Emma G. Offer
Marketing Specialist at University of Arizona- Claim this Profile
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Topline Score
Bio
Josh Brotheim
Emma was a pleasure to work with at Google. When visitors came to the Google Austin office, Emma was often the first person they met and she was a great representative of Google. Always eager to assist with any issue she could, she would make a great addition to any organization.
Josh Brotheim
Emma was a pleasure to work with at Google. When visitors came to the Google Austin office, Emma was often the first person they met and she was a great representative of Google. Always eager to assist with any issue she could, she would make a great addition to any organization.
Josh Brotheim
Emma was a pleasure to work with at Google. When visitors came to the Google Austin office, Emma was often the first person they met and she was a great representative of Google. Always eager to assist with any issue she could, she would make a great addition to any organization.
Josh Brotheim
Emma was a pleasure to work with at Google. When visitors came to the Google Austin office, Emma was often the first person they met and she was a great representative of Google. Always eager to assist with any issue she could, she would make a great addition to any organization.
Credentials
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Inbound Marketing Certification
HubSpot AcademyJun, 2023- Oct, 2024 -
Google Analytics Certification
GoogleJan, 2023- Oct, 2024 -
Google Ads Display Certification
GoogleSep, 2022- Oct, 2024 -
Social Media Certification
HubSpot AcademyApr, 2021- Oct, 2024 -
Content Marketing Certification
HubSpot AcademyNov, 2020- Oct, 2024 -
Microsoft Advertising Search Certification
MicrosoftJul, 2023- Oct, 2024 -
Google Ads Search Certification
GoogleAug, 2022- Oct, 2024
Experience
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University of Arizona
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United States
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Higher Education
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700 & Above Employee
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Marketing Specialist
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Oct 2021 - Present
-Lead all aspects of digital and print marketing -Develop holistic digital and inbound marketing strategies to increase use of services -Design and execute creative digital and print content for 6 internal programs -Manage annual marketing budget -Manage 10+ email campaigns per month, targeting audiences of 20,000+ recipients -Supervise the marketing team, and oversee social media strategy and execution -Cultivate partnerships and participate in campus committees to increase visibility and cohesive branding Show less
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Texas McCombs School of Business
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United States
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Higher Education
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700 & Above Employee
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Marketing Coordinator
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Sep 2020 - Aug 2021
-Created and developed written content for email, website, newsletters, advertising, social media, blogs, automated campaigns, event marketing and communications for Texas Executive Education -Collaborated with the marketing team to plan, create, and execute all assets (playbooks, blogs and webinars) and Marketo campaigns targeting 10,000+ potential buyers -Used Hootsuite to manage the department’s Twitter, LinkedIn, and Facebook accounts by posting written content and event promotion 10x per week -Maintained effective working relationships with stakeholders including University faculty and staff, program participants, corporate partners, and agency contractors -Owned the entire swag purchasing process by sourcing vendors and tracking expenses for 30+ unique items Show less
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The University of Texas at Austin
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United States
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Higher Education
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700 & Above Employee
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Program Coordinator
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Nov 2014 - Jun 2021
-Planned and executed 35 onsite and remote executive-level certification programs per year for groups of up to 100 domestic and international participants -Supported both custom and open enrollment programs and organized the inaugural TOWER Fellows Program which involved planning 30 events over 4 months for up to 50 participants -Collaborated with faculty to collect, organize, and distribute educational and training materials such as webinars, audio and video recordings, and printed readings to clients -Responded to client requests and feedback using Salesforce and other proprietary University software -Managed contracts and relationships with vendors including hotel/lodging, shuttle services, food and beverage, photography, media services, interpreters, copy services, and equipment rentals -Coordinated with University personnel to reserve space and address facility and equipment needs Show less
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Google
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United States
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Software Development
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700 & Above Employee
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Operations Coordinator
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Apr 2013 - Nov 2014
-Managed day-to-day operation of the office, by handling mail, receiving visitors, and coordinating with security, property management, and custodial staff -Tracked and fulfilled 20+ facilities and employee requests per week using a proprietary ticketing system -Planned and executed 30 internal and external events, including SouthPiSouthwest, Googleween, CPR trainings, and quarterly All-Hands meetings with up to 200 participants -Assisted with $1.7 million budget and proposal creation for moves, furniture, and events -Supported two new site openings and multiple office moves for 150+ people -Performed onboarding duties including creating badges and giving facility tours for 20+ new hires per week -Managed relationships with vendors including recycling, massage services, and office equipment -Conducted daily walk-throughs to ensure a clean, organized, and safe work environment -Wore the Google Android mascot costume at events Show less
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Education
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Arizona State University
Master of Science - MS, Digital Audience Strategy -
University of Vermont
Bachelor of Arts (B.A.), Anthropology -
Leiden University
Cultural Anthropology
Community
