Experience

Bilyoner

• Türkiye
• Entertainment
• 100 - 200 Employee

• Business Intelligence & Reporting Lead Associate

  • Mar 2023 - Present

  • Responsible for understanding customer problems and identifying the needs.• Gathered, analyzed, and interpreted large volumes of data from multiple sources, providing actionable insights to management and cross-functional teams. • Following work processes and communicating with other departments.• Ensured data quality and integrity through data validation and cleansing process.

• Customer Relationship Management Specialist

  • Jul 2020 - Mar 2023

  • Responsible for understanding customer problems and identifying the needs.• Interpreting data, analyze results and creating daily, weekly and monthly reports for team and management. • Creating action plans according to analyzed results. • Developing retention and acquisition strategies. • Responsible for department KPIs preparation and following the outcomes. • Following work processes and communicating with other departments.



ZUBİZU

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Campaign and Communication Channels Management Specialist

  • Feb 2016 - Jun 2020

  ZUBİZU • Defining and implementing multi-channel campaigns for each stage of the customer journey - focusing on customer engagement pre-sale, retention and lifetime value maximization. • Creating emails, SMS, push notifications, and reports using our marketing automation tools. • Monitoring performance of communications that triggered the transaction are read/clicked or not via our customers. • Reporting results of communications to other teams. • Collaborating with our marketing and product teams to develop appropriate content delivery. • Managing campaigns, timelines, and provide regular updates to team members. • Optimizing of CRM/marketing activities by defining market sectors and customer selection based on customer profiling and segmentation. • Conducting and analyzing structured A/B tests to build on best practices. • Creating real-time campaign flows that trigger customers to transaction from other campaigns and benefits or make them active customer again. Show less



Borsan Grup

• Türkiye
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Social Media Management

  • Nov 2013 - Jan 2016



GRI Renewable Industries

• Spain
• Renewable Energy Semiconductor Manufacturing
• 500 - 600 Employee

• Information Technology Intern

  • Aug 2015 - Sep 2015



Bogazici University Music Club

• Board Member

  • May 2013 - Jul 2014

• Head of Organization Committee

  • Sep 2012 - Jul 2013