Experience

Managecore

• United States
• Information Technology & Services
• 1 - 100 Employee

• Chief Marketing Officer

  • Jul 2021 - Present

  Leading the strategic marketing, demand generation efforts and partnership channels to optimally support the rapid corporate growth of Managecore.

• Sr. Director of Marketing

  • Jun 2019 - Jul 2021

  Leading the strategic marketing and demand generation efforts to optimally support the rapid corporate growth of Managecore.



Protera

• United States
• Information Technology & Services
• 100 - 200 Employee

• Global Marketing Strategist

  • Jan 2017 - May 2019

  In the role of senior marketing leader, I am responsible for providing strategic corporate guidance to implement and execute optimized lead generation programs for Protera, the leading global IT outsourcing service provider for SAP-centric organizations.



Synaptic Advisors

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Director of Marketing

  • Mar 2016 - Dec 2016

  Stuart, FL I serve as the marketing department head and responsible for all lead generation activities for Synaptic AP products – Synapse (care and population health management software) and Salesforce consulting services. As well as spearhead the marketing efforts for the Salesforce-native application product launch for Youreka - a guided sales and services, smart forms, assessments and inspections tool. I manage a robust staff of full-time communication professionals to successfully execute marketing… Show more I serve as the marketing department head and responsible for all lead generation activities for Synaptic AP products – Synapse (care and population health management software) and Salesforce consulting services. As well as spearhead the marketing efforts for the Salesforce-native application product launch for Youreka - a guided sales and services, smart forms, assessments and inspections tool. I manage a robust staff of full-time communication professionals to successfully execute marketing campaigns, activities and tradeshows within the Salesforce ecosystem. Under my direction, the marketing team implemented a marketing automation platform and CRM efficiencies for lead generation activities resulting in optimized MQLs. In addition, I provide digital marketing oversight and management of SEO, blog, AdWords, social media, and websites. Show less



ControlPanelGRC(TM)

• Director of Marketing

  • Sep 2012 - Mar 2016

  Greater Milwaukee Area As Director of Marketing, I oversee the company’s brand vision and all aspects of marketing including campaign strategy, communications, events, and other marketing-related activities. I maintain the trifecta skill set many simply aspire to meet in entirety: strategy, ingenuity and leadership. I honed and exercised my advertising/promotional talents in writing, web/graphic design, branding and internal/external communications as marketing communications specialist, prior to my current… Show more As Director of Marketing, I oversee the company’s brand vision and all aspects of marketing including campaign strategy, communications, events, and other marketing-related activities. I maintain the trifecta skill set many simply aspire to meet in entirety: strategy, ingenuity and leadership. I honed and exercised my advertising/promotional talents in writing, web/graphic design, branding and internal/external communications as marketing communications specialist, prior to my current position. It was through this role that I additionally discovered my organic ability to mentor peers and direct projects from start to finish. Today, I continue to build upon my experiences by advocating the marketing team and supporting sales efforts in client-centric initiatives and activities. A self-proclaimed and colleague-confirmed juggler, I strive to make the impossible happen with around the clock support week after week. Show less



Symmetry™

• United Kingdom
• IT Services and IT Consulting
• 1 - 100 Employee

• Director of Marketing Communications

  • Apr 2011 - Mar 2016

  Responsible for development and implementation of corporate global marketing communications programs to promote Symmetry's premier hosting and managed services.



Northwestern Mutual

• United States
• Financial Services
• 700 & Above Employee

• Senior Sales Reporting and Recognition Communication Analyst

  • Oct 2007 - Apr 2011

  • Create and implement web, and print media for all divisional internal and field facing communication pieces • Serves as project manager to implement process improvements or high level communication initiatives • Editor in chief for Persistency Pointers Letter (quarterly online publication for field leadership) • Divisional lead for all website development, redesign, testing, user tracking (web trends) and offshore liaisons • Graphic design divisional lead (print and online) •… Show more • Create and implement web, and print media for all divisional internal and field facing communication pieces • Serves as project manager to implement process improvements or high level communication initiatives • Editor in chief for Persistency Pointers Letter (quarterly online publication for field leadership) • Divisional lead for all website development, redesign, testing, user tracking (web trends) and offshore liaisons • Graphic design divisional lead (print and online) • Producer to four internal digital media videos • Supports 5 of the company’s largest meetings • Exhibition Hall: planning, setup and management • Technical expert analyzing, interpreting and resolving non-standard communication/web based issues In 2010, a large corporate project I undertook and was proud to lead was a campaign to educate and motivate the newest members of our field force. I created all of the media components for the campaign, which included producing a HD-video, creating the project’s word mark, designing all print materials (graphics and copy), designing promotional kits and items and creating a dynamic interactive external website.

• Communication Assistant

  • Mar 2007 - Oct 2007

  • Created/Wrote internal communication pieces for a department of over 300 • Wrote featured news articles for monthly employee newsletter • Created web content for several intranet web sites • Redesigned/ implemented web pages for one of Northwestern Mutual’s largest field facing intranet sites • Solely responsible for the daily maintenance of web content and layout of intranet web site • Worked extensively with an offshore team • Assisted with production of various internal… Show more • Created/Wrote internal communication pieces for a department of over 300 • Wrote featured news articles for monthly employee newsletter • Created web content for several intranet web sites • Redesigned/ implemented web pages for one of Northwestern Mutual’s largest field facing intranet sites • Solely responsible for the daily maintenance of web content and layout of intranet web site • Worked extensively with an offshore team • Assisted with production of various internal newsletters



Noodles & Company

• United States
• Restaurants
• 700 & Above Employee

• Manager

  • Aug 2002 - Mar 2007

  I oversaw and facilitated the store's operations (i.e.: inventory, food prep, employee schedule, hiring/firing, budget, opening/closing duties) and employees. As well as provided customer service, and dealt with any customer satisfaction issues.