Tracy Scribbins
Head of Group Marketing at ABF Ingredients- Claim this Profile
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Topline Score
Bio
Koert Liekelema
Tracy is an all-round marketing professional that brings great competences to her role. She has tenacity and a good eye on detail and accomplished various things such as a divisional marketing strategy and communications program. Also her work on market research in strategy projects was excellent.
Henrik Tolboe
Tracy is a diligent and articulate individual with an eye for detail and accurancy. Honest, trustworthy and professional at all times. A colleague that it is a joy to have around
Koert Liekelema
Tracy is an all-round marketing professional that brings great competences to her role. She has tenacity and a good eye on detail and accomplished various things such as a divisional marketing strategy and communications program. Also her work on market research in strategy projects was excellent.
Henrik Tolboe
Tracy is a diligent and articulate individual with an eye for detail and accurancy. Honest, trustworthy and professional at all times. A colleague that it is a joy to have around
Koert Liekelema
Tracy is an all-round marketing professional that brings great competences to her role. She has tenacity and a good eye on detail and accomplished various things such as a divisional marketing strategy and communications program. Also her work on market research in strategy projects was excellent.
Henrik Tolboe
Tracy is a diligent and articulate individual with an eye for detail and accurancy. Honest, trustworthy and professional at all times. A colleague that it is a joy to have around
Koert Liekelema
Tracy is an all-round marketing professional that brings great competences to her role. She has tenacity and a good eye on detail and accomplished various things such as a divisional marketing strategy and communications program. Also her work on market research in strategy projects was excellent.
Henrik Tolboe
Tracy is a diligent and articulate individual with an eye for detail and accurancy. Honest, trustworthy and professional at all times. A colleague that it is a joy to have around
Credentials
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CIM ACIM Member
CIM | The Chartered Institute of MarketingNov, 2004- Nov, 2024
Experience
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ABF Ingredients
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United Kingdom
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Food and Beverage Services
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1 - 100 Employee
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Head of Group Marketing
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Aug 2021 - Present
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Group Marketing Manager
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Jul 2006 - Aug 2021
A pivotal role in a highly focused B2B business which has developed over several years.• Responsibility for the development and implementation of a group wide corporate marketing communications strategy, aligned with 5 year plans.• Management of internal relationships with key stakeholders and helping to drive growth globally.• Responsible for managing complex pipeline of projects, and delivering key communications to the relevant businesses within strict deadlines.• Accountable for all business and market intelligence through interrogation and understanding of numerous external subscription services, plus communicating outputs to the wider business network. • Identification of new development opportunities for the business.• Project managed a visual identity initiative, in line with brand management, across all companies within the group. Encompassed rebranding of websites, brochures and brand guidelines.• Creation an intranet database toolkit designed for sharing best practice and competitor, market and M&A information.• Development of International Exhibition Strategy including complete redesign of all existing exhibition material.
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DuPont
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United States
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Manufacturing
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700 & Above Employee
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Marketing/Product Manager
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Jan 1998 - Jul 2006
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Education
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University of Northampton
DipM ACIM, Marketing
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