Experience

Fresh Relevance (a Dotdigital company)

• United Kingdom
• Information Technology & Services
• 1 - 100 Employee

• Co-Founder, CRO

  • Dec 2012 - Present

  Southampton / London Fresh Relevance is a personalisation platform that automates customer experiences and decisioning using a versatile range of tools that can integrate with your existing tech stack. This improves your conversion rate & retention, ultimately delivering the customer a more valuable experience.



ExactTarget

• United States
• Software Development
• 1 - 100 Employee

• Sales Director

  • Nov 2009 - Dec 2012

  London, United Kingdom Responsible for building both Enterprise and Mid Market sales in the UK at different times at ExactTarget. Responsibilities also included Sales Development and International Sales.



Responsys

• Software Development
• 1 - 100 Employee

• Sales Director EMEA

  • Sep 2008 - Jun 2009

  Responsible for EMEA sales team. Responsys is a provider of email marketing solutions. Headquartered in San Bruno, California with a modest UK presence, Responsys has a small but select UK client list including Harrods and Lufthansa.



smartFOCUS Digital

• Sales Director

  • Apr 2006 - Sep 2008

  Responsible for sales, reporting to MD and with position on Group Board Management Team. In 2006 Email Reaction was acquired by international multi channel marketing software company smartFOCUS, bringing together email and digital execution with high performance analysis, campaign management and reporting to offer an integrated approach to high performance multi channel marketing, serving organisations large and small. In 2008, to reflect the company’s role as the specialist… Show more Responsible for sales, reporting to MD and with position on Group Board Management Team. In 2006 Email Reaction was acquired by international multi channel marketing software company smartFOCUS, bringing together email and digital execution with high performance analysis, campaign management and reporting to offer an integrated approach to high performance multi channel marketing, serving organisations large and small. In 2008, to reflect the company’s role as the specialist digital marketing team of it’s parent company, Email Reaction changed it’s name and became smartFOCUS DIGITAL. Show less



Email Reaction

• Sales Manager

  • Apr 2002 - Apr 2006

  Responsible for growing revenue, recruiting and developing team.



Peoplesound.com

• Sales Manager

  • Jun 2000 - Apr 2002

  Managed advertising sales team across the Peoplesound network. Total responsibility for advertising revenue. Solutions included content syndication, email, viral techniques, creative rich media, sponsorships and digital display advertising.



UpMyStreet.com

• Sales Executive

  • Jun 1999 - Jun 2000