Johanna Colegrove

Account Manager at Rex Direct Net, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
St Petersburg, Florida, United States, US
Languages
  • English -

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Scott Aldridge, MBA

Johanna is a great employee and a great PM. Always looking to learn more and grow as a proffesional. She will be a great addition to any team and will help the orginization succeed.

Kassandra Manspeaker

Johanna is a hard worker, quick learner and a team player. She brings knowledge of project management, sign knowledge and a thirst to learn new things. She has a bright, cheerful positive personality and will be an asset to any team!

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Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Account Manager
      • Apr 2018 - Present

  • Jay Alan Real Estate
    • Greater Tampa Bay Area
    • Real Estate Agent
      • Oct 2017 - Nov 2022

      #SL3343922 #SL3343922

    • United States
    • Real Estate
    • 700 & Above Employee
    • Real Estate Agent
      • Dec 2015 - Oct 2017

      #SL3343922 #SL3343922

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Digital Product Planner
      • Mar 2015 - Jun 2015

    • Affiliate and Digital Program Account Manager
      • Dec 2013 - Mar 2015

    • Account Manager
      • Jul 2009 - Oct 2013

      • Chosen from 4 other Affiliate Managers to head up and become sole Account Manager of start-up co-registration company under The Media Crew • Assess proposed offers for numerous international co-registration paths, negotiated payouts and budget allocation from brokers and direct advertisers alike • Communicated directly with major advertisers such as Johnson & Johnson, BuyBuyBaby.com, Publishers Clearing House and national magazine houses • Drafted and implemented all aspects of… Show more • Chosen from 4 other Affiliate Managers to head up and become sole Account Manager of start-up co-registration company under The Media Crew • Assess proposed offers for numerous international co-registration paths, negotiated payouts and budget allocation from brokers and direct advertisers alike • Communicated directly with major advertisers such as Johnson & Johnson, BuyBuyBaby.com, Publishers Clearing House and national magazine houses • Drafted and implemented all aspects of Insertion Orders between Client and Publisher Advised client on campaign set-up and maintenance for maximum ROI results • Additionally, optimized campaigns with ad copy and images to improve campaign performance • Managed Programmers in remote locations to build out and adjust offers accordingly • Utilized specialty software and in-house platform to continuously monitor and adjust each campaign, including daily and total cap set in place • Worked with Accounting Department to invoice and collect campaign revenue, sometimes on a pre-pay basis Show less • Chosen from 4 other Affiliate Managers to head up and become sole Account Manager of start-up co-registration company under The Media Crew • Assess proposed offers for numerous international co-registration paths, negotiated payouts and budget allocation from brokers and direct advertisers alike • Communicated directly with major advertisers such as Johnson & Johnson, BuyBuyBaby.com, Publishers Clearing House and national magazine houses • Drafted and implemented all aspects of… Show more • Chosen from 4 other Affiliate Managers to head up and become sole Account Manager of start-up co-registration company under The Media Crew • Assess proposed offers for numerous international co-registration paths, negotiated payouts and budget allocation from brokers and direct advertisers alike • Communicated directly with major advertisers such as Johnson & Johnson, BuyBuyBaby.com, Publishers Clearing House and national magazine houses • Drafted and implemented all aspects of Insertion Orders between Client and Publisher Advised client on campaign set-up and maintenance for maximum ROI results • Additionally, optimized campaigns with ad copy and images to improve campaign performance • Managed Programmers in remote locations to build out and adjust offers accordingly • Utilized specialty software and in-house platform to continuously monitor and adjust each campaign, including daily and total cap set in place • Worked with Accounting Department to invoice and collect campaign revenue, sometimes on a pre-pay basis Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Affiliate Manager
      • Feb 2009 - May 2009

      • Researched potential affiliates with well-performing websites using industry tools and metric analysis • Engaged affiliates and built relationships to find and place offers with affiliates that had fitting content on site and who would work to promote offers • Communicated directly with advertisers to get highest payouts, and most desirable offers in network, then promoted offers on blogs and other industry websites • Negotiated payouts with networks to secure higher payouts for… Show more • Researched potential affiliates with well-performing websites using industry tools and metric analysis • Engaged affiliates and built relationships to find and place offers with affiliates that had fitting content on site and who would work to promote offers • Communicated directly with advertisers to get highest payouts, and most desirable offers in network, then promoted offers on blogs and other industry websites • Negotiated payouts with networks to secure higher payouts for top-performing affiliates • Contracted with high-performing affiliates to obtain bi-weekly payouts, and kept them abreast of changes in campaigns or coding changes needed Show less • Researched potential affiliates with well-performing websites using industry tools and metric analysis • Engaged affiliates and built relationships to find and place offers with affiliates that had fitting content on site and who would work to promote offers • Communicated directly with advertisers to get highest payouts, and most desirable offers in network, then promoted offers on blogs and other industry websites • Negotiated payouts with networks to secure higher payouts for… Show more • Researched potential affiliates with well-performing websites using industry tools and metric analysis • Engaged affiliates and built relationships to find and place offers with affiliates that had fitting content on site and who would work to promote offers • Communicated directly with advertisers to get highest payouts, and most desirable offers in network, then promoted offers on blogs and other industry websites • Negotiated payouts with networks to secure higher payouts for top-performing affiliates • Contracted with high-performing affiliates to obtain bi-weekly payouts, and kept them abreast of changes in campaigns or coding changes needed Show less

