Wen-Hsin Hu
Data Scientist at Nogle Limited- Claim this Profile
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English Full professional proficiency
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中文 Native or bilingual proficiency
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Taiwanese Native or bilingual proficiency
Topline Score
Bio
Credentials
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Google Analytics (分析) 個人認證
Google Digital Academy (Skillshop)Jul, 2021- Nov, 2024
Experience
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Nogle Limited
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Taiwan
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Software Development
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1 - 100 Employee
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Data Scientist
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Mar 2021 - Present
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Data Analyst
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Nov 2018 - Feb 2021
1. Perform Business Analysis- Designing and monitoring operation statistics, automatically generate report on daily basis/ real-time refresh report which is used by about 200 people as all company members.- Analyzing EC operation data/ customer action data, performing A/B test and providing business insights for marketing department and product department making data-driven decisions.- Providing evaluation of performance of marketing and other projects.2. Product Strategies: 2.5M revenue per year was increased by establishing an automatic product selection model which deals with over 200+ categories (30000+ products included) per day.3. Establishing CRM Model and Applicational Strategies: Reducing 80% time cost in working of delivering retargeting and call-back SMS by building automatically generated CRM phone list which depended on the behaviors and life-time value of 3M+ customers.4. Establishing Price Discrimination Model: Increasing gross profit by 30% with a personalized coupon design which based on a price discrimination model.5. Real-Time Promotion Strategy: Establishing a behavior-based model to provide real-time promotion name list for owned media re-targeting with 11% conversion rate.
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Taishin International Bank
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Taiwan
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Banking
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400 - 500 Employee
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Risk Prediction Clerk
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Apr 2018 - Sep 2018
1. Perform assets quality report on weekly/ monthly basis.2. Analyze and provide predictions of large NPL/bad debt cases. 1. Perform assets quality report on weekly/ monthly basis.2. Analyze and provide predictions of large NPL/bad debt cases.
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National Cheng Kung University
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Taiwan
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Higher Education
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700 & Above Employee
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Research Assistant
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Aug 2016 - Feb 2018
1. Develop an R package - lslx : Perform coding, setting and testing of a R-language based package. In charge of debugging/ testing of the algorithm and writing of the on-line documents of the package.2. Data Analysis: Perform ETL, data analysis, data visualization for projects of different areas.3. Building and maintaining a MySQL database which provides for 20+ students to use.
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Part-Time Research Assistant
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Jun 2014 - Jul 2016
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Project Manager
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Jul 2012 - Jan 2013
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Education
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National Cheng Kung University
Master of Science - MS, Psychology -
National Tsing Hua University
Bachelor of Science - BS, Chemistry