Veronica Warman (she/her/hers)

SVP, Associate Creative Director at Entrée Health
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area, US

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Rebecca Anguin-Cohen

When I was a senior copywriter at DraftFCB Healthcare I was fortunate to report to Veronica. She was an attentive coach who exemplified the balance of thinking both creatively and analytically on a high science account. Veronica is efficient, organized, and a leader who ensures that jobs are completed with the best output of a team's creative thinking--always with a detail-oriented eye on accuracy. She also has a team-playing attitude that inspired me to do my work well, cares about her team, and was enjoyable to work with no matter what the ever-changing circumstances were on the account.

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Experience

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • SVP, Associate Creative Director
      • Aug 2021 - Present

    • Canada
    • Advertising Services
    • 700 & Above Employee
    • VP, Creative Director
      • May 2019 - Aug 2021

    • VP, Creative Director
      • Jul 2017 - May 2019

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • ACD, Copy (freelance)
      • Mar 2017 - Jul 2017

    • United States
    • Advertising Services
    • 400 - 500 Employee
    • ACD, Copy (freelance)
      • Feb 2017 - Mar 2017

      Copy ACD working on OPDIVO HCP promotions for prelaunch HCC, prelaunch SCLC, and inline NSCLC. Copy ACD working on OPDIVO HCP promotions for prelaunch HCC, prelaunch SCLC, and inline NSCLC.

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • VP, Creative Director
      • Apr 2016 - Jan 2017

      Creative Director overseeing oncology brands focused on primary care of both solid and hematologic malignancies. Patient and HCP. US and Global.• Sold creative and messaging work for new business pitches• Sold creative and messaging work to US and Ex-US product managers for multiple brands -HCP and patient initiatives based on strategies formulated in response to market analyses• Created market research stimuli, attended market research interviews with healthcare professionals• Partnered with Account, Strategy, and Medical colleagues in the marketing life cycle management ofbrands• Managed Copywriters and Art DirectorsClients: Amgen/Onyx (Kyprolis, Onyx 360), Celgene (Abraxane), Heron Therapeutics (Sustol)

    • VP, Associate Creative Director
      • Jul 2015 - Mar 2016

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • VP, Associate Creative Director
      • Aug 2011 - Jun 2015

      Associate Creative Director overseeing oncology and rare-disease brands. Patient and HCP. US and Global.• Created conceptual and messaging work for new business pitches and multiple brands• Created market research stimuli, attended market research interviews with healthcare professionals• Partnered with Account, Strategy, and Medical colleagues in the marketing life cycle management ofbrands• Managed CopywritersClients: BMS (Erbitux, Yervoy, Opdivo), BI (Ofev), GSK (Promacta/Revolade)

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • VP, Creative Director
      • Jan 2011 - Jul 2011

      • Sold creative and messaging work to current and prospective clients• Evolved brand hallmarks and competitive messaging for brands• Managed full-time Copywriters and freelancers

    • VP, Associate Creative Director (copy)
      • Sep 2010 - Dec 2010

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • VP, Associate Creative Director (copy)
      • Apr 2010 - Sep 2010

      • Wrote, referenced, and revised marketing materials for healthcare professionals• Actively participated in medical/legal/regulatory meetings for the review and approval of USmarketing materials• Developed clinical-trial recruitment materials for scientific symposia

    • VP, Creative Group Supervisor (copy)
      • Jun 2009 - Apr 2010

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Group Copy Supervisor
      • Jan 2009 - Jun 2009

      • Wrote, referenced, and revised marketing materials for healthcare professionals• Created companion training materials for sales pieces used in the field• Participated in medical/legal/regulatory meetings for the review and approval of US marketingmaterials

    • Copy Supervisor
      • Feb 2008 - Dec 2008

    • Advertising Services
    • 1 - 100 Employee
    • Copy Supervisor
      • Mar 2007 - Feb 2008

      • Developed themes and created materials for national sales meetings and conferences (eg, ASCO andONS)• Wrote, referenced, and revised marketing materials targeted at healthcare professionals

    • Senior Copywriter
      • Dec 2006 - Mar 2007

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Copywriter
      • Mar 2006 - Nov 2006

    • Advertising Services
    • 1 - 100 Employee
    • Copywriter
      • Jun 2005 - Mar 2006

    • Junior Copywriter
      • Feb 2005 - Jun 2005

    • Senior Editor
      • Apr 2003 - Feb 2005

      • Reviewed and rewrote copy for brand style, consistency, and regulatory soundness• Fact-checked new content based on published articles, conference presentations, PIs, and CSRs formedical credibility

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Senior Account Executive
      • Nov 2001 - Apr 2003

    • Germany
    • 1 - 100 Employee
    • Managing Editor
      • Jun 2000 - Nov 2001

    • Senior Editor
      • Jun 1999 - Jun 2000

    • Senior Editor
      • Feb 1999 - Jun 1999

    • Pharmaceutical Manufacturing
    • Editor
      • Feb 1998 - Feb 1999

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Production Editor
      • Aug 1996 - Feb 1998

    • Netherlands
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Permissions Editor
      • 1995 - 1996

Education

  • College of Mount Saint Vincent
    BA, English Literature
    1992 - 1996
  • School of Visual Arts
    2005 - 2005

Community

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