Experience

AudioHarvest

• Advertising Services
• 1 - 100 Employee

• Managing Director - SaaS

  • Jan 2020 - Present

  AudioHarvest creates great audio experiences out of a client's online published content, this enables clients to enrich the onsite user experience and reach new audiences via podcast distribution Our platform simply selects the most appropriate online client content for transformation into audio which we seamlessly distribute as audio content via an onsite audio player, as a branded podcast and across social platforms so that audiences can follow the latest client updates and content releases wherever and whenever suits them • Founded business through to revenue generation and into the scale-up phase • Lead product development from ideation through to market execution Show less



C.R.O. Partners

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Partner

  • Nov 2022 - Present

  C.R.O. Partners is a consultancy focused on US, UK and Nordic markets for international digital businesses of all kinds C.R.O. Partners is a consultancy focused on US, UK and Nordic markets for international digital businesses of all kinds



BidTheatre

• Sweden
• Software Development
• 1 - 100 Employee

• Strategic Adviser

  • Jun 2019 - Present

  BidTheatre is a programmatic provider across the Nordic region. I provide strategic advice and support across sales, marketing and product. BidTheatre is a programmatic provider across the Nordic region. I provide strategic advice and support across sales, marketing and product.



Ascentinel

• Stockholm Metropolitan Area

• Founder

  • Jun 2018 - Present

  Ascentinal - Business Planning, Digital Transformation and Market Expansion We enable clients to digitally transform and expand their business both overseas and in existing core markets through a team of dedicated specialists and through unique access to funding, market intelligence and technological expertise Ascentinal - Business Planning, Digital Transformation and Market Expansion We enable clients to digitally transform and expand their business both overseas and in existing core markets through a team of dedicated specialists and through unique access to funding, market intelligence and technological expertise



Theorem

• Marketing Services
• 700 & Above Employee

• VP Global Strategy

  • Sep 2008 - Jun 2018

  Theorem Inc provides strategic global technology services for major clients in the digital media sector. Head up Theorem's strategy division whose role is to provide end to end marketing and technology services across advisor services, technology development and management services. Reporting to the CEO, I help craft the solutions and team requirements and act as the senior client-facing executive on strategic client initiatives. • Established Theorem Inc’s Global Strategy / End to End service model - Implemented strategy across teams globally – 1,800 personnel • Led product development > GTM: Theorem Analytics and Client Automation products • Delivered 145% increase in revenues for Theorem Integrated Services and a 40% increase in Product Revenues Founded FaR Consultancy Services - Acquired by Theorem Inc FaR is data-driven commercial consultancy for media & marketing companies. Established market leadership in the digital transformation space eventually exiting by selling the business to US technology services business, Theorem Inc We have spent 5 years building up huge pools of media performance data. We use that performance data in our benchmarking and revenue-generation tools to help show our clients how all aspects of their businesses perform and how to generate additional revenues from digital channels. • Jointly founded and managed FaR Partners (P&L, Finance, Legal) • Established the dominant digital media advisory service in the UK market • Developed the FaR Market Analytics / Benchmarking Tool – initial concept through to GTM Show less



Havas Media Group

• United States
• Advertising Services
• 700 & Above Employee

• Head of Strategy

  • 2004 - 2008



dentsu

• Japan
• Advertising Services
• 700 & Above Employee

• Account Director

  • 2002 - 2004



Starcom

• United States
• Advertising Services
• 700 & Above Employee

• Account Director

  • 2000 - 2002



Netscape Communications

• Technology, Information and Internet
• 1 - 100 Employee

• Product Marketing Manager

  • 1997 - 2000