Experience

Pin-Up Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing and Operations Manager

  • Apr 2019 - Present



ProPharma

• United States
• Business Consulting and Services
• 700 & Above Employee

• Sr. Marketing Manager

  • Jan 2015 - Apr 2019

  Responsible for the planning, development, implementation, and analysis of all marketing objectives for ProPharma Group and its two subsidiary companies PI ARM and Acadeus. Working in collaboration with the individual practice leaders, as well as the Business Development and Operations teams, my team ensures they are each provided additional opportunities for client conversion through lead generation activities and campaigning via traditional marketing as well as engaging in modern marketing… Show more Responsible for the planning, development, implementation, and analysis of all marketing objectives for ProPharma Group and its two subsidiary companies PI ARM and Acadeus. Working in collaboration with the individual practice leaders, as well as the Business Development and Operations teams, my team ensures they are each provided additional opportunities for client conversion through lead generation activities and campaigning via traditional marketing as well as engaging in modern marketing approaches such as content marketing.

• Marketing Manager

  • Jan 2014 - Jan 2015

• Marketing Coordinator

  • Feb 2013 - Dec 2013



Superior Lexus North

• Kansas City, MO

• Internet Marketing Coordinator

  • Sep 2011 - Jul 2012

  Responsible for the development, creation, and implementation of nearly all dealership promotions. Offered new and creative concepts and worked with the sales and management staff to track dealership traffic both online and in-store to improve overall results. Placed extra focus on SEO tactics to ensure our dealership was prominently displayed amidst multiple vehicle search criteria. Single-handedly managed all third party vendors for the Superior Lexus North vehicles and ensured all listings… Show more Responsible for the development, creation, and implementation of nearly all dealership promotions. Offered new and creative concepts and worked with the sales and management staff to track dealership traffic both online and in-store to improve overall results. Placed extra focus on SEO tactics to ensure our dealership was prominently displayed amidst multiple vehicle search criteria. Single-handedly managed all third party vendors for the Superior Lexus North vehicles and ensured all listings and billing issues were addressed in a timely manner. Show less Responsible for the development, creation, and implementation of nearly all dealership promotions. Offered new and creative concepts and worked with the sales and management staff to track dealership traffic both online and in-store to improve overall results. Placed extra focus on SEO tactics to ensure our dealership was prominently displayed amidst multiple vehicle search criteria. Single-handedly managed all third party vendors for the Superior Lexus North vehicles and ensured all listings… Show more Responsible for the development, creation, and implementation of nearly all dealership promotions. Offered new and creative concepts and worked with the sales and management staff to track dealership traffic both online and in-store to improve overall results. Placed extra focus on SEO tactics to ensure our dealership was prominently displayed amidst multiple vehicle search criteria. Single-handedly managed all third party vendors for the Superior Lexus North vehicles and ensured all listings and billing issues were addressed in a timely manner. Show less



Biologix Research Company, LLC

• United States
• Biotechnology Research
• 1 - 100 Employee

• Director of Marketing and Sales

  • 2008 - Sep 2011

  Successfully coordinated and managed all strategic marketing planning, implementation, and evaluation for the sales of the Biologix product line. Organized semi-annual reviews of product sales by performance, scheduled marketing campaign performance, and Google Analytics-based website performance. Developed a new customer loyalty program increasing customer loyalty and increasing average order amount per customer by over 39%. Provided detailed market research data for introduction of new… Show more Successfully coordinated and managed all strategic marketing planning, implementation, and evaluation for the sales of the Biologix product line. Organized semi-annual reviews of product sales by performance, scheduled marketing campaign performance, and Google Analytics-based website performance. Developed a new customer loyalty program increasing customer loyalty and increasing average order amount per customer by over 39%. Provided detailed market research data for introduction of new products, price-planning, and global lead generation. Performed event planning duties for multiple tradeshows (both domestic and international) and managed marketing follow-up campaigns to event leads. Spearheaded marketing enrichment training sessions for the USA marketing team. Provided occasional website and e-commerce shopping cart customization services. Coordinated the company’s social media introduction; actively updated facebook and twitter pages to achieve fan/follower interaction. Managed a global sales team spanning the USA and China branch offices; held weekly meetings with both teams to monitor and motivate sales performance. Facilitated major international business to business sales, including attendance to international trade exhibitions in Germany, Japan, Singapore, and the USA. Led the sales effort to target major emerging markets such as India, Brazil, and the Middle East. Developed annual sales projections segmented across the 4 target markets, and further segmented by regional sectors. Managed company-wide inventory levels based on historical sales calculations in both our USA and China warehouses. Spearheaded sales enrichment training sessions for the global sales team

• Manager of Marketing and Sales

  • 2007 - 2008

• Marketing Assistant

  • 2005 - 2007



Biologix Diagnostics, LLC

• United States
• Biotechnology Research

• VP of Marketing and Sales

  • Jan 2008 - Dec 2010

  Successfully brought a new, patented, clinical diagnostic testing kit to the global market. The TPMT Immunoassay is a testing kit which analyzes the TPMT enzyme in human blood, providing valuable information required for doctors and physicians to prescribe accurate prescription dosing instructions in IBD and Leukemia patients. The demand for this patented technology is overwhelming, even though our kit is still only in the research use phase. The TPMT Immunoassay testing kit has since been… Show more Successfully brought a new, patented, clinical diagnostic testing kit to the global market. The TPMT Immunoassay is a testing kit which analyzes the TPMT enzyme in human blood, providing valuable information required for doctors and physicians to prescribe accurate prescription dosing instructions in IBD and Leukemia patients. The demand for this patented technology is overwhelming, even though our kit is still only in the research use phase. The TPMT Immunoassay testing kit has since been licensed by Biomerica Inc. for global sale and is awaiting FDA clearance for patient diagnosis. Show less Successfully brought a new, patented, clinical diagnostic testing kit to the global market. The TPMT Immunoassay is a testing kit which analyzes the TPMT enzyme in human blood, providing valuable information required for doctors and physicians to prescribe accurate prescription dosing instructions in IBD and Leukemia patients. The demand for this patented technology is overwhelming, even though our kit is still only in the research use phase. The TPMT Immunoassay testing kit has since been… Show more Successfully brought a new, patented, clinical diagnostic testing kit to the global market. The TPMT Immunoassay is a testing kit which analyzes the TPMT enzyme in human blood, providing valuable information required for doctors and physicians to prescribe accurate prescription dosing instructions in IBD and Leukemia patients. The demand for this patented technology is overwhelming, even though our kit is still only in the research use phase. The TPMT Immunoassay testing kit has since been licensed by Biomerica Inc. for global sale and is awaiting FDA clearance for patient diagnosis. Show less



Ferguson

• United States
• Wholesale
• 700 & Above Employee

• Marketing Internship

  • Jun 2004 - Aug 2004