Wen-Hsin Hu

Data Scientist at Nogle Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Taipei City, Taipei City, Taiwan, TW
Languages
  • English Full professional proficiency
  • 中文 Native or bilingual proficiency
  • Taiwanese Native or bilingual proficiency

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Credentials

  • Google Analytics (分析) 個人認證
    Google Digital Academy (Skillshop)
    Jul, 2021
    - Nov, 2024

Experience

    • Taiwan
    • Software Development
    • 1 - 100 Employee
    • Data Scientist
      • Mar 2021 - Present

    • Data Analyst
      • Nov 2018 - Feb 2021

      1. Perform Business Analysis- Designing and monitoring operation statistics, automatically generate report on daily basis/ real-time refresh report which is used by about 200 people as all company members.- Analyzing EC operation data/ customer action data, performing A/B test and providing business insights for marketing department and product department making data-driven decisions.- Providing evaluation of performance of marketing and other projects.2. Product Strategies: 2.5M revenue per year was increased by establishing an automatic product selection model which deals with over 200+ categories (30000+ products included) per day.3. Establishing CRM Model and Applicational Strategies: Reducing 80% time cost in working of delivering retargeting and call-back SMS by building automatically generated CRM phone list which depended on the behaviors and life-time value of 3M+ customers.4. Establishing Price Discrimination Model: Increasing gross profit by 30% with a personalized coupon design which based on a price discrimination model.5. Real-Time Promotion Strategy: Establishing a behavior-based model to provide real-time promotion name list for owned media re-targeting with 11% conversion rate.

    • Taiwan
    • Banking
    • 400 - 500 Employee
    • Risk Prediction Clerk
      • Apr 2018 - Sep 2018

      1. Perform assets quality report on weekly/ monthly basis.2. Analyze and provide predictions of large NPL/bad debt cases. 1. Perform assets quality report on weekly/ monthly basis.2. Analyze and provide predictions of large NPL/bad debt cases.

    • Taiwan
    • Higher Education
    • 700 & Above Employee
    • Research Assistant
      • Aug 2016 - Feb 2018

      1. Develop an R package - lslx : Perform coding, setting and testing of a R-language based package. In charge of debugging/ testing of the algorithm and writing of the on-line documents of the package.2. Data Analysis: Perform ETL, data analysis, data visualization for projects of different areas.3. Building and maintaining a MySQL database which provides for 20+ students to use.

    • Part-Time Research Assistant
      • Jun 2014 - Jul 2016

    • Project Manager
      • Jul 2012 - Jan 2013

Education

  • National Cheng Kung University
    Master of Science - MS, Psychology
    2014 - 2016
  • National Tsing Hua University
    Bachelor of Science - BS, Chemistry
    2008 - 2013

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