketing and customer care and belong to the working group “multi-channel and digital cooperate”. Show less



Wolford

• Austria
• Retail Apparel and Fashion
• 400 - 500 Employee

• International Manager CRM

  • Mar 2011 - Oct 2014

  My responsibilities are: Implementation of the global CRM strategy, further development of concept and strategy for the Wolford loyalty program. Contact for all CRM related questions, requests and issues for internal and external partners (affiliates, agencies, and partners). I’m briefing and coordinating all CRM related marketing and communication materials from scratch to the final layout/version. Furthermore I’m working intensively on other marketing and trade marketing projects and I’m… Show more My responsibilities are: Implementation of the global CRM strategy, further development of concept and strategy for the Wolford loyalty program. Contact for all CRM related questions, requests and issues for internal and external partners (affiliates, agencies, and partners). I’m briefing and coordinating all CRM related marketing and communication materials from scratch to the final layout/version. Furthermore I’m working intensively on other marketing and trade marketing projects and I’m responsible for the complete field of “Gift-with-purchases”. Show less My responsibilities are: Implementation of the global CRM strategy, further development of concept and strategy for the Wolford loyalty program. Contact for all CRM related questions, requests and issues for internal and external partners (affiliates, agencies, and partners). I’m briefing and coordinating all CRM related marketing and communication materials from scratch to the final layout/version. Furthermore I’m working intensively on other marketing and trade marketing projects and I’m… Show more My responsibilities are: Implementation of the global CRM strategy, further development of concept and strategy for the Wolford loyalty program. Contact for all CRM related questions, requests and issues for internal and external partners (affiliates, agencies, and partners). I’m briefing and coordinating all CRM related marketing and communication materials from scratch to the final layout/version. Furthermore I’m working intensively on other marketing and trade marketing projects and I’m responsible for the complete field of “Gift-with-purchases”. Show less



Plan International

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• International Cooperations Coordinator

  • Sep 2010 - Mar 2011

  I am coordinating and managing the international cooperation „we care & connect.“ between the international skin care company Beiersdorf and the global children's aid organization Plan International. I am coordinating and managing the international cooperation „we care & connect.“ between the international skin care company Beiersdorf and the global children's aid organization Plan International.



Beiersdorf

• Germany
• Personal Care Product Manufacturing
• 700 & Above Employee

• Freelancer

  • Feb 2010 - Sep 2010

  Online communication and social media consultig: - support and further development corporate websites - working in cms systems - developing social media concept - process developing to realize social media concept - experiences and knowledge in social media monitoring with free monitoring systems - communication for internal and external - communication of social media activities - develompent and conception of different social media activities/ projects -… Show more Online communication and social media consultig: - support and further development corporate websites - working in cms systems - developing social media concept - process developing to realize social media concept - experiences and knowledge in social media monitoring with free monitoring systems - communication for internal and external - communication of social media activities - develompent and conception of different social media activities/ projects - benchmarking social media tools, monitoring systems

• Intern

  • Aug 2009 - Jan 2010

  - support international roll out of corporate website concept - draft of social media channel concepts - support other departments (IR, PR, HR) with online communication - benachmarking - support corporate website - draft of social media concept for CSR project



Kosmos Hotel

• Working student & Receptionist

  • Apr 2007 - Jul 2009

  + hotal management + reception + coordination and communication of different activities + accounting + hotal management + reception + coordination and communication of different activities + accounting



LPRS - Leipziger Public Relation Studenten

• Board Member & Head of Eventmanagement

  • Dec 2007 - Jun 2009

  coordination and organization of workshops organization different events process optimizing internal and external pre-communication of events member management coordination and organization of workshops organization different events process optimizing internal and external pre-communication of events member management



Welt

• Germany
• Media Production
• 300 - 400 Employee

• Intern editorial department

  • Aug 2008 - Sep 2008

  - create image and photo galleries - research and writing of texts - video Interviewing - create image and photo galleries - research and writing of texts - video Interviewing



Waitaki Girls High School

• Assisting Teacher

  • Feb 2006 - Aug 2006

  - supervising homework - assisting with social activities and games for boarders - working with a down syndrom student - helping with classes and sport teams - supervising homework - assisting with social activities and games for boarders - working with a down syndrom student - helping with classes and sport teams