Brian Van Hoven
Associate Director, Integrated Communications at Octane Public Relations and Advertising- Claim this Profile
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Spanish Full professional proficiency
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English Native or bilingual proficiency
Topline Score
Bio
Credentials
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WordPress Essential Training
LinkedInAug, 2022- Nov, 2024 -
Diversity, Inclusion, and Belonging for Leaders and Managers
LinkedInJul, 2022- Nov, 2024
Experience
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Octane Public Relations and Advertising
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Associate Director, Integrated Communications
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Apr 2021 - Present
• Provide top-quality customer service for a variety of client requests across a wide array of communications offerings, ensuring all project needs are accurately met in a timely fashion. • Lead, coach, and develop team to service Octane’s diverse client base and building relationships between those clients and Octane • Serve as an aiding voice in helping the Integrated Communications team run smoothly, ensuring their needs are heard by leadership and internal digital and creative teams • Leverage a solid understanding of account management, developing and implementing communications strategies, strong verbal, and written communication, and keen attention to detail • Create strategic communications plans and implement integrated campaign layering in client direction and feedback • Aid in furthering the development of new communication strategies and tactics that establish team excellence, innovation and business retention and development • Pursue and establish new partnerships with vendors and media representatives that can further the goals of clients and client projects Show less
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U.S. Department of State
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United States
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International Affairs
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700 & Above Employee
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Information Management Assistant
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Oct 2019 - Apr 2021
● Supported 5 government agencies by ensuring diplomatic approach based on policies. ● Transported official classified/unclassified diplomatic pouches working with U.S. diplomats and host country nations in accordance with Vienna Convention on Diplomatic Relations. ● Coordinated with the host country post office, airport, airlines, and vendors on the delivery, pickup, and customs clearance for official and personal mail. ● Oversaw mail operations center procedures and staff including on-the-job training, work development plans, and performance reviews serving as Mail Operations Center Manager. ● Ensured personal and official shipments were tracked and provided detailed reporting. ● Directed the security screening of incoming mail and ensured all safety procedures. Show less
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Octane Public Relations and Advertising
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Account Executive
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Sep 2015 - Sep 2019
•Acted as primary client contact; continually fostering client-agency relationship to build trust and become a valuable resource to client. •Built understanding and knowledge of clients’ business and competitive environments; applied this information in preparing and presenting strategically focused programs and recommendations. •Led account activities including strategy development, program implementation, advertising, special events, media relations, and community engagement. •Facilitated teamwork within account team; coordinated team resources and create opportunities for junior staff to take on more responsibility; fully utilized agency resources to create the "best teams" for clients. •Developed a full range of written materials including press releases, byline articles, speeches, client correspondence and reports. •Developed and monitored program plans and budgets for profitability; reports status to client and agency management on a regular basis. •Explored and created opportunities for incremental business growth within clients’ organizations. •Participated in the research, writing, and presentation of new business proposals. •Monitored strategy, on-time/on-budget project performance, and escalated as necessary •Collaborated with senior management team to improve client satisfaction, employee engagement and contribute to growth of business Show less
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TMNcorp
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United States
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Advertising Services
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1 - 100 Employee
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Account Executive
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Sep 2013 - Sep 2015
•Served as liaison to government, nonprofit and corporate clients for day-to-day activities and provides routine reporting •Planned and purchased media and advertising opportunities on behalf of clients and campaigns •Maintained regular contact with clients to accommodate and better anticipate their needs; responds to their needs in a timely and efficient manner •Effectively communicated to internal and external teams to ensure projects meet deadlines, budgets and client expectations •Developed strategic documents, such as communications and marketing plans, project timelines, and production schedules •Developed technical products, such as brochures, op-eds, press releases, and drop-in articles as well as radio and television spots •Monitored and identified industry trends relevant to client work •Wrote proposals and contributed to proposal development to bring new business to the company Show less
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NBCUniversal Local
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United States
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Marketing Director
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May 2008 - Jan 2013
• Developed and executed station’s overall marketing strategy, coordinating with the Station Manager, sales team, news team and the Telemundo Network to achieve goals through various initiatives, campaigns and events • Planned and executed all aspects of station events, including advertising and marketing, booking and coordinating talent, producing timelines and stage schedules, monitoring the budget, organizing staff and volunteers, booking all vendors and entertainment as well as meeting the needs of sponsors • Responsible for public relations initiatives and operations, including community outreach and presence • Oversaw station’s social media and digital strategy and maintenance • Managed station’s advertising campaigns to develop the station’s key brands through the use of outdoor, television, radio, print, digital and grassroots materials • Prospected and cultivated new business as well as maintaining existing client accounts through traditional media sales and nontraditional revenue such as event sponsorships Show less
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Peace Corps
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United States
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International Affairs
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700 & Above Employee
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Public Health and Business Development
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Jun 2006 - Oct 2007
• Coordinated with the Municipal Government of Huaquillas to work on community development projects that included nutrition, hygiene, income generation, HIV/AIDS among others • Provided translation and interpretation services for various US medical teams to assure appropriate medical care and treatment was received by local residents • Coordinated with the Municipal Government of Huaquillas to work on community development projects that included nutrition, hygiene, income generation, HIV/AIDS among others • Provided translation and interpretation services for various US medical teams to assure appropriate medical care and treatment was received by local residents
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Capital Area Food Bank
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United States
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Non-profit Organizations
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100 - 200 Employee
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Agency Relations Manager
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Oct 2003 - Apr 2006
• Created and distributed publications, such as newsletters, marketing pamphlets and recruiting materials to enable information exchange between the organization, affiliates and the community at large • Monitored a network of over 200 member agencies, on a yearly basis, to ensure that proper guidelines were met for the safety and quality of food distributions as established per organizational regulations as well as resolving any specific issues between the agency and its affiliates • Created and developed all aspects of the Northern Virginia branch events and outreach opportunities Show less
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AmeriCorps VISTA
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United States
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Government Administration
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700 & Above Employee
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Community Outreach and Development Coordinator
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Aug 2002 - Aug 2003
• Conducted demographic research, administered surveys and created databases for a needs assessment of the Spanish speaking community, providing the county with statistical data previously unavailable • Authored grant proposals and planned community fundraising events to provide development support • Created bilingual, educational materials for health-related concerns and used this information to perform outreach and create awareness throughout the community • Conducted demographic research, administered surveys and created databases for a needs assessment of the Spanish speaking community, providing the county with statistical data previously unavailable • Authored grant proposals and planned community fundraising events to provide development support • Created bilingual, educational materials for health-related concerns and used this information to perform outreach and create awareness throughout the community
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Education
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Penn State University
Master of Business Administration - MBA, International Affairs Concentration -
Providence College
BS, Management, Spanish