Experience

York Central School

• United States
• Education Management
• 1 - 100 Employee

• Assistant Football Coach

  • Aug 2013 - Dec 2013

  • Advanced knowledge regarding technique, game planning, and strategy during my 14 years of playing football. • Quality educator, leader, and motivator with necessary tools to teach players, develop practice/game plans, upload film, break down film, and run drills in practice to help the team reach its utmost potential. • Experience using Hudl to analyze game/practice films for formations, tendencies, and schemes to use for game planning and evaluation of players and team strengths and… Show more • Advanced knowledge regarding technique, game planning, and strategy during my 14 years of playing football. • Quality educator, leader, and motivator with necessary tools to teach players, develop practice/game plans, upload film, break down film, and run drills in practice to help the team reach its utmost potential. • Experience using Hudl to analyze game/practice films for formations, tendencies, and schemes to use for game planning and evaluation of players and team strengths and weaknesses. • Proven work ethic demonstrated by commitment to year round training, extensive film study, strong academic results, and willingness to complete all assigned tasks. • Experience implementing r4 passing system as well as assisted in the offensive play calling in a no huddle spread offense. Show less • Advanced knowledge regarding technique, game planning, and strategy during my 14 years of playing football. • Quality educator, leader, and motivator with necessary tools to teach players, develop practice/game plans, upload film, break down film, and run drills in practice to help the team reach its utmost potential. • Experience using Hudl to analyze game/practice films for formations, tendencies, and schemes to use for game planning and evaluation of players and team strengths and… Show more • Advanced knowledge regarding technique, game planning, and strategy during my 14 years of playing football. • Quality educator, leader, and motivator with necessary tools to teach players, develop practice/game plans, upload film, break down film, and run drills in practice to help the team reach its utmost potential. • Experience using Hudl to analyze game/practice films for formations, tendencies, and schemes to use for game planning and evaluation of players and team strengths and weaknesses. • Proven work ethic demonstrated by commitment to year round training, extensive film study, strong academic results, and willingness to complete all assigned tasks. • Experience implementing r4 passing system as well as assisted in the offensive play calling in a no huddle spread offense. Show less



New Media Retailer

• Marketing Specialist

  • Jan 2013 - Jul 2013

  Supported marketing manager in preparing and implementing marketing plans. Managed and coordinated customer’s online promotional activities such as website content, promotional emails, and social media contests. Wrote blogs, crafted member communication emails, created social media calendars, and researched new product offerings. • Designed and implemented the first company handbook and training manual Supported marketing manager in preparing and implementing marketing plans. Managed and coordinated customer’s online promotional activities such as website content, promotional emails, and social media contests. Wrote blogs, crafted member communication emails, created social media calendars, and researched new product offerings. • Designed and implemented the first company handbook and training manual



Parchment Inc.

• Consultant

  • Sep 2012 - Dec 2012

  Planned and implemented lead generation and prospective client outreach to colleges, universities, and businesses, increasing awareness of electronic transmission of transcripts, diplomas and certificates. • Researched transcript exchange methodologies and used data to better target the needs and interests of specific institutions • Managed prospective client database by obtaining updated information and outreach status Planned and implemented lead generation and prospective client outreach to colleges, universities, and businesses, increasing awareness of electronic transmission of transcripts, diplomas and certificates. • Researched transcript exchange methodologies and used data to better target the needs and interests of specific institutions • Managed prospective client database by obtaining updated information and outreach status



University of Rochester

• United States
• Higher Education
• 700 & Above Employee

• Courier

  • Nov 2010 - Jun 2012

  Transport deliveries to University of Rochester properties throughout the city.Delivered packages and other goods to variety of locations, providing efficient customer service. Designed efficient delivery routes by maximizing resources.

• Student

  • 2007 - 2012

  Marketing Experience: Market Research: Led a team of 5 in providing market research analysis of a major client, Starbucks Corporation, for the Sales and Marketing firm Acosta. Used data to evaluate the store brand threat on Starbucks’s premium packaged coffee products. Used research insights to determine a high potential contingency strategy for the major threats detected. Presented findings and strategies in front of Acosta representatives for implementation… Show more Marketing Experience: Market Research: Led a team of 5 in providing market research analysis of a major client, Starbucks Corporation, for the Sales and Marketing firm Acosta. Used data to evaluate the store brand threat on Starbucks’s premium packaged coffee products. Used research insights to determine a high potential contingency strategy for the major threats detected. Presented findings and strategies in front of Acosta representatives for implementation consideration. Market Research: Member of a 4-student team who worked directly with the Chase Bank corporate marketing team to research and design a marketing plan for student checking accounts within the tight deadline. • Completed 15 page marketing plan and delivered a PowerPoint presentation to both the Ohio and the corporate headquarters’ marketing team members. • Received compliments on the concepts and strategies and corporate assurance that the plan would be presented for implementation. Advertising: Collaborated with Partners & Napier, an award-winning regional advertising agency, to determine a new strategy to reposition the Keurig K-cup brewing system into a multi-dimensional beverage machine including both hot and cold beverages. Applied strategic thinking and creative problem solving skills to create a marketing campaign which included a mix of advertising, direct-marketing, merchandising, and digital and social media. Pitched campaign in front of a Partners & Napier representative for implementation consideration. Econometrics Research: Researched and analyzed a paper regarding whether fast food chains price discriminate on the race and income characteristics of an area.Detected unique areas of weakness in the argument as well as established methods to improve the analysis.



Invisible Fence

• Marketing Assistant Intern

  • May 2010 - Aug 2010

  Marketing Assistant Intern Developed marketing campaigns with the Marketing Manager, interacted with current and prospective customers and maintained the customer database. • Increased company exposure by researching animal ownership in metro areas of PA, analyzing media demographics to identify potential customers, and recommending optimal media channels to… Show more Marketing Assistant Intern Developed marketing campaigns with the Marketing Manager, interacted with current and prospective customers and maintained the customer database. • Increased company exposure by researching animal ownership in metro areas of PA, analyzing media demographics to identify potential customers, and recommending optimal media channels to reach the target audiences, several of which were adopted and executed at 2010-2011 trade shows. Show less Marketing Assistant Intern Developed marketing campaigns with the Marketing Manager, interacted with current and prospective customers and maintained the customer database. • Increased company exposure by researching animal ownership in metro areas of PA, analyzing media demographics to identify potential customers, and recommending optimal media channels to… Show more Marketing Assistant Intern Developed marketing campaigns with the Marketing Manager, interacted with current and prospective customers and maintained the customer database. • Increased company exposure by researching animal ownership in metro areas of PA, analyzing media demographics to identify potential customers, and recommending optimal media channels to reach the target audiences, several of which were adopted and executed at 2010-2011 trade shows. Show less