    • United States
    • Marketing and Advertising
    • 1 - 100 Employee
    • Digital Marketing Account Manager
      • Apr 2008 - Nov 2008

      • Customer facing position managing multiple online marketing strategies including organic Search Engine Optimization, Pay-Per-Click, blogging and social networking • Conducted in-depth research on competitors and keywords; made recommendations to client • Set up and managed Pay-Per-Click campaigns and established Google Analytics Dashboards for each client to monitor metrics and report on traffic trending • Communicated regularly with third party providers and developers to implement… Show more • Customer facing position managing multiple online marketing strategies including organic Search Engine Optimization, Pay-Per-Click, blogging and social networking • Conducted in-depth research on competitors and keywords; made recommendations to client • Set up and managed Pay-Per-Click campaigns and established Google Analytics Dashboards for each client to monitor metrics and report on traffic trending • Communicated regularly with third party providers and developers to implement SEO recommendations • Created new call-to-action ideas and implemented in A/B split testing for better conversions • Educated clients and presented monthly campaign progress reports • Worked closely with design team and developers to create brand recognition for clients Show less • Customer facing position managing multiple online marketing strategies including organic Search Engine Optimization, Pay-Per-Click, blogging and social networking • Conducted in-depth research on competitors and keywords; made recommendations to client • Set up and managed Pay-Per-Click campaigns and established Google Analytics Dashboards for each client to monitor metrics and report on traffic trending • Communicated regularly with third party providers and developers to implement… Show more • Customer facing position managing multiple online marketing strategies including organic Search Engine Optimization, Pay-Per-Click, blogging and social networking • Conducted in-depth research on competitors and keywords; made recommendations to client • Set up and managed Pay-Per-Click campaigns and established Google Analytics Dashboards for each client to monitor metrics and report on traffic trending • Communicated regularly with third party providers and developers to implement SEO recommendations • Created new call-to-action ideas and implemented in A/B split testing for better conversions • Educated clients and presented monthly campaign progress reports • Worked closely with design team and developers to create brand recognition for clients Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Assistant Program Manager
      • Jun 2007 - Apr 2008

      • Assisted Program Manager with managing in-house programs while and fully charged with recruitment and monitoring of affiliates once in the programs • Prepared proposals and presented findings to new advertisers including analysis of competitors and projected earnings; and provided weekly statistics and reports tracking affiliate sales, commissions, traffic and progress to contracted advertisers • Primary liaison to affiliates during recruitment, approval and inception of campaigns… Show more • Assisted Program Manager with managing in-house programs while and fully charged with recruitment and monitoring of affiliates once in the programs • Prepared proposals and presented findings to new advertisers including analysis of competitors and projected earnings; and provided weekly statistics and reports tracking affiliate sales, commissions, traffic and progress to contracted advertisers • Primary liaison to affiliates during recruitment, approval and inception of campaigns including advisement of text and banner ad placement • Advertisers included Benefit Cosmetics, Lenovo Computers, and Apple Computers Show less • Assisted Program Manager with managing in-house programs while and fully charged with recruitment and monitoring of affiliates once in the programs • Prepared proposals and presented findings to new advertisers including analysis of competitors and projected earnings; and provided weekly statistics and reports tracking affiliate sales, commissions, traffic and progress to contracted advertisers • Primary liaison to affiliates during recruitment, approval and inception of campaigns… Show more • Assisted Program Manager with managing in-house programs while and fully charged with recruitment and monitoring of affiliates once in the programs • Prepared proposals and presented findings to new advertisers including analysis of competitors and projected earnings; and provided weekly statistics and reports tracking affiliate sales, commissions, traffic and progress to contracted advertisers • Primary liaison to affiliates during recruitment, approval and inception of campaigns including advisement of text and banner ad placement • Advertisers included Benefit Cosmetics, Lenovo Computers, and Apple Computers Show less

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jun 2005 - Jun 2007

Education

  • State University of New York College at Oswego
    B.A., Communications; Public Relations
    1995 - 1997
  • State University of New York College of Agriculture and Technology at Cobleskill
    A.A., Liberal Arts, Business
    1993 - 1995

